# MIDHA Rice Bran Scrub Foam for dry skin

**Lovi Fit: High fit for dry skin.**
Dry Skin Fit: Average · Effectiveness: Average · Safety: Excellent.

Page: https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/dry-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the Netherlands.

Brand: [MIDHA](https://lovi.care/skincare/nl/brands/midha)
Category: [Exfoliants](https://lovi.care/skincare/nl/best/exfoliators)

This fit is calculated for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

A great choice for dry skin; a few exfoliants fit it even better.

## Why this fit

- Offers excellent exfoliation for your dry skin due to Rice Bran Water and Rice Bran, which effectively remove dead skin cells and support hydration. Glycerin also provides humectant action, though it lacks sufficient emollient ingredients for optimal hydration of dry or flaky skin.
- The formula is safe for your dry skin, as it contains soothing Rice Bran Extract and Portulaca Oleracea Extract and lacks harsh or prohibited ingredients.
- While it offers general skincare benefits like cleansing, its primary focus on exfoliation is not the most direct approach for addressing your dry or flaky skin concerns.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/oily-skin): Average
- [Dry skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/dry-skin): High (this page)
- [Combination skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/combination-skin): Average
- [Sensitive skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/sensitive-skin): Average
- [Acne-prone skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/dark-spots): Average
- [Mature skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/mature-skin): Average
- [Dry sensitive skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/dry-sensitive-skin): High
- [Oily acne-prone skin](https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/oily-acne-prone-skin): Average

## Key ingredients

Rice Bran Water, Rice Bran, Glycerin, Ginkgo Biloba Leaf Extract, Avena Sativa Seed Extract Oat Seed Extract

## What the research says

- Topical gel and cream formulations containing niosomes entrapped with rice bran bioactive compounds improved skin hydration, lightening, thickness, roughness, and elasticity in 30 human volunteers over 28 days compared to baseline. ([Pharmaceutical Biology, 2012](https://pubmed.ncbi.nlm.nih.gov/22235888/))
- Gel and cream formulations containing rice bran bioactive compounds entrapped in niosomes increased in vitro antioxidant activity (ORAC values of 20-28 micromol TE/g versus 16-18 micromol TE/g for placebo), enhanced lipid peroxidation inhibition in human sebum by about 1.5 times, and improved in vivo human skin hydration by approximately 3 to 30% depending on the measurement technique. ([Journal of Nanoscience and Nanotechnology, 2011](https://pubmed.ncbi.nlm.nih.gov/21449379/))
- Facial masks containing low-temperature extracted Portulaca oleracea protect sensitive skin from photothermal stimulation and improve skin barrier function during photorejuvenation. ([Cutaneous and Ocular Toxicology, 2025](https://pubmed.ncbi.nlm.nih.gov/41182319/))
- Chemical peels using 35% glycolic acid, 20% salicylic-10% mandelic acid, and phytic acid reduce acne scores by 70.55%, 74.14%, and 69.7% respectively, and significantly decline the postacne hyperpigmentation index in Asian patients with mild to moderate acne. ([Journal of Cutaneous and Aesthetic Surgery, 2019](https://pubmed.ncbi.nlm.nih.gov/31619887/))
- Stirring Nukadoko fermented rice bran beds by hand leads to temporary settlement of microorganisms on human skin with quick shedding. ([FEMS Microbiology Letters, 2023](https://pubmed.ncbi.nlm.nih.gov/37960971/))
- Crude extracts from Sang 5 CMU rice bran and husk exhibited antioxidant, anti-inflammatory, anti-melanogenesis, and collagen-regulating properties by scavenging radicals, reducing TBARS and MMP-2 levels, inhibiting nitric oxide and melanin production, and upregulating antioxidant, collagen-associated, and downregulating pigmentary genes in cell models. ([Plants, 2024](https://pubmed.ncbi.nlm.nih.gov/38999635/))
- Rice bran soft and hard waxes exhibited anti-skin ageing activities including melanogenesis inhibition, antioxidant protection, collagen stimulation, matrix metalloproteinase suppression, and anti-inflammation in cultured skin cells. ([International Journal of Cosmetic Science, 2024](https://pubmed.ncbi.nlm.nih.gov/37840342/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- The emollient V0034CR significantly reduced TEWL compared to vehicle and vehicle plus glycerol, and significantly increased corneometry scores compared to vehicle and vehicle plus petrolatum in healthy volunteers with dry skin, demonstrating combined barrier function improvement from petrolatum and hydration improvement from glycerol. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31532576/))
- Ten days of treatment with a cream containing 20% glycerin significantly increased skin hydration measured by corneometer values in 17 healthy volunteers compared to a placebo cream, but showed no influence on transepidermal water loss or skin sensitivity to an irritating surfactant. ([International Journal of Cosmetic Science, 2001](https://pubmed.ncbi.nlm.nih.gov/18498456/))
- Topical application of a 2% cream containing combined fruit extracts for 56 days significantly reduced wrinkle depth by 11.5%, length by 10.07%, and area by 29.55% in 21 female subjects compared to a placebo. ([Clinical, Cosmetic and Investigational Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/26203268/))
- A dermocosmetic containing bakuchiol, Ginkgo biloba extract, and mannitol improves inflammatory lesions, Investigator Global Assessment, and seborrhea intensity when added to adapalene 0.1% gel in patients with acne vulgaris. ([Clinical, Cosmetic and Investigational Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25914553/))
- Topical application of Ginkgo biloba cream for two weeks reduced wrinkles and improved skin shape, texture, and tautness in human volunteers compared to baseline. ([Drug Development and Industrial Pharmacy, 2023](https://pubmed.ncbi.nlm.nih.gov/37074796/))
- A repair cream containing Rhealba oat plantlets extract, l-ALA-l-GLU dipeptide, and hyaluronic acid provided immediate relief and was judged by doctors as good or very good in 96.8% of cases for wound healing in 2,363 patients following dermatological acts. ([Clinical, Cosmetic and Investigational Dermatology, 2018](https://pubmed.ncbi.nlm.nih.gov/30519069/))
- Topically applied Avena sativa and Avena Rhealba oatmeal extracts significantly reduced skin irritation parameters including a* parameter increase and blood flow increase compared to vehicle in 12 healthy individuals subjected to the sodium lauryl sulfate irritation model. ([Skin Pharmacology and Applied Skin Physiology, 2002](https://pubmed.ncbi.nlm.nih.gov/11867969/))
- Colloidal oat extracts diminished pro-inflammatory cytokines in vitro and colloidal oat lotion improved skin dryness, scaling, roughness, and itch intensity in healthy female subjects compared to baseline. ([Journal of Drugs in Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25607907/))

## What reviewers say

Based on limited data, this product is a creamy, foaming cleanser offering mild physical exfoliation, ideal for combination or oily skin. Many users report softer, brighter skin, while some with dry or sensitive skin occasionally experience tightness or a waxy residue.

- Liked: Gentle Daily Exfoliation (often mentioned)
- Liked: Rich Creamy Texture (often mentioned)
- Liked: Natural Scent (sometimes noted)
- Liked: Softening & Brightening (sometimes noted)
- Disliked: Drying sensation (sometimes noted)
- Liked: Packaging Design (rarely noted)
- Disliked: Potential Irritation (rarely noted)
- Disliked: Price Point (rarely noted)
- Disliked: Residue/Film (rarely noted)
- Disliked: Unpleasant Scent (rarely noted)

## How to apply

- Use this exfoliant as part of your PM routine once a week, increasing slowly to twice a week if your dry skin tolerates it well. Always remember to apply SPF every morning to protect your newly smoothed skin.
- Apply the exfoliant after cleansing and toning, but always before your rich moisturizer.
- Gently press 2-3 drops of the exfoliant into your skin and let it absorb for a minute. Avoid rubbing to prevent any irritation on flaky areas.
- Apply the product directly to dry clean skin to ensure the best possible tolerance for your dry type. This helps address flaky patches without causing extra stress.
- Avoid the sensitive eye area and do a quick patch test before your very first use. Do not mix this with other strong acids or retinoids on the same night.
- Video: https://storage.pora.ai/028e5e793422a3b665c02ff502cf5a68.mp4

## Questions and answers

### What makes MIDHA Rice Bran Scrub Foam a great fit for dry skin?

MIDHA Rice Bran Scrub Foam is a great fit for your dry skin because rice bran water and rice bran effectively sweep away dead skin cells while helping keep skin hydrated. Glycerin adds extra moisture, and soothing ingredients like rice bran extract and portulaca oleracea extract keep the formula gentle and safe to use.
Sources: [Pharmaceutical Biology, 2012](https://pubmed.ncbi.nlm.nih.gov/22235888/), [Journal of Nanoscience and Nanotechnology, 2011](https://pubmed.ncbi.nlm.nih.gov/21449379/)

### Which ingredients make this exfoliant a good fit for dry skin?

Rice bran water and rice bran make this exfoliant a good fit for dry skin by effectively removing dead skin cells while supporting hydration. Glycerin also helps draw moisture into the skin, while soothing plant extracts keep the formula safe and comfortable.
Sources: [Pharmaceutical Biology, 2012](https://pubmed.ncbi.nlm.nih.gov/22235888/), [Journal of Nanoscience and Nanotechnology, 2011](https://pubmed.ncbi.nlm.nih.gov/21449379/)

### What does Rice Bran Water do for dry skin?

Rice Bran Water helps hydrate dry skin by locking in moisture and keeping it soft and smooth. Studies show that rice-derived ingredients have moisturizing properties that support overall skin health.
Sources: [Journal of Cosmetic Dermatology, 2022](https://pubmed.ncbi.nlm.nih.gov/35587098/)

### What does Rice Bran Extract do for dry skin?

Rice bran extract helps improve skin moisture and keeps dry skin feeling soft and smooth. It works by supporting the skin barrier to lock in water and ease rough patches.
Sources: [Pharmaceutical Biology, 2012](https://pubmed.ncbi.nlm.nih.gov/22235888/), [Journal of Nanoscience and Nanotechnology, 2011](https://pubmed.ncbi.nlm.nih.gov/21449379/)

### Where does this exfoliant go in a skincare routine for dry skin?

This exfoliant goes in your routine once a week. People who tolerate it well and see good results can carefully use it more often.

### Can I use this exfoliant with retinol, and in what order?

You can use this exfoliant and retinol in the same routine, but use them on alternate nights to prevent irritation on dry skin. Exfoliating too often alongside retinol may make dry skin feel flaky or sensitive.

### How often should I use this exfoliant?

Start by using this exfoliant once a week, and only use it more often if your skin handles it well and shows good results. It gently removes dead skin cells while keeping your skin calm, but dry skin also needs richer moisturizing ingredients to stay soft and smooth.

### Can this exfoliant clog pores, cause breakouts or purging for dry skin?

This exfoliant is unlikely to clog pores or cause breakouts on dry skin, as its formula avoids harsh ingredients and includes soothing extracts that keep irritation low. However, because it focuses heavily on scrubbing rather than deep hydration, it may sometimes leave dry skin feeling a bit tight.
Sources: [Pharmaceutical Biology, 2012](https://pubmed.ncbi.nlm.nih.gov/22235888/), [Journal of Nanoscience and Nanotechnology, 2011](https://pubmed.ncbi.nlm.nih.gov/21449379/)

### Is this exfoliant fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

## Alternatives for dry skin

- [CeraVe Hydrating Cleanser](https://lovi.care/skincare/nl/p/cerave/hydrating-facial-cleanser/for/dry-skin) — Superior fit — €15.00 at Amazon
- [La Roche-Posay Hydrating Gentle Cleanser](https://lovi.care/skincare/nl/p/la-roche-posay/toleriane-hydrating-gentle-cleanser/for/dry-skin) — Superior fit — €21.95 at Amazon
- [ETUDE Soonjung pH 6.5 Whip Cleanser](https://lovi.care/skincare/nl/p/etude/soonjung-ph-6-5-whip-cleanser/for/dry-skin) — Superior fit — €21.74 at Amazon

## Pairs well with

- Cleanser: [La Roche-Posay Hydrating Gentle Cleanser](https://lovi.care/skincare/nl/p/la-roche-posay/toleriane-hydrating-gentle-cleanser/for/dry-skin) — Superior fit — €21.95 at Amazon
- Hydrating Toner: [Dear, Klairs Supple Preparation Unscented Toner](https://lovi.care/skincare/nl/p/dear-klairs/supple-preparation-unscented-toner/for/dry-skin) — Superior fit — €16.89 at Amazon
- Moisturizer: [Elizabeth Arden Ceramide Lift and Firm Night Cream](https://lovi.care/skincare/nl/p/elizabeth-arden/advanced-ceramide-lift-and-firm-night-cream/for/dry-skin) — Superior fit — €48.84 at Amazon

## Where to buy

No store in Netherlands has a checked price for this product, so the page shows none.

## Ingredients

Rice Bran Water, Myristic Acid, Glycerin, Water, Potassium Hydroxide, Palmitic Acid, Stearic Acid, Rice Bran, Lauric Acid, Glyceryl Stearate, Cocamidopropyl Betaine, Potassium Cocoyl Glycinate, Dipropylene Glycol, 1,2-Hexanediol, Rice Bran Extract, Xanthium Strumarium Fruit Extract, Portulaca Oleracea Extract, Morinda Citrifolia Extract, Ginkgo Biloba Leaf Extract, Avena Sativa Seed Extract Oat Seed Extract, Opuntia Humifusa Stem Extract, Akebia Quinata Extract, Hydroxypropyl Phosphate Starch, Sodium Polyacrylate, Polyquaternium-7, Peg-100 Stearate, Butylene Glycol, Sodium Chloride, Chlorphenesin, Sodium Benzoate, Disodium Edta
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/midha/rice-bran-scrub-foam/for/dry-skin
- United Kingdom: https://lovi.care/skincare/uk/p/midha/rice-bran-scrub-foam/for/dry-skin
- Ireland: https://lovi.care/skincare/ie/p/midha/rice-bran-scrub-foam/for/dry-skin
- Germany: https://lovi.care/skincare/de/p/midha/rice-bran-scrub-foam/for/dry-skin
- France: https://lovi.care/skincare/fr/p/midha/rice-bran-scrub-foam/for/dry-skin
- Italy: https://lovi.care/skincare/it/p/midha/rice-bran-scrub-foam/for/dry-skin
- Netherlands: https://lovi.care/skincare/nl/p/midha/rice-bran-scrub-foam/for/dry-skin (this page)
- Spain: https://lovi.care/skincare/es/p/midha/rice-bran-scrub-foam/for/dry-skin
- Canada: https://lovi.care/skincare/ca/p/midha/rice-bran-scrub-foam/for/dry-skin
- Australia: https://lovi.care/skincare/au/p/midha/rice-bran-scrub-foam/for/dry-skin
- Singapore: https://lovi.care/skincare/sg/p/midha/rice-bran-scrub-foam/for/dry-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/midha/rice-bran-scrub-foam/for/dry-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/midha/rice-bran-scrub-foam/for/dry-skin