# KraveBeauty Matcha Hemp Hydrating Cleanser for sensitive skin

**Lovi Fit: High fit for sensitive skin.**
Normal Skin Fit: High · Effectiveness: High · Safety: High.

Page: https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Italy.

Brand: [KraveBeauty](https://lovi.care/skincare/it/brands/kravebeauty)
Category: [Cleansers](https://lovi.care/skincare/it/best/cleansers)

This fit is calculated for the concerns frequently associated with sensitive skin: redness, stinging, and reactions to new products. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

A great choice for sensitive skin; a few cleansers fit it even better.

## Why this fit

- Highly suitable for your normal skin with sensitivity, as coco-betaine and coco-glucoside effectively cleanse pores while Camellia Sinensis Leaf Water and Cannabis Sativa Seed Oil soothe and calm redness and irritation. Glycerin and Camellia Sinensis Leaf Water provide humectant action and antioxidant activity, respectively, further enhancing suitability for your skin type and concerns.
- The formulation is safe for your normal skin, with no risks of irritation due to the absence of prohibited or harsh ingredients.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/oily-skin): Average
- [Dry skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/dry-skin): Superior
- [Combination skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/combination-skin): High
- [Sensitive skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin): High (this page)
- [Acne-prone skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/acne-prone-skin): High
- [Skin with dark spots](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/dark-spots): High
- [Mature skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/mature-skin): High
- [Dry sensitive skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/dry-sensitive-skin): High
- [Oily acne-prone skin](https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/oily-acne-prone-skin): High

## Key ingredients

Matcha Green Tea, Cannabis Sativa Seed Oil, Glycerin, Avena Sativa Kernel Extract Oat Kernel Extract, Panthenol Vitamin B5

## What the research says

- Topical and in vitro application of a Camellia sinensis leaf extract demonstrated immunomodulatory, detoxification, anti-inflammatory, and antioxidant properties while improving mood states, skin hydration, barrier function, rejuvenation, and facial skin health. ([International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/))
- A multiple W/O/W emulsion containing Rosmarinus officinalis L., Avena sativa L., and Linum usitatissimum L. extracts showed no irritant, phototoxic, inflammatory, or allergenic potential in human skin models and patch tests, establishing its safety as a cosmetic base. ([Pharmaceutics, 2021](https://pubmed.ncbi.nlm.nih.gov/34065623/))
- Topically applied Avena sativa and Avena Rhealba oatmeal extracts significantly reduced skin irritation parameters including a* parameter increase and blood flow increase compared to vehicle in 12 healthy individuals subjected to the sodium lauryl sulfate irritation model. ([Skin Pharmacology and Applied Skin Physiology, 2002](https://pubmed.ncbi.nlm.nih.gov/11867969/))
- Topical green tea extract significantly improved clinical symptoms, tear breakup times, and meibomian gland health compared to standard treatment in patients with dry eye and Meibomian Gland Dysfunction. ([Journal of Clinical and Diagnostic Research, 2017](https://pubmed.ncbi.nlm.nih.gov/28384900/))
- Topical low-dose green tea extract reduces UVB-induced p53 expression and apoptosis in human skin keratinocytes compared to placebo. ([Experimental Dermatology, 2009](https://pubmed.ncbi.nlm.nih.gov/18631247/))
- An anti-acne hydrogel containing Aloe barbadensis, Garcinia mangostana, and Camellia sinensis extracts showed superior antiacne and antiblotch activities compared to 1% clindamycin gel in sixty subjects with mild-moderate acne. ([Clinical, Cosmetic and Investigational Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/31239743/))
- Unencapsulated cold-pressed industrial hemp seed oil at 0.12 mg/mL accelerated wound healing and increased normal human dermal fibroblast cell proliferation by 72% at 48 hours compared to baseline, though microencapsulation reduced this biological activity. ([Journal of Oleo Science, 2026](https://pubmed.ncbi.nlm.nih.gov/42686591/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- The emollient V0034CR significantly reduced TEWL compared to vehicle and vehicle plus glycerol, and significantly increased corneometry scores compared to vehicle and vehicle plus petrolatum in healthy volunteers with dry skin, demonstrating combined barrier function improvement from petrolatum and hydration improvement from glycerol. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31532576/))
- Ten days of treatment with a cream containing 20% glycerin significantly increased skin hydration measured by corneometer values in 17 healthy volunteers compared to a placebo cream, but showed no influence on transepidermal water loss or skin sensitivity to an irritating surfactant. ([International Journal of Cosmetic Science, 2001](https://pubmed.ncbi.nlm.nih.gov/18498456/))
- A repair cream containing Rhealba oat plantlets extract, l-ALA-l-GLU dipeptide, and hyaluronic acid provided immediate relief and was judged by doctors as good or very good in 96.8% of cases for wound healing in 2,363 patients following dermatological acts. ([Clinical, Cosmetic and Investigational Dermatology, 2018](https://pubmed.ncbi.nlm.nih.gov/30519069/))
- Colloidal oat extracts diminished pro-inflammatory cytokines in vitro and colloidal oat lotion improved skin dryness, scaling, roughness, and itch intensity in healthy female subjects compared to baseline. ([Journal of Drugs in Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25607907/))
- Colloidal oat increased the growth rate, metabolism, and lactic acid production of Staphylococcus epidermidis compared to Staphylococcus aureus in vitro, matching clinical increases in lactic acid on dry skin after 6 weeks of lotion use. ([Clinical, Cosmetic and Investigational Dermatology, 2021](https://pubmed.ncbi.nlm.nih.gov/33500646/))
- Topical dexpanthenol acts as a moisturizer, improves stratum corneum hydration, accelerates wound healing and epidermal regeneration, reduces erythema, and improves symptoms of skin irritation compared to vehicle or no pretreatment. ([American Journal of Clinical Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12113650/))
- Moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese decreased adverse reactions and downtime after ablative fractional carbon dioxide laser resurfacing with comparable efficacy to 0.02% triamcinolone acetonide cream in 20 subjects. ([Journal of Cosmetic Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/30945430/))
- Topical dexpanthenol formulated in lipophilic vehicles improved stratum corneum hydration and reduced transepidermal water loss compared to vehicle control in humans. ([Arzneimittel-Forschung, 2000](https://pubmed.ncbi.nlm.nih.gov/10965426/))

## What reviewers say

Based on a very large amount of data, this cleanser is highly recommended for sensitive and dehydrated skin, effectively removing impurities without stripping the skin. Most users experience balanced and soft skin. Some long-time users have noted changes with the reformulation, mentioning issues with the packaging and a slightly drier feel.

- Liked: Gentle & non-stripping (mostly mentioned)
- Liked: Effective morning cleanse (often mentioned)
- Liked: Unique jelly texture (often mentioned)
- Liked: Soothing ingredients (sometimes noted)
- Disliked: Reformulation concerns (sometimes noted)
- Disliked: Weak makeup removal (sometimes noted)
- Disliked: Potential dryness (rarely noted)
- Disliked: Price to value (rarely noted)

## How to apply

- Use your cleanser in the AM and PM routines every day. Start using it daily since your sensitive skin needs gentle care.
- Apply this first in your morning and evening skincare routine before toner and moisturizer. This clears away dirt without upsetting your skin.
- Gently massage a small amount onto your face using soft circles. Avoid any rough rubbing to keep redness away.
- Apply the cleanser on slightly damp skin to help it wash away impurities softly. Clean skin feels fresh and comfortable afterwards.
- Avoid getting the cleanser in your eyes and do a quick patch test before first use. Rinse thoroughly with lukewarm water.
- Video: https://storage.pora.ai/6a08416bd9315041c09c72f61cf27cc1.mp4

## Questions and answers

### What makes KraveBeauty Matcha Hemp Hydrating Cleanser a great fit for sensitive skin?

KraveBeauty Matcha Hemp Hydrating Cleanser is a great fit because gentle cleansers clear out pores while matcha green tea and hemp seed oil help calm redness and irritation. Glycerin also adds moisture to keep sensitive skin feeling soft and comfortable.
Sources: [International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/)

### Which ingredients make this cleanser a good fit for sensitive skin?

Coco-betaine and coco-glucoside effectively clean pores, while Camellia Sinensis leaf water and Cannabis Sativa seed oil help soothe and calm redness and irritation. Additionally, glycerin and oat kernel extract provide moisture to keep sensitive skin soft and comfortable.
Sources: [International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/)

### What does Matcha Green Tea do for sensitive skin?

Matcha Green Tea helps calm sensitive skin by reducing redness and irritation. It works because the antioxidants and soothing properties in green tea protect the skin barrier and lower inflammation.
Sources: [International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/), [Antioxidants, 2024](https://pubmed.ncbi.nlm.nih.gov/39765834/)

### What does Hemp Seed Oil do for sensitive skin?

Hemp seed oil helps soothe sensitive skin and keeps it calm by supporting the skin barrier. It also helps manage redness and dryness so your skin feels soft and smooth.
Sources: [Frontiers in Chemistry, 2024](https://pubmed.ncbi.nlm.nih.gov/38919274/), [Pharmaceuticals, 2026](https://pubmed.ncbi.nlm.nih.gov/42515784/)

### Where does this cleanser go in a skincare routine for sensitive skin?

This cleanser is used both morning and evening as a first-step wash to gently clean pores without causing irritation. Using a mild daily cleanser helps improve overall skin health and supports the skin barrier.
Sources: [The Journal of Dermatological Treatment, 2022](https://pubmed.ncbi.nlm.nih.gov/32239984/), [International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/)

### Can I use this cleanser with retinol, and in what order?

You can use this cleanser in the same routine as retinol by applying it first to gently wash your face before putting on your treatment. Using a mild cleanser like this helps keep your skin calm and is unlikely to cause extra irritation when paired with stronger products.

### How often should I use this cleanser?

You can use this cleanser twice a day in your morning and evening routines. A consistent daily cleansing routine with a mild formula helps improve overall skin health and dryness while remaining safe for your skin.
Sources: [The Journal of Dermatological Treatment, 2022](https://pubmed.ncbi.nlm.nih.gov/32239984/)

### Can this cleanser clog pores, cause breakouts or purging for sensitive skin?

This cleanser is a great fit and is unlikely to clog pores or cause breakouts for sensitive skin because it uses gentle cleansers that clear out pores without harshness. It also includes soothing matcha green tea and hemp seed oil that help calm redness and irritation.
Sources: [International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/)

### Can I use this cleanser around the eyes or on my body?

You can use this cleanser on the body and around the eyes because its gentle ingredients and mild cleansers are safe for delicate skin. It is unlikely to cause irritation while helping to clean and calm sensitive areas.
Sources: [International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40391588/)

### Is this cleanser fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

## Alternatives for sensitive skin

- [La Roche-Posay Hydrating Gentle Cleanser](https://lovi.care/skincare/it/p/la-roche-posay/toleriane-hydrating-gentle-cleanser/for/sensitive-skin) — Superior fit — €17.59 at Amazon
- [Cetaphil Gentle Foaming Cleanser](https://lovi.care/skincare/it/p/cetaphil/gentle-foaming-cleanser/for/sensitive-skin) — Superior fit — €12.99 at Amazon
- [CeraVe Foaming Facial Cleanser](https://lovi.care/skincare/it/p/cerave/foaming-facial-cleanser/for/sensitive-skin) — Superior fit — €24.75 at Amazon

## Pairs well with

- Soothing Toner: [Pixi Milky Tonic](https://lovi.care/skincare/it/p/pixi/milky-tonic/for/sensitive-skin) — Superior fit — €30.10 at Amazon
- Moisturizer with Sun Protection: [Clinique Mineral Sunscreen Fluid for Face SPF 50](https://lovi.care/skincare/it/p/clinique/broad-spectrum-spf-50-mineral-sunscreen-fluid-for-face/for/sensitive-skin) — Superior fit — €19.21 at Amazon
- Pre-Cleanser: [MISSHA Ultra Hyalon Cleansing Cream](https://lovi.care/skincare/it/p/missha/ultra-hyalon-cleansing-cream/for/sensitive-skin) — Superior fit — €15.90 at Amazon

## Where to buy

- Amazon.it: €37.47 (https://www.amazon.it/dp/B07QNJBTKS?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)
Prices checked 4 Nov 2026.

## Ingredients

Camellia Sinensis Leaf Water, Water, Glycerin, Coco-Betaine, Methyl Gluceth-10, Ethoxydiglycol, Dipropylene Glycol, Methylpropanediol, Sodium Chloride, Butoxydiglycol, Diglycerin, Glycereth-26, Xanthan Gum, Camellia Sinensis Leaf Powder, Quillaja Saponaria Bark Extract, Prunus Amygdalus Dulcis Oil, Cannabis Sativa Seed Oil, Avena Sativa Kernel Extract Oat Kernel Extract, Diethoxydiglycol, Coco-Glucoside, Caprylyl Glycol, Glyceryl Caprylate, Decyl Glucoside, Pentylene Glycol, 1,2-Hexanediol, Sodium Cocoyl Isethionate, Butylene Glycol, Octanediol, Panthenol Vitamin B5, Citric Acid, Ethylhexylglycerin, Caprylic Capric Triglyceride, Sodium Pca, Disodium Edta
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- United Kingdom: https://lovi.care/skincare/uk/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Ireland: https://lovi.care/skincare/ie/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Germany: https://lovi.care/skincare/de/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- France: https://lovi.care/skincare/fr/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Italy: https://lovi.care/skincare/it/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin (this page)
- Netherlands: https://lovi.care/skincare/nl/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Spain: https://lovi.care/skincare/es/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Canada: https://lovi.care/skincare/ca/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Australia: https://lovi.care/skincare/au/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Singapore: https://lovi.care/skincare/sg/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/kravebeauty/matcha-hemp-hydrating-cleanser/for/sensitive-skin