# b-pure Hydrating Moisturizer for dry skin

**Lovi Fit: Superior fit for dry skin.**
Dry Skin Fit: Superior · Effectiveness: Superior · Safety: Excellent.

Page: https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/dry-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the Netherlands.

Brand: [b-pure](https://lovi.care/skincare/nl/brands/b-pure)
Category: [Moisturizers and moisturizing serums](https://lovi.care/skincare/nl/best/moisturizers)

This fit is calculated for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

One of the best moisturizers for dry skin.

## Why this fit

- Excellent suitability for your dry skin as glycerin, shea butter, squalane, and hyaluronic acid provide superb humectant, emollient, and occlusive actions to deeply moisturize and support your skin barrier.
- The inclusion of aloe barbadensis leaf juice, vitamin E, and panthenol further enhances soothing and antioxidant benefits, complementing the primary hydrating ingredients.
- The safety profile is excellent, with no risks of irritation due to the absence of harsh ingredients and the presence of soothing components.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/oily-skin): High
- [Dry skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/dry-skin): Superior (this page)
- [Combination skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/combination-skin): High
- [Sensitive skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/sensitive-skin): High
- [Acne-prone skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/acne-prone-skin): High
- [Skin with dark spots](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/dark-spots): High
- [Mature skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/mature-skin): High
- [Dry sensitive skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/dry-sensitive-skin): Superior
- [Oily acne-prone skin](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/oily-acne-prone-skin): High

## Key ingredients

Hyaluronic Acid, Shea Butter, Squalane, Vitamin E Tocopheryl Acetate, Panthenol Vitamin B5

## What the research says

- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- A new topical panthenol-containing emollient significantly improved transepidermal water loss reduction, stratum corneum hydration, and intercellular lipid lamellae length compared with control in healthy subjects without negatively impacting bacterial viability. ([The Journal of Dermatological Treatment, 2017](https://pubmed.ncbi.nlm.nih.gov/27425824/))
- Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control. ([Journal of Drugs in Dermatology, 2011](https://pubmed.ncbi.nlm.nih.gov/22052267/))
- Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction. ([Clinical Oral Investigations, 2022](https://pubmed.ncbi.nlm.nih.gov/34623507/))
- Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days. ([BMC Oral Health, 2019](https://pubmed.ncbi.nlm.nih.gov/31311529/))
- A combination cream of stimu-tex AS and saccharide isomerate reduced erythema, increased skin capacitance, and reduced transepidermal water loss compared to placebo in 20 subjects after fractional CO2 laser procedure without causing serious adverse events. ([Lasers in Medical Science, 2025](https://pubmed.ncbi.nlm.nih.gov/41134387/))
- A skin barrier restoring cream with shea butter, silkflo, and vitamin E increased type I procollagen synthesis, enhanced antioxidant enzyme activity, decreased reactive oxygen species generation, and promoted hyaluronic acid production in H2O2-stimulated human keratinocyte cells compared to untreated cells. ([International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/39528438/))
- Squalane at 0.005-0.015% counteracts UVA-induced oxidative stress, inflammation, and collagen metabolism inhibition while stimulating fibroblast migration in human dermal fibroblasts. ([Molecules, 2025](https://pubmed.ncbi.nlm.nih.gov/40363772/))
- Plant-derived squalane protected human dermal fibroblasts against UVA-induced damage by counteracting ROS formation, suppressing apoptosis-related proteins p53, caspase-3, caspase-9, and PARP, and restoring the pro-survival p-Akt/mTOR pathway. ([Antioxidants, 2025](https://pubmed.ncbi.nlm.nih.gov/40722956/))
- Topical application of an antioxidant serum containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented particulate matter-induced degradation of extracellular matrix components, inflammation, and oxidative stress in the skin of 15 female volunteers compared to untreated controls. ([Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/40642809/))
- Dermatological products containing d-alpha tocopheryl acetate showed non-comedogenic potential with less than a 50% increase in microcomedones in 12 healthy male subjects compared to octyl palmitate. ([Contemporary Clinical Trials Communications, 2021](https://pubmed.ncbi.nlm.nih.gov/34471722/))
- Topical application of an antioxidant mix containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented PM and UV-induced skin barrier perturbation, lipid peroxidation, inflammatory markers, MMP9 activation, and Type I collagen loss in 15 healthy females compared to untreated exposed skin. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38590207/))
- Topical dexpanthenol acts as a moisturizer, improves stratum corneum hydration, accelerates wound healing and epidermal regeneration, reduces erythema, and improves symptoms of skin irritation compared to vehicle or no pretreatment. ([American Journal of Clinical Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12113650/))
- Moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese decreased adverse reactions and downtime after ablative fractional carbon dioxide laser resurfacing with comparable efficacy to 0.02% triamcinolone acetonide cream in 20 subjects. ([Journal of Cosmetic Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/30945430/))
- Topical dexpanthenol formulated in lipophilic vehicles improved stratum corneum hydration and reduced transepidermal water loss compared to vehicle control in humans. ([Arzneimittel-Forschung, 2000](https://pubmed.ncbi.nlm.nih.gov/10965426/))

## What reviewers say

This moisturizer is widely appreciated for its hydrating and plumping effects, leaving skin smooth and dewy, especially for dry and mature skin types. It is also noted as an affordable alternative to high-end creams. Some users with sensitive or acne-prone skin have experienced minor irritation, dryness, or clogged pores, possibly due to fragrance and certain ingredients.

- Liked: Affordable dupe (mostly mentioned)
- Liked: Deeply hydrating (mostly mentioned)
- Liked: Lightweight, non-greasy (often mentioned)
- Liked: Good under makeup (sometimes noted)
- Disliked: Fragrance irritation (rarely noted)
- Disliked: Pore-clogging ingredients (rarely noted)
- Disliked: Potential dryness (rarely noted)

## How to apply

- Could be used as part of your AM or PM routine. Start using it 3 times a week and work your way up to daily use.
- Apply your moisturizer after your toner and before your sunscreen in the morning. At night, use it as the final step after your serum.
- Gently press a small amount of the moisturizer into your skin. Avoid rubbing to keep your dry skin happy.
- Apply the moisturizer on slightly damp skin to help lock in extra hydration. This is great for soothing dry and flaky areas .
- Avoid the sensitive eye area and do a patch test before your first use .
- Video: https://storage.pora.ai/2f72f5d69f07beeafc30237f829efbff.mp4

## Questions and answers

### What makes b-pure Hydrating Moisturizer one of the best fits for dry skin?

b-pure Hydrating Moisturizer is an exceptional fit for dry skin because its blend of glycerin, shea butter, squalane, and hyaluronic acid deeply moisturizes and supports your skin barrier. It also includes aloe, vitamin E, and panthenol to provide soothing and antioxidant benefits with a very low risk of irritation.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/), [The Journal of Dermatological Treatment, 2017](https://pubmed.ncbi.nlm.nih.gov/27425824/)

### Which ingredients make this moisturizer a good fit for dry skin?

Glycerin, shea butter, squalane, and hyaluronic acid make this moisturizer a top fit because they draw in moisture, smooth the skin, and lock hydration in to support the skin barrier. Panthenol and vitamin E further help soothe dry skin, and the formula has an excellent safety profile with no harsh ingredients.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/), [The Journal of Dermatological Treatment, 2017](https://pubmed.ncbi.nlm.nih.gov/27425824/)

### What does Hyaluronic Acid do for dry skin?

Hyaluronic acid draws moisture into dry skin, giving an immediate and lasting boost in hydration that helps smooth out fine lines and soften rough patches. It is very gentle and unlikely to cause irritation while improving overall skin smoothness and plumpness.
Sources: [Dermatology and Therapy, 2021](https://pubmed.ncbi.nlm.nih.gov/34176098/), [Journal of Drugs in Dermatology, 2011](https://pubmed.ncbi.nlm.nih.gov/22052267/)

### What does Shea Butter do for dry skin?

Shea butter helps dry skin feel soft and smooth by protecting the skin barrier and keeping moisture locked in. It is very safe for regular use and is unlikely to cause irritation when applied to dry or sensitive areas.
Sources: [International Journal of Molecular Sciences, 2017](https://pubmed.ncbi.nlm.nih.gov/29280987/)

### Where does it go in a skincare routine for dry skin?

b-pure Hydrating Moisturizer goes in the morning and evening as the final step before sunscreen in the morning and after your treatment in the evening. Using a daily moisturizer like this helps significantly improve skin hydration, reduce visual dryness, and support the skin barrier.
Sources: [The Journal of Dermatological Treatment, 2022](https://pubmed.ncbi.nlm.nih.gov/32239984/), [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Can I use this cream with retinol, and in what order?

You can use this cream with retinol, applying it either before or after to help your skin stay calm and smooth. Using a nourishing moisturizer alongside retinoids is unlikely to cause irritation and supports your skin barrier while it adjusts.
Sources: [Cutis, 2006](https://pubmed.ncbi.nlm.nih.gov/17121065/)

### How often should I use it?

Apply this moisturizer twice a day as part of your morning and evening routines to keep dry skin deeply hydrated and protected. Regular daily use helps significantly improve skin moisture, softness, and overall barrier strength over time.
Sources: [Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/32141711/), [Skin Pharmacology and Physiology, 2026](https://pubmed.ncbi.nlm.nih.gov/41231732/)

### Can this moisturizer clog pores, cause breakouts or purging for dry skin?

This moisturizer is unlikely to clog pores or cause breakouts for dry skin since it has very low risks of pore-clogging ingredients and irritation.

### Can I use it around the eyes or on my body?

Yes, you can use this moisturizer around your eyes and on your body because its gentle formulation and nourishing ingredients like hyaluronic acid, glycerin, and panthenol suit thinner areas and provide safe, deep hydration. Studies show that using creams with hyaluronic acid, glycerin, and panthenol significantly boosts skin hydration, supports the skin barrier, and improves delicate areas like the periorbital skin without irritation.
Sources: [Polymers, 2023](https://pubmed.ncbi.nlm.nih.gov/37896378/), [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Is this cream fragrance-free and alcohol-free?

It has no drying alcohol and contains fragrance (parfum). Cetearyl alcohol is a fatty alcohol, which soften the skin.

## Alternatives for dry skin

- [The Ordinary Natural Moisturizing Factors + HA](https://lovi.care/skincare/nl/p/the-ordinary/natural-moisturizing-factors-ha/for/dry-skin) — Superior fit — €13.02 at Amazon
- [La Roche-Posay Toleriane Ultra Soothing Care](https://lovi.care/skincare/nl/p/la-roche-posay/toleriane-ultra-soothing-repair-moisturizer/for/dry-skin) — High fit — €27.11 at Amazon
- [Augustinus Bader The Face Oil](https://lovi.care/skincare/nl/p/augustinus-bader/the-face-oil/for/dry-skin) — High fit — €224.90 at Amazon

## Pairs well with

- Cleanser: [La Roche-Posay Hydrating Gentle Cleanser](https://lovi.care/skincare/nl/p/la-roche-posay/toleriane-hydrating-gentle-cleanser/for/dry-skin) — Superior fit — €21.95 at Amazon
- Hydrating Toner: [Dear, Klairs Supple Preparation Unscented Toner](https://lovi.care/skincare/nl/p/dear-klairs/supple-preparation-unscented-toner/for/dry-skin) — Superior fit — €16.89 at Amazon
- SPF: [Purito Daily Soft Touch Sunscreen](https://lovi.care/skincare/nl/p/purito/daily-soft-touch-sunscreen/for/dry-skin) — Superior fit — €20.01 at Amazon

## Where to buy

No store in Netherlands has a checked price for this product, so the page shows none.

## Ingredients

Water, Glycerin, Caprylic Capric Triglyceride, Cetearyl Alcohol, Butyrospermum Parkii Butter Shea Butter, Squalane, Dimethicone, Glyceryl Stearate, Peg-100 Stearate, Aloe Barbadensis Leaf Juice, Tocopheryl Acetate Vitamin E, Panthenol Vitamin B5, Allantoin, Hyaluronic Acid, Phenoxyethanol, Ethylhexylglycerin, Parfum
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/b-pure/hydrating-moisturizer/for/dry-skin
- United Kingdom: https://lovi.care/skincare/uk/p/b-pure/hydrating-moisturizer/for/dry-skin
- Ireland: https://lovi.care/skincare/ie/p/b-pure/hydrating-moisturizer/for/dry-skin
- Germany: https://lovi.care/skincare/de/p/b-pure/hydrating-moisturizer/for/dry-skin
- France: https://lovi.care/skincare/fr/p/b-pure/hydrating-moisturizer/for/dry-skin
- Italy: https://lovi.care/skincare/it/p/b-pure/hydrating-moisturizer/for/dry-skin
- Netherlands: https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/dry-skin (this page)
- Spain: https://lovi.care/skincare/es/p/b-pure/hydrating-moisturizer/for/dry-skin
- Canada: https://lovi.care/skincare/ca/p/b-pure/hydrating-moisturizer/for/dry-skin
- Australia: https://lovi.care/skincare/au/p/b-pure/hydrating-moisturizer/for/dry-skin
- Singapore: https://lovi.care/skincare/sg/p/b-pure/hydrating-moisturizer/for/dry-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/b-pure/hydrating-moisturizer/for/dry-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/b-pure/hydrating-moisturizer/for/dry-skin