# e.l.f. Pure Skin Cleanser for dry skin

**Lovi Fit: Superior fit for dry skin.**
Dry Skin Fit: High · Effectiveness: Superior · Safety: Excellent.

Page: https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/dry-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United States.

Brand: [e.l.f.](https://lovi.care/skincare/brands/e-l-f)
Category: [Cleansers](https://lovi.care/skincare/best/cleansers)

This fit is calculated for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

One of the best cleansers for dry skin.

## Why this fit

- Excellent suitability for your dry skin is provided by glycerin and sodium hyaluronate for humectant action, alongside ceramides and cholesterol for superior barrier repair and hydration.
- Niacinamide and oat kernel flour further support skin barrier function and offer soothing benefits, complementing the primary hydrating ingredients.
- The formulation is safe for your dry skin, containing no harsh ingredients and including soothing components like chamomile flower water and allantoin.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/oily-skin): High
- [Dry skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/dry-skin): Superior (this page)
- [Combination skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/combination-skin): High
- [Sensitive skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/sensitive-skin): Superior
- [Acne-prone skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/acne-prone-skin): High
- [Skin with dark spots](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/dark-spots): Superior
- [Mature skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/mature-skin): Superior
- [Dry sensitive skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/dry-sensitive-skin): Superior
- [Oily acne-prone skin](https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/oily-acne-prone-skin): High

## Key ingredients

Oat Milk, Allantoin, Niacinamide, Ceramides, Sodium Hyaluronate

## What the research says

- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- Topical gel containing chitosan, 0.2% chlorhexidine, allantoin and dexpanthenol did not improve postoperative comfort regarding swelling and pain, but improved the wound's aesthetic appearance following impacted lower third molar extraction compared to no gel. ([Medicina Oral, Patologia Oral Y Cirugia Bucal, 2016](https://pubmed.ncbi.nlm.nih.gov/27475700/))
- A topical gel containing chitosan, chlorhexidine, allantoin, and dexpanthenol significantly reduced postoperative pain, trismus, swelling, and analgesic consumption, while improving wound healing after third molar surgery compared to a placebo. ([Medicina Oral, Patologia Oral Y Cirugia Bucal, 2020](https://pubmed.ncbi.nlm.nih.gov/32683390/))
- A repair cream containing Rhealba oat plantlets extract, l-ALA-l-GLU dipeptide, and hyaluronic acid provided immediate relief and was judged by doctors as good or very good in 96.8% of cases for wound healing in 2,363 patients following dermatological acts. ([Clinical, Cosmetic and Investigational Dermatology, 2018](https://pubmed.ncbi.nlm.nih.gov/30519069/))
- Topically applied Avena sativa and Avena Rhealba oatmeal extracts significantly reduced skin irritation parameters including a* parameter increase and blood flow increase compared to vehicle in 12 healthy individuals subjected to the sodium lauryl sulfate irritation model. ([Skin Pharmacology and Applied Skin Physiology, 2002](https://pubmed.ncbi.nlm.nih.gov/11867969/))
- Colloidal oat extracts diminished pro-inflammatory cytokines in vitro and colloidal oat lotion improved skin dryness, scaling, roughness, and itch intensity in healthy female subjects compared to baseline. ([Journal of Drugs in Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25607907/))
- An overnight patch containing Allium cepa extract and allantoin safely promotes scar healing after dermatologic surgery, resulting in significantly greater reductions in observer- and patient-assessed POSAS scores compared to no treatment. ([Aesthetic Plastic Surgery, 2018](https://pubmed.ncbi.nlm.nih.gov/29948103/))
- Prophylactic application of a topical scar gel containing Allium cepae extract, allantoin, and heparin significantly improves patient-assessed scar color, stiffness, and irregularity compared to no treatment in women following a cesarean section. ([Journal of Drugs in Dermatology, 2014](https://pubmed.ncbi.nlm.nih.gov/24509969/))
- Prophylactic use of a topical gel containing Allium cepa extract, allantoin and heparin significantly reduced vascularity, pigmentation and height of scars compared to an untreated control group and in intra-individual analysis in 120 patients after caesarean section. ([Journal of Wound Care, 2020](https://pubmed.ncbi.nlm.nih.gov/33052789/))
- Topical post-laser application of human adipocyte-derived mesenchymal stem cell media combined with niacinamide significantly improved wrinkle index, melanin index, patient satisfaction, and investigator esthetic improvement scores compared to vehicle cream in patients with aging skin. ([Journal of Cosmetic Dermatology, 2021](https://pubmed.ncbi.nlm.nih.gov/33103316/))
- Topical nicotinamide prevented solar-simulated UV-induced immunosuppression in healthy volunteers, and men experienced immunosuppression at solar-simulated UV doses three times lower than those required for women. ([The Journal of Investigative Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/17882270/))
- Topical 5% niacinamide applied twice daily for 12 weeks reduced fine lines and wrinkles, hyperpigmented spots, red blotchiness, and skin sallowness, and improved skin elasticity compared to vehicle control in 50 female white subjects with facial photoaging. ([Dermatologic Surgery, 2005](https://pubmed.ncbi.nlm.nih.gov/16029679/))
- Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control. ([Journal of Drugs in Dermatology, 2011](https://pubmed.ncbi.nlm.nih.gov/22052267/))
- Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction. ([Clinical Oral Investigations, 2022](https://pubmed.ncbi.nlm.nih.gov/34623507/))
- Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days. ([BMC Oral Health, 2019](https://pubmed.ncbi.nlm.nih.gov/31311529/))

## What reviewers say

Based on a very large amount of data, this fragrance-free, non-foaming cleanser is highly praised for its soothing, barrier-supportive ingredients, making it an excellent choice for sensitive and dry skin types. While it leaves skin feeling soft and hydrated, users frequently recommend it as a morning cleanser or the second step in a double-cleansing routine, as it struggles to remove heavy makeup independently.

- Liked: Very gentle formula (mostly mentioned)
- Liked: Excellent value (often mentioned)
- Liked: Non-stripping/Hydrating (often mentioned)
- Disliked: Poor makeup removal (often mentioned)
- Liked: Fragrance-free (sometimes noted)
- Disliked: Non-foaming texture (sometimes noted)
- Disliked: Not for heavy-duty (sometimes noted)

## How to apply

- Use this cleanser AM and PM every day to keep your skin clean. Start using it daily right away since your skin is not sensitive.
- Apply this cleanser as the very first step in your morning routine and right after your pre-cleanser in the evening. Follow with your toner and moisturizer afterwards.
- Gently massage a small amount of cleanser onto your face using soft circular motions. Rinse thoroughly with lukewarm water and pat dry with a clean towel.
- Apply this cleanser on slightly damp skin for a comfortable and refreshing wash. This helps maintain your skin's natural moisture while cleansing away dirt.
- Avoid getting the cleanser directly into your eyes to prevent any irritation. Do a simple patch test before your first use to ensure your skin likes it.
- Video: https://storage.pora.ai/6a08416bd9315041c09c72f61cf27cc1.mp4

## Questions and answers

### What makes e.l.f. Pure Skin Cleanser one of the best fits for dry skin?

This cleanser is a great fit because it uses glycerin and sodium hyaluronate to draw in moisture, alongside ceramides and cholesterol to repair and protect dry skin. It also includes soothing oat flour, niacinamide, and allantoin to calm the skin and keep it comfortable without any harsh ingredients.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Which ingredients make this cleanser a good fit for dry skin?

Glycerin and sodium hyaluronate draw moisture into dry skin, while ceramides and cholesterol help repair and protect the skin barrier. Niacinamide and oat kernel flour further calm the skin and support lasting hydration.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### What does Oat Milk do for dry skin?

Oat milk helps soothe and comfort dry skin by adding lasting moisture and calming irritation. It is unlikely to cause irritation and may improve skin smoothness while supporting the skin barrier.
Sources: [Journal of Drugs in Dermatology, 2016](https://pubmed.ncbi.nlm.nih.gov/27272074/), [Journal of Drugs in Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25607907/)

### What does Allantoin do for dry skin?

Allantoin helps dry skin by supporting skin barrier function and improving moisture retention. It is unlikely to cause irritation and is often included in formulations that aim to soothe and protect dry or sensitive skin.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/40177799/), [International Journal of Pharmaceutics, 2014](https://pubmed.ncbi.nlm.nih.gov/24445121/)

### Where does this cleanser go in a skincare routine for dry skin?

This cleanser fits into both your morning and evening routines as the first or second cleansing step. Using a gentle cleanser helps wash away impurities while supporting your skin barrier and keeping dry skin comfortable.
Sources: [The Journal of Dermatological Treatment, 2022](https://pubmed.ncbi.nlm.nih.gov/32239984/), [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Can I use this cleanser with retinol, and in what order?

You can use this cleanser in the same routine as retinol, applying the cleanser first to wash your face before putting on your retinol treatment. Using this cleanser helps support your skin barrier and is unlikely to cause irritation when paired with active treatments.
Sources: [Journal of Drugs in Dermatology, 2023](https://pubmed.ncbi.nlm.nih.gov/37276158/), [Journal of Drugs in Dermatology, 2012](https://pubmed.ncbi.nlm.nih.gov/22648223/)

### How often should I use this cleanser?

You can use this cleanser twice a day in your morning and evening routines. Using a mild cleanser daily helps improve visual dryness and overall skin comfort without stripping moisture.
Sources: [The Journal of Dermatological Treatment, 2022](https://pubmed.ncbi.nlm.nih.gov/32239984/)

### Can this cleanser clog pores, cause breakouts or purging for dry skin?

This cleanser is unlikely to clog pores or cause breakouts for dry skin, as its formula contains no harsh ingredients and is designed with gentle, soothing components like allantoin and oat milk. It is well-suited to keep your dry skin calm and comfortable without causing irritation or congestion.
Sources: [Medicina Oral, Patologia Oral Y Cirugia Bucal, 2016](https://pubmed.ncbi.nlm.nih.gov/27475700/)

### Can I use this cleanser around the eyes or on my body?

Yes, you can safely use this cleanser on your body and the thin skin around your eyes. Its gentle ingredients like glycerin, ceramides, and oat milk clean your skin without harshness while helping keep it soft and hydrated.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Is this cleanser fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol. Cetearyl alcohol is a fatty alcohol, which soften the skin.

## Alternatives for dry skin

- [CeraVe Hydrating Cleanser](https://lovi.care/skincare/p/cerave/hydrating-facial-cleanser/for/dry-skin) — Superior fit — $16.97 at Amazon
- [La Roche-Posay Hydrating Gentle Cleanser](https://lovi.care/skincare/p/la-roche-posay/toleriane-hydrating-gentle-cleanser/for/dry-skin) — Superior fit — $19.99 at Amazon
- [Torriden DIVE IN Cleansing Foam](https://lovi.care/skincare/p/torriden/dive-in-cleansing-foam/for/dry-skin) — Superior fit — $17.00 at Amazon

## Pairs well with

- Hydrating Toner: [Pyunkang Yul Calming Deep Moisture Toner](https://lovi.care/skincare/p/pyunkang-yul/calming-deep-moisture-toner/for/dry-skin) — Superior fit — $16.99 at Amazon
- Moisturizer: [SKIN1004 Madagascar Centella Probio-Cica Enrich Cream](https://lovi.care/skincare/p/skin1004/madagascar-centella-probio-cica-enrich-cream/for/dry-skin) — Superior fit — $22.00 at Amazon
- SPF: [d'Alba Piedmont Waterfull Mild Sunscreen](https://lovi.care/skincare/p/d-alba/piedmont-waterfull-mild-sunscreen/for/dry-skin) — Superior fit — $15.99 at Amazon

## Where to buy

No store in United States has a checked price for this product, so the page shows none.

## Ingredients

Water, Glycerin, Cetearyl Alcohol, Niacinamide, Avena Sativa Kernel Flour Oat Kernel Flour, Chamomilla Recutita Flower Water Matricaria Flower Water, Sodium Hyaluronate, Tocopheryl Acetate, Ceramide Np, Ceramide Ap, Ceramide Eop, Allantoin, Phytosphingosine, Cholesterol, Sodium Lauroyl Lactylate, Potassium Cetyl Phosphate, Carbomer, Glyceryl Stearate, Caprylyl Glycol, Ethylhexylglycerin, Phenoxyethanol, Xanthan Gum, Disodium Edta, Tromethamine
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/e-l-f/pure-skin-cleanser/for/dry-skin (this page)
- United Kingdom: https://lovi.care/skincare/uk/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Ireland: https://lovi.care/skincare/ie/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Germany: https://lovi.care/skincare/de/p/e-l-f/pure-skin-cleanser/for/dry-skin
- France: https://lovi.care/skincare/fr/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Italy: https://lovi.care/skincare/it/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Netherlands: https://lovi.care/skincare/nl/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Spain: https://lovi.care/skincare/es/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Canada: https://lovi.care/skincare/ca/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Australia: https://lovi.care/skincare/au/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Singapore: https://lovi.care/skincare/sg/p/e-l-f/pure-skin-cleanser/for/dry-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/e-l-f/pure-skin-cleanser/for/dry-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/e-l-f/pure-skin-cleanser/for/dry-skin