# NIDA skincare Page: https://lovi.care/skincare/sg/brands/nida The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Singapore. NIDA is a Korean skincare brand founded in 2024 and owned by Proso Inc.. [nida.co](https://nida.co/) [nidakorea.kr](https://nidakorea.kr/shopinfo/company.html) NIDA is celebrated for its soothing moisturizers and expertly balanced formulas. Its products suit dry, sensitive, and combination skin best. For acne-prone skin, the Ultimate [Moisturizing Cream](https://lovi.care/skincare/sg/ingredients/moisturizing-cream) stands out as a reliable choice. Each product is carefully crafted to nourish and protect the skin. This page covers some of the most popular NIDA products; for the whole NIDA range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg8e9e3f810c). ### NIDA moisturizers #### Moisturizers - [Ultimate Moisturizing Cream](https://lovi.care/skincare/sg/p/nida/ultimate-moisturizing-cream/for/sensitive-skin) — High fit — [S$12.77 at YesStyle](https://www.yesstyle.com/en/nida-youthful-formula-ultimate-moisturizing-cream-100ml/info.html/pid.1137372821?curr=SGD&rco=SG) ## Questions and answers ### Is NIDA worth it? NIDA is worth it because Lovi rates the NIDA-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Additionally, all NIDA products on this page list no fragrance in their ingredients. ### What are NIDA's best products? NIDA's best product on this page is the Ultimate [Moisturizing Cream](https://lovi.care/skincare/sg/ingredients/moisturizing-cream), which helps keep sensitive skin feeling soft and calm. [Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/) [Pharmaceutics, 2024](https://pubmed.ncbi.nlm.nih.gov/39458583/) ### Which NIDA moisturizer is best for dry skin? The Ultimate Moisturizing Cream is the NIDA moisturizer on this page for dry skin, where Lovi rates it Average. ### Does NIDA cause breakouts? NIDA is unlikely to cause breakouts, and Lovi rates the brand-focused routine Superior for acne-prone skin. The NIDA products on this page are fragrance-free. ### Is NIDA fragrance-free? Yes, every NIDA product on this page lists no fragrance in its ingredients, keeping the formula gentle for sensitive skin. ### What are the key ingredients in NIDA products? NIDA products feature key ingredients like [niacinamide](https://lovi.care/skincare/sg/ingredients/niacinamide), which helps reduce dark spots, and [Centella asiatica](https://lovi.care/skincare/sg/ingredients/centella-asiatica), which is known for its calming properties. Lovi rates the NIDA-focused routine Superior for sensitive skin. [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/) [Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/) ### How do I build a NIDA skincare routine? To build a NIDA skincare routine, use the Ultimate Moisturizing Cream daily to keep your skin soft and calm. Lovi rates the NIDA-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. ### Where can I buy NIDA, and how much does it cost? NIDA is sold in Singapore, and the prices for products on this page range from S$12.77. ### What are good alternatives to NIDA? Good alternatives to NIDA with pages on Lovi include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea. Lovi rates the SKIN1004 routine as a Superior fit for dry and sensitive skin, and a High fit for oily, combination, and acne-prone skin. ### NIDA vs SKIN1004: which is better? NIDA is better suited for most skin types, as Lovi rates the NIDA-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. ### Who owns NIDA, and where is it from? NIDA is a Korean brand founded in 2024, owned by Proso Inc.. [nida.co](https://nida.co/) [nidakorea.kr](https://nidakorea.kr/shopinfo/company.html) ### Is NIDA cruelty-free? PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NIDA as cruelty-free. ## Research behind NIDA's key ingredients - [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002 - [Collagen Supplements for Aging and Wrinkles: A Paradigm Shift in the Fields of Dermatology and Cosmetics](https://pubmed.ncbi.nlm.nih.gov/35223163/) Collagen · Dermatology Practical & Conceptual, 2022 - [Moisturizing and Antiinflammatory Properties of Cosmetic Formulations Containing Centella asiatica Extract](https://pubmed.ncbi.nlm.nih.gov/27168678/) Centella asiatica · Indian Journal of Pharmaceutical Sciences, 2016 - [Topical Application of Centella asiatica in Wound Healing: Recent Insights into Mechanisms and Clinical Efficacy](https://pubmed.ncbi.nlm.nih.gov/39458583/) Centella asiatica · Pharmaceutics, 2024 - [Use of Collagen in Cosmetic Products](https://pubmed.ncbi.nlm.nih.gov/38534748/) Collagen · Current Issues in Molecular Biology, 2024 - [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021 - [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024 - [Systematic Study of Paeonol/Madecassoside Co-Delivery Nanoemulsion Transdermal Delivery System for Enhancing Barrier Repair and Anti-Inflammatory Efficacy](https://pubmed.ncbi.nlm.nih.gov/37446936/) Centella asiatica · Molecules, 2023 ## Similar brands - Korean skincare: [SKIN1004](https://lovi.care/skincare/sg/brands/skin1004) - Korean skincare: [Anua](https://lovi.care/skincare/sg/brands/anua) - Korean skincare: [Medicube](https://lovi.care/skincare/sg/brands/medicube) - Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/sg/brands/beauty-of-joseon) - Korean skincare: [COSRX](https://lovi.care/skincare/sg/brands/cosrx) - Korean skincare: [Dr. Althea](https://lovi.care/skincare/sg/brands/dr-althea) - Korean skincare: [Some By Mi](https://lovi.care/skincare/sg/brands/some-by-mi) - Korean skincare: [Torriden](https://lovi.care/skincare/sg/brands/torriden) - Korean skincare: [celimax](https://lovi.care/skincare/sg/brands/celimax) - Korean skincare: [Purito](https://lovi.care/skincare/sg/brands/purito) ## Popular brands - Canadian skincare: [The Ordinary](https://lovi.care/skincare/sg/brands/the-ordinary) - American skincare: [CeraVe](https://lovi.care/skincare/sg/brands/cerave) - French skincare: [La Roche-Posay](https://lovi.care/skincare/sg/brands/la-roche-posay) - Korean skincare: [ROUND LAB](https://lovi.care/skincare/sg/brands/round-lab) - American skincare: [Cetaphil](https://lovi.care/skincare/sg/brands/cetaphil) - American skincare: [Paula's Choice](https://lovi.care/skincare/sg/brands/paula-s-choice) - American skincare: [Neutrogena](https://lovi.care/skincare/sg/brands/neutrogena) - Korean skincare: [AXIS-Y](https://lovi.care/skincare/sg/brands/axis-y) - American skincare: [Kiehl's](https://lovi.care/skincare/sg/brands/kiehl-s) - Korean skincare: [d'Alba](https://lovi.care/skincare/sg/brands/d-alba) - Korean skincare: [LANEIGE](https://lovi.care/skincare/sg/brands/laneige) - Korean skincare: [Haruharu Wonder](https://lovi.care/skincare/sg/brands/haruharu-wonder) - Korean skincare: [Pyunkang Yul](https://lovi.care/skincare/sg/brands/pyunkang-yul) - Korean skincare: [innisfree](https://lovi.care/skincare/sg/brands/innisfree) - French skincare: [Caudalie](https://lovi.care/skincare/sg/brands/caudalie) - Korean skincare: [MISSHA](https://lovi.care/skincare/sg/brands/missha) - American skincare: [Dermalogica](https://lovi.care/skincare/sg/brands/dermalogica) - American skincare: [Good Molecules](https://lovi.care/skincare/sg/brands/good-molecules) - Korean skincare: [Centellian24](https://lovi.care/skincare/sg/brands/centellian24) - British skincare: [BYOMA](https://lovi.care/skincare/sg/brands/byoma) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/brands/nida - United Kingdom: https://lovi.care/skincare/uk/brands/nida - Ireland: https://lovi.care/skincare/ie/brands/nida - Germany: https://lovi.care/skincare/de/brands/nida - France: https://lovi.care/skincare/fr/brands/nida - Italy: https://lovi.care/skincare/it/brands/nida - Netherlands: https://lovi.care/skincare/nl/brands/nida - Spain: https://lovi.care/skincare/es/brands/nida - Canada: https://lovi.care/skincare/ca/brands/nida - Australia: https://lovi.care/skincare/au/brands/nida - Singapore: https://lovi.care/skincare/sg/brands/nida (this page) - Saudi Arabia: https://lovi.care/skincare/sa/brands/nida - United Arab Emirates: https://lovi.care/skincare/ae/brands/nida