🇳🇱Netherlands

Mad Hippie Vitamin C Serum for dry skin

High

  • HighDry Skin Fit
  • HighEffectiveness
  • HighSafety

A great choice for dry skin; a few serums fit it even better.

This fit is calculated for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For scores and recommendations based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.

Page built Nov 8, 2026How the Fit score works

Lovi Assistant explains

  • Offers excellent brightening and evening of skin tone for you due to the presence of ascorbic acid and ferulic acid, which provide antioxidant and collagen-boosting effects that benefit your dry or flaky skin. Sodium hyaluronate and glycerin further enhance hydration, addressing your dry skin concerns.
  • The formula is highly suitable for dry skin, with aloe barbadensis leaf and chamomile flower extract providing barrier repair and soothing properties.
  • The safety profile is excellent, with no risks of irritation for your dry skin due to the absence of harsh ingredients and the presence of soothing components.

How to apply

  • Apply this serum PM, starting 3×/week and working up to daily use as your skin adjusts.
  • Place the serum after cleansing and toner, but right before your moisturizer.
  • Gently press 2-3 drops of the serum into your skin and let it absorb for a minute.
  • Apply the serum on slightly damp skin to help lock in extra moisture.
  • Avoid the eye area and do a patch test before your first use.

People Say

★4.5Overall rating based on 22.7k+ reviews

Based on a very large amount of data, users consistently praise this serum for its ability to brighten dull complexions and fade acne scars without irritating sensitive skin. While the lightweight, hydrating texture is a hit for most, a minority of users find the finish slightly tacky or experience breakouts.

Highlights

  • Brightens and evens Mostly Mentioned
    • “visibly improves sun damaged skin”
    • “brightening dark spots from blemish scars”
    • “skin looks fresh and rested”
  • Gentle on skin Often Mentioned
    • “didn't sting my skin”
    • “no irritation unlike other serums”
    • “gentle for sensitive skin”
  • Lightweight feel Often Mentioned
    • “absorbs quickly”
    • “not greasy like others”
    • “feels light weight”
  • Improves acne Sometimes Noted
    • “works on acne-prone skin”
    • “acne and congestion virtually gone”
    • “smoother, softer skin”
  • Tacky finish Sometimes Noted
    • “leaves a slight tacky feeling”
    • “bit sticky right after”
    • “sticky and didn't fully absorb”
  • Caused breakouts Rarely Noted
    • “gave me horrible cystic acne”
    • “massive breakout of cysts”
    • “caused excess dryness”
  • Lacks potency Rarely Noted
    • “didn't do anything for my skin”
    • “no significant changes”
    • “end result isn't quite as impressive”
  • Scent disliked Rarely Noted
    • “too fragranced”
    • “smell was too strong”
    • “grapefruit extract is a potential allergen”

Sources: lovi.care, iherb.com, target.com, ulta.com, madhippie.com, reddit.com, and more

Questions and answers

What makes Mad Hippie Vitamin C Serum a great fit for dry skin?

Mad Hippie Vitamin C Serum is a great fit because ascorbic acid and ferulic acid brighten your skin tone while sodium hyaluronate and glycerin boost hydration to ease dry areas. Aloe leaf and chamomile further calm and repair your skin barrier, and the formula is very safe with no harsh ingredients likely to cause irritation.

Clinical, Cosmetic and Investigational Dermatology, 2017

Which ingredients make this serum a good fit for dry skin?

This serum is a great fit for dry skin because it contains ascorbic acid and ferulic acid to brighten skin tone, along with sodium hyaluronate and glycerin to boost hydration. Additionally, ingredients like aloe vera leaf and chamomile flower extract help soothe the skin and repair your skin barrier.

Clinical, Cosmetic and Investigational Dermatology, 2017

What does Ascorbic Acid do for dry skin?

Ascorbic acid helps dry skin by improving moisture levels and supporting the outer skin barrier so it feels softer and smoother. It may also smooth out rough areas and reduce signs of aging while keeping the skin hydrated.

Experimental Dermatology, 2008Skin Research and Technology, 2008

What does Hyaluronic Acid do for dry skin?

Hyaluronic acid draws moisture into dry skin, giving an immediate and lasting boost in hydration that helps smooth out fine lines and soften rough patches. It is very gentle and unlikely to cause irritation while improving overall skin smoothness and plumpness.

Dermatology and Therapy, 2021Journal of Drugs in Dermatology, 2011

Where does it go in a skincare routine for dry skin?

Mad Hippie Vitamin C Serum goes in the evening routine after cleansing and before moisturizing. Putting treatments in the evening provides extra safety around sun exposure and keeps your routine simple.

Can I use this serum with retinol, and in what order?

Yes, you can use this serum with retinol, but it is best to apply your retinol at night and this serum during the day or on alternating nights to keep your dry skin calm and comfortable.

How often should I use it?

Apply this serum in your evening routine, using it every night or as often as your dry skin comfortably tolerates it. The formula combines antioxidants, hydrating sodium hyaluronate, and soothing plant extracts that help brighten your skin tone and boost moisture without causing irritation.

Facial Plastic Surgery, 2014

Can this serum clog pores, cause breakouts or purging for dry skin?

This serum is unlikely to cause breakouts for dry skin due to its safe formula, though a few shoppers have mentioned mild breakouts. Its soothing ingredients help calm your skin without clogging pores.

Is it fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

What the research says

  • A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women.

    Clinical, Cosmetic and Investigational Dermatology, 2017
  • Topical application of 5% vitamin C cream significantly improved global clinical scores, increased skin microrelief density, and induced elastic tissue repair in photoaged skin compared to excipient control in healthy female volunteers.

    Experimental Dermatology, 2003
  • Ascorbic acid 2-glucoside gel significantly reduced gingival melanin pigmentation after 4 weeks compared to placebo in 73 subjects with symmetric pigmentation.

    Journal of Periodontology, 2009
  • Topical application of VC-IP cream twice daily for 8 weeks reduces periorbital wrinkles in female subjects compared to a placebo cream.

    Journal of Cosmetic Dermatology, 2022
  • Topical treatment with 5% vitamin C and 0.1% madecassoside significantly improved clinical scores for wrinkles, suppleness, firmness, roughness, and skin hydration, along with functional and structural remodeling of the elastic fiber network in 20 female volunteers with photoaged skin after 6 months compared to baseline.

    Experimental Dermatology, 2008
  • Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control.

    Journal of Drugs in Dermatology, 2011
  • Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction.

    Clinical Oral Investigations, 2022
  • Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days.

    BMC Oral Health, 2019
  • Treatment with 14% ferulic acid and 12% l-ascorbic acid significantly reduced pigmentation and erythema while improving hydration and elasticity in 20 women with photoaged skin, with neither acid proving definitively more effective overall though ascorbic acid showed slightly greater skin lightening.

    Dermatologic Therapy, 2022
  • Combining fractional microneedle radiofrequency with a topical antioxidant serum significantly reduced wrinkle severity by 29.9% versus 18.0%, increased elasticity by 12.9% versus 2.3%, and improved aesthetic outcomes in 31 participants compared to radiofrequency and placebo.

    The Journal of Dermatological Treatment, 2025
  • Pretreatment with a topical antioxidant mixture of vitamin C, ferulic acid, and phloretin attenuated ultraviolet-induced sunburn cell formation, thymine dimer formation, matrix metalloproteinase-9 expression, p53 protein expression, and the suppression of CD1a-expressing Langerhans cells in human skin compared to vehicle control.

    Journal of Cosmetic Dermatology, 2008
  • Glucomannan isolated from Candida utilis suppressed UVB-induced decreases in keratinocyte viability and apoptosis in vitro, and decreased UV-induced skin erythema formation in human volunteers in vivo.

    Carbohydrate Research, 2008
  • A novel Konjac glucomannan/silver nanoparticle composite sponge exhibited good antibacterial activity and effectively accelerated wound healing, promoted fibroblast growth, and accelerated epithelialization in animal models while demonstrating good cytocompatibility with L929 cells.

    Carbohydrate Polymers, 2018
  • Carboxymethyl konjac glucomannan-chitosan composite sponges possessed high swelling ratio, proper water vapor transmission rate, and good biocompatibility, and effectively healed full-layer skin defect wounds in male ICR mice compared to untreated conditions.

    International Journal of Biological Macromolecules, 2018
  • Topical application of an antioxidant serum containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented particulate matter-induced degradation of extracellular matrix components, inflammation, and oxidative stress in the skin of 15 female volunteers compared to untreated controls.

    Journal of Cosmetic Dermatology, 2025
  • Dermatological products containing d-alpha tocopheryl acetate showed non-comedogenic potential with less than a 50% increase in microcomedones in 12 healthy male subjects compared to octyl palmitate.

    Contemporary Clinical Trials Communications, 2021
  • Topical application of an antioxidant mix containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented PM and UV-induced skin barrier perturbation, lipid peroxidation, inflammatory markers, MMP9 activation, and Type I collagen loss in 15 healthy females compared to untreated exposed skin.

    Journal of Cosmetic Dermatology, 2024

Ingredients

Deionized Water Water, Ascorbic Acid Sodium Ascorbyl Phosphate, Alkyl Benzoate, Glycerin, Sodium Levulinate, Sodium Anisate, Salvia Sclarea, Grapefruit, Sodium Hyaluronate, Amorphophallus Konjac Root Powder, Aloe Barbadensis Leaf, Vitamin E Tocotrienol, Ferulic Acid, Chamomile Flower Extract Recutita Matricaria Flower Extract, Sodium Phytate, Xanthan Gum, Hydroxyethylcellulose

Behind this fit score

Lovi calculates every fit score from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

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Prices checked 5 Nov 2026

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the Netherlands.

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