# Jumiso All Day Vitamin Brightening & Balancing Facial Serum for sensitive skin

**Lovi Fit: Average fit for sensitive skin.**
Normal Skin Fit: High · Effectiveness: Average · Safety: High.

Page: https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the Netherlands.

Brand: [Jumiso](https://lovi.care/skincare/nl/brands/jumiso)
Category: [Serums and treatments](https://lovi.care/skincare/nl/best/serums)

This fit is calculated for the concerns frequently associated with sensitive skin: redness, stinging, and reactions to new products. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

Works for sensitive skin; other serums fit it better.

## Why this fit

- Offers moderate benefits for your normal skin, as niacinamide and ascorbic acid provide antioxidant activity and help regulate melanogenesis, but the primary focus is on general hydration and soothing rather than directly targeting your redness and irritation.
- Centella Asiatica Extract and Chamomilla Recutita Flower Extract offer supportive soothing effects for your skin concerns.
- The product is safe for your sensitive skin due to the absence of harsh ingredients and the inclusion of soothing components.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/oily-skin): Average
- [Dry skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/dry-skin): High
- [Combination skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/combination-skin): Average
- [Sensitive skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin): Average (this page)
- [Acne-prone skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/dark-spots): Average
- [Mature skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/mature-skin): Average
- [Dry sensitive skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/dry-sensitive-skin): High
- [Oily acne-prone skin](https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/oily-acne-prone-skin): Average

## Key ingredients

Hippophae Rhamnoides Fruit Extract, Ascorbic Acid, Sodium Hyaluronate, Centella Asiatica Extract

## What the research says

- Niacinamide significantly decreased hyperpigmentation and increased skin lightness compared with vehicle alone after 4 weeks of use in women by inhibiting melanosome transfer. ([The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/))
- A topical serum containing vitamin C, vitamin E, and raspberry leaf cell culture extract improved skin color, elasticity, radiance, smoothness, scaliness, and wrinkles compared to the untreated contralateral side in fifty female volunteers. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31975502/))
- Cosmetic formulations containing 5% Centella asiatica extract showed the best efficacy in improving skin moisture and decreasing transepidermal water loss, while also exhibiting antiinflammatory properties in 25 volunteers compared to baseline measurements. ([Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/))
- Topical application of a sea buckthorn fruit extract formulation significantly reduced skin sebum secretion in 10 healthy human volunteers compared to the control base over an 8-week period. ([Journal of Pharmacy & Bioallied Sciences, 2010](https://pubmed.ncbi.nlm.nih.gov/21814424/))
- Topical emulsions containing Hippophae rhamnoides and Cassia fistula plant extracts significantly reduced skin sebum contents compared to placebo in patients with grade I and grade II acne vulgaris. ([Postepy Dermatologii I Alergologii, 2014](https://pubmed.ncbi.nlm.nih.gov/25254008/))
- Topical application of a 5% Hippophae rhamnoides oil-in-water emulsion significantly improved skin hydration (p=0.0003) and transepidermal water loss (p=0.0087) compared to a placebo base formulation in 13 healthy male subjects over 84 days. ([Pakistan Journal of Pharmaceutical Sciences, 2014](https://pubmed.ncbi.nlm.nih.gov/25362595/))
- Topical application of 5% vitamin C cream significantly improved global clinical scores, increased skin microrelief density, and induced elastic tissue repair in photoaged skin compared to excipient control in healthy female volunteers. ([Experimental Dermatology, 2003](https://pubmed.ncbi.nlm.nih.gov/12823436/))
- Ascorbic acid 2-glucoside gel significantly reduced gingival melanin pigmentation after 4 weeks compared to placebo in 73 subjects with symmetric pigmentation. ([Journal of Periodontology, 2009](https://pubmed.ncbi.nlm.nih.gov/19186973/))
- Topical application of VC-IP cream twice daily for 8 weeks reduces periorbital wrinkles in female subjects compared to a placebo cream. ([Journal of Cosmetic Dermatology, 2022](https://pubmed.ncbi.nlm.nih.gov/34910367/))
- Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control. ([Journal of Drugs in Dermatology, 2011](https://pubmed.ncbi.nlm.nih.gov/22052267/))
- Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction. ([Clinical Oral Investigations, 2022](https://pubmed.ncbi.nlm.nih.gov/34623507/))
- Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days. ([BMC Oral Health, 2019](https://pubmed.ncbi.nlm.nih.gov/31311529/))
- Topical application of 0.05% w/w ECa 233 gel reduced erythema index by 0.03 U and improved early crusting and general wound appearance compared to placebo in thirty individuals undergoing facial laser resurfacing. ([Journal of Alternative and Complementary Medicine, 2020](https://pubmed.ncbi.nlm.nih.gov/32310680/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- Moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese decreased adverse reactions and downtime after ablative fractional carbon dioxide laser resurfacing with comparable efficacy to 0.02% triamcinolone acetonide cream in 20 subjects. ([Journal of Cosmetic Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/30945430/))

## Why other serums fit sensitive skin better

- Topical application of TAT-SOD significantly suppresses UVB-induced erythema formation, blood flow rise, and apoptotic sunburn cell formation in human volunteers compared to a vehicle control. ([European Journal of Pharmaceutics and Biopharmaceutics, 2016](https://pubmed.ncbi.nlm.nih.gov/27460952/))

## What reviewers say

Based on a very large amount of data, this serum is highly regarded as a gentle, beginner-friendly Vitamin C treatment that effectively brightens dull complexions and evens skin tone without causing irritation. Users with sensitive and acne-prone skin frequently report a noticeable healthy glow and improved hydration. Some users find the brightening effects too subtle or slow compared to more potent formulas.

- Liked: Lightweight & non-sticky (mostly mentioned)
- Liked: Brightening & glow (often mentioned)
- Liked: Gentle & non-irritating (often mentioned)
- Liked: Hydrating & soothing (sometimes noted)
- Liked: Pleasant scent (sometimes noted)
- Disliked: Slow/subtle results (sometimes noted)
- Disliked: Breakouts (rarely noted)
- Disliked: Essential oil sensitivity (rarely noted)
- Disliked: Packaging concerns (rarely noted)

## How to apply

- Use your serum in the PM routine, starting 3 times a week before building up to daily use if your skin is happy.
- Apply the serum after cleansing and toning, but before putting on your moisturizer for the best results.
- Gently press 2-3 drops of the serum into your skin and wait a minute ⏱ for it to soak in.
- Since your skin is sensitive and easily irritated, apply the serum on completely dry skin to help keep it calm.
- Always do a patch test before your first use and avoid getting the serum too close to your eyes .
- Video: https://storage.pora.ai/c879dda8655a61c19d3d8c9ebad6b06d.mp4

## Questions and answers

### How well does Jumiso All Day Vitamin Serum work for sensitive skin?

This serum works moderately well for sensitive skin, offering general hydration and soothing care alongside vitamin C and niacinamide. It is safe for this skin type due to soothing plant extracts and no harsh ingredients, though other products fit better. To better calm redness and irritation, a sensitive skin routine needs targeted soothing ingredients like snail secretion filtrate and robust skin-repairing components.
Sources: [Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/), [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/)

### Which ingredients make this serum a good fit for sensitive skin?

Centella asiatica extract and chamomile flower extract help soothe sensitive skin, while vitamin C and niacinamide provide helpful antioxidants. To be a better fit for this skin type, a treatment needs calming ingredients that directly target redness and irritation while avoiding essential oils.
Sources: [Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/), [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/)

### What does Sea Buckthorn Fruit Extract do for sensitive skin?

Sea Buckthorn Fruit Extract helps calm sensitive skin by reducing inflammation and supporting the skin barrier. It may also protect against redness and irritation, leaving the skin feeling more comfortable.
Sources: [Frontiers in Pharmacology, 2022](https://pubmed.ncbi.nlm.nih.gov/36249809/), [Molecules, 2020](https://pubmed.ncbi.nlm.nih.gov/32397559/)

### What does Vitamin C do for sensitive skin?

Vitamin C helps brighten skin, smooth out fine lines, and fade dark spots. Clinical studies show it is generally safe and well-tolerated when improving overall skin quality.
Sources: [Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31975502/), [Journal of Cosmetic Dermatology, 2023](https://pubmed.ncbi.nlm.nih.gov/37128827/)

### Where does this serum go in a skincare routine for sensitive skin?

Apply this serum in your evening routine, after cleansing and toning, and before moisturizing. This timing keeps your routine simple and provides extra safety around sun exposure for sensitive skin. To better calm your redness and irritation, this skin type needs a product with soothing plant extracts and gentle hydrating ingredients.

### Can I use this serum with retinol, and in what order?

You can use this serum with retinol, applying the serum before your retinol product to help keep your skin calm and hydrated. A treatment of this type needs extra soothing ingredients and gentle hydrators to properly care for sensitive skin.

### How often should I use this serum?

This serum works well in your evening routine, and you may use it once a day if your skin tolerates it comfortably. To better fit your sensitive skin, this product needs extra soothing ingredients and gentle hydrators that directly calm redness and irritation.
Sources: [Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/), [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/)

### Can this serum clog pores, cause breakouts or purging for sensitive skin?

This serum is unlikely to cause breakouts for sensitive skin, as it has a safe makeup with a low rate of complaints in reviews. A product of this type needs soothing plant extracts and lightweight hydrators to keep sensitive skin calm and clear.
Sources: [Indian Journal of Pharmaceutical Sciences, 2016](https://pubmed.ncbi.nlm.nih.gov/27168678/)

### Is this serum fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

## Alternatives for sensitive skin

- [SkinCeuticals C E Ferulic](https://lovi.care/skincare/nl/p/skinceuticals/c-e-ferulic/for/sensitive-skin) — High fit — €160.00 at Amazon
- [Neogen Dermalogy Real Vitamin C Serum](https://lovi.care/skincare/nl/p/neogen-dermalogy/real-vitamin-c-serum/for/sensitive-skin) — High fit — €35.50 at Amazon
- [COSRX The Vitamin C 23 Serum](https://lovi.care/skincare/nl/p/cosrx/the-vitamin-c-23-serum/for/sensitive-skin) — High fit — €19.00 at Amazon

## Pairs well with

- Cleanser: [La Roche-Posay Hydrating Gentle Cleanser](https://lovi.care/skincare/nl/p/la-roche-posay/toleriane-hydrating-gentle-cleanser/for/sensitive-skin) — Superior fit — €21.95 at Amazon
- Soothing Toner: [SKIN1004 Centella Asiatica Toning Toner](https://lovi.care/skincare/nl/p/skin1004/centella-asiatica-toning-toner/for/sensitive-skin) — Superior fit — €17.96 at Amazon
- Moisturizer with Sun Protection: [Bioderma Bioderma Photoderm Mineral SPF 50+](https://lovi.care/skincare/nl/p/bioderma/photoderm-mineral-fluide-spf50/for/sensitive-skin) — Superior fit — €19.79 at Amazon

## Where to buy

- Amazon.nl: €15.52 (https://www.amazon.nl/dp/B07QSF1LK3?tag=lovi-care-web-product085-21&linkCode=osi&th=1&psc=1)
Prices checked 5 Nov 2026.

## Ingredients

Hippophae Rhamnoides Fruit Extract, Methylpropanediol, Glycerin, Niacinamide, Dipropylene Glycol, Sodium Hyaluronate, Peg-40 Hydrogenated Castor Oil, Centella Asiatica Extract, Polygonum Cuspidatum Root Extract Japanese Knotweed Root Extract, Scutellaria Baicalensis Root Extract Baikal Skullcap Root Extract, Camellia Sinensis Leaf Extract, Glycyrrhiza Glabra Root Extract Licorice Root Extract, Chamomilla Recutita Flower Extract Matricaria Flower Extract, Rosmarinus Officinalis Leaf Extract Rosemary Leaf Extract, Panthenol, Betaine, Ascorbic Acid, Hydroxyacetophenone, Pentylene Glycol, Caprylyl Glycol, Butylene Glycol, Chlorphenesin, Carbomer, Arginine, Disodium Edta, Pelargonium Graveolens Oil Flower Geranium Oil Flower, Cymbopogon Martini Oil Palmarosa Oil, Cananga Odorata Oil Ylang Ylang Oil, Bergamot Peel Oil, Rosa Damascena Oil Flower Rose Oil Flower
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- United Kingdom: https://lovi.care/skincare/uk/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Ireland: https://lovi.care/skincare/ie/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Germany: https://lovi.care/skincare/de/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- France: https://lovi.care/skincare/fr/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Italy: https://lovi.care/skincare/it/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Netherlands: https://lovi.care/skincare/nl/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin (this page)
- Spain: https://lovi.care/skincare/es/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Canada: https://lovi.care/skincare/ca/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Australia: https://lovi.care/skincare/au/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Singapore: https://lovi.care/skincare/sg/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/jumiso/all-day-vitamin-brightening-and-balancing-facial-serum/for/sensitive-skin