# b-pure skincare Page: https://lovi.care/skincare/nl/brands/b-pure The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the Netherlands. b-pure is an American skincare brand founded in 2018 and owned by Fourstar Group. The skincare line b-pure is loved for its nourishing toners and moisturizers, which feature carefully crafted formulas. Its products suit balanced, combination, and normal skin best. The standout products for particular concerns include the Glow Up Toner for acne-prone skin and the Hydrating Moisturizer for skin with dark spots. The brand continues to offer reliable daily essentials for a healthy complexion. This page covers some of the most popular b-pure products; for the whole b-pure range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg95aaef06d0). ### Other b-pure products #### Other products - [Glow Up Toner](https://lovi.care/skincare/nl/p/b-pure/glow-up-toner/for/oily-acne-prone-skin) — High fit - [Hydrating Moisturizer](https://lovi.care/skincare/nl/p/b-pure/hydrating-moisturizer/for/dry-skin) — Superior fit ## Questions and answers ### Is b-pure worth it? Yes, b-pure is worth it because Lovi rates the b-pure-focused routine Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin, outperforming similar brands like CeraVe. The b-pure products on this page all contain fragrance. ### What are b-pure's best products? The Hydrating Moisturizer and Glow Up Toner are b-pure's best products on this page because Lovi rates both products High or Superior across all skin types. Lovi rates the Hydrating Moisturizer Superior for dry and dry sensitive skin, and High for all other skin types. Lovi also rates the Glow Up Toner High for all skin types. ### Which b-pure moisturizer is best for dry skin? The Hydrating Moisturizer is the best b-pure product for dry skin, as Lovi rates it Superior for this skin type. ### Does b-pure cause breakouts? b-pure is unlikely to cause breakouts because both of its products, the Glow Up Toner and the Hydrating Moisturizer, rate High for acne-prone skin. Lovi rates the b-pure-focused routine Superior for acne-prone skin. ### Is b-pure fragrance-free? No, the b-pure products on this page are not fragrance-free, as both the Glow Up Toner and the Hydrating Moisturizer list fragrance. ### What are the key ingredients in b-pure products? The key ingredients in the b-pure products on this page include [niacinamide](https://lovi.care/skincare/nl/ingredients/niacinamide), [sodium hyaluronate](https://lovi.care/skincare/nl/ingredients/hyaluronic-acid), and [panthenol](https://lovi.care/skincare/nl/ingredients/panthenol). Niacinamide helps reduce skin pigmentation, while sodium hyaluronate and panthenol support skin hydration and barrier function. [The British Journal of Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12100180/) [Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/) ### How do I build a b-pure skincare routine? To build a b-pure routine, apply the Glow Up Toner first and follow with the Hydrating Moisturizer to keep skin smooth and moisturized. Lovi rates the b-pure-focused routine Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin. ### What are good alternatives to b-pure? Good alternatives to b-pure include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These similar skincare brands also have dedicated pages on Lovi for shoppers to explore. ### b-pure vs CeraVe: which is better? b-pure is better than CeraVe for most skin types, as Lovi rates the b-pure-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin, while CeraVe rates High for dry skin. ### Who owns b-pure, and where is it from? b-pure is an American brand founded in 2018, owned by Fourstar Group. ### Is b-pure cruelty-free? PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list b-pure as cruelty-free. ## Research behind b-pure's key ingredients - [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002 - [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Sodium hyaluronate, Hyaluronic acid · Dermatologic Therapy, 2022 - [Topical use of dexpanthenol in skin disorders](https://pubmed.ncbi.nlm.nih.gov/12113650/) Panthenol vitamin b5 · American Journal of Clinical Dermatology, 2002 - [Anti-aging and brightening effects of a topical treatment containing vitamin C, vitamin E, and raspberry leaf cell culture extract: A split-face, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/31975502/) Ascorbic acid · Journal of Cosmetic Dermatology, 2020 - [Treatment of acne with a combination of propolis, tea tree oil, and Aloe vera compared to erythromycin cream: two double-blind investigations](https://pubmed.ncbi.nlm.nih.gov/30588129/) Aloe barbadensis leaf juice · Clinical Pharmacology, 2018 - [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017 - [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021 - [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024 - [A new topical panthenol-containing emollient: Results from two randomized controlled studies assessing its skin moisturization and barrier restoration potential, and the effect on skin microflora](https://pubmed.ncbi.nlm.nih.gov/27425824/) Panthenol vitamin b5 · The Journal of Dermatological Treatment, 2017 - [Efficacy of a topical gel containing chitosan, chlorhexidine, allantoin and dexpanthenol for pain and inflammation control after third molar surgery: A randomized and placebo-controlled clinical trial](https://pubmed.ncbi.nlm.nih.gov/32683390/) Panthenol vitamin b5 · Medicina Oral, Patologia Oral Y Cirugia Bucal, 2020 - [Evaluation of the Efficacy and Safety of a Panthenol-Enriched Mask for Skin Barrier Recovery After Facial Laser Treatment: Results of a Double-Blind Randomized Controlled Study](https://pubmed.ncbi.nlm.nih.gov/40613435/) Panthenol vitamin b5 · Journal of Cosmetic Dermatology, 2025 - [Safety assessment on comedogenicity of dermatological products containing d-alpha tocopheryl acetate in Asian subjects: A double-blind randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/34471722/) Vitamin e tocopheryl acetate · Contemporary Clinical Trials Communications, 2021 - [Efficacy and safety of combination cream of stimu-tex AS™ (spent grain wax, Argania Spinosa Kernel oil, Butyrospermum Parkii (shea butter) extract), and saccharide isomerate after fractional CO2 laser procedure: split-face, double blinded, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/41134387/) Shea butter · Lasers in Medical Science, 2025 ## Similar brands - American skincare: [CeraVe](https://lovi.care/skincare/nl/brands/cerave) - American skincare: [Cetaphil](https://lovi.care/skincare/nl/brands/cetaphil) - American skincare: [Paula's Choice](https://lovi.care/skincare/nl/brands/paula-s-choice) - American skincare: [Neutrogena](https://lovi.care/skincare/nl/brands/neutrogena) - American skincare: [Kiehl's](https://lovi.care/skincare/nl/brands/kiehl-s) - American skincare: [Dermalogica](https://lovi.care/skincare/nl/brands/dermalogica) - American skincare: [Good Molecules](https://lovi.care/skincare/nl/brands/good-molecules) - American skincare: [Clinique](https://lovi.care/skincare/nl/brands/clinique) - American skincare: [SkinCeuticals](https://lovi.care/skincare/nl/brands/skinceuticals) - American skincare: [Estée Lauder](https://lovi.care/skincare/nl/brands/estee-lauder) ## Popular brands - Korean skincare: [SKIN1004](https://lovi.care/skincare/nl/brands/skin1004) - Korean skincare: [Anua](https://lovi.care/skincare/nl/brands/anua) - Korean skincare: [Medicube](https://lovi.care/skincare/nl/brands/medicube) - Canadian skincare: [The Ordinary](https://lovi.care/skincare/nl/brands/the-ordinary) - Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/nl/brands/beauty-of-joseon) - Korean skincare: [COSRX](https://lovi.care/skincare/nl/brands/cosrx) - French skincare: [La Roche-Posay](https://lovi.care/skincare/nl/brands/la-roche-posay) - Korean skincare: [Dr. Althea](https://lovi.care/skincare/nl/brands/dr-althea) - Korean skincare: [Some By Mi](https://lovi.care/skincare/nl/brands/some-by-mi) - Korean skincare: [Torriden](https://lovi.care/skincare/nl/brands/torriden) - Korean skincare: [celimax](https://lovi.care/skincare/nl/brands/celimax) - Korean skincare: [Purito](https://lovi.care/skincare/nl/brands/purito) - Korean skincare: [ROUND LAB](https://lovi.care/skincare/nl/brands/round-lab) - Korean skincare: [AXIS-Y](https://lovi.care/skincare/nl/brands/axis-y) - Korean skincare: [d'Alba](https://lovi.care/skincare/nl/brands/d-alba) - Korean skincare: [LANEIGE](https://lovi.care/skincare/nl/brands/laneige) - Korean skincare: [Haruharu Wonder](https://lovi.care/skincare/nl/brands/haruharu-wonder) - Korean skincare: [Pyunkang Yul](https://lovi.care/skincare/nl/brands/pyunkang-yul) - Korean skincare: [innisfree](https://lovi.care/skincare/nl/brands/innisfree) - French skincare: [Caudalie](https://lovi.care/skincare/nl/brands/caudalie) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/brands/b-pure - United Kingdom: https://lovi.care/skincare/uk/brands/b-pure - Ireland: https://lovi.care/skincare/ie/brands/b-pure - Germany: https://lovi.care/skincare/de/brands/b-pure - France: https://lovi.care/skincare/fr/brands/b-pure - Italy: https://lovi.care/skincare/it/brands/b-pure - Netherlands: https://lovi.care/skincare/nl/brands/b-pure (this page) - Spain: https://lovi.care/skincare/es/brands/b-pure - Canada: https://lovi.care/skincare/ca/brands/b-pure - Australia: https://lovi.care/skincare/au/brands/b-pure - Singapore: https://lovi.care/skincare/sg/brands/b-pure - Saudi Arabia: https://lovi.care/skincare/sa/brands/b-pure - United Arab Emirates: https://lovi.care/skincare/ae/brands/b-pure