# Etude House AC Clean Up Pink Powder Mask for oily skin

**Lovi Fit: High fit for oily skin.**
Oily Skin Fit: High · Effectiveness: High · Safety: High.

Page: https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Italy.

Brand: [Etude House](https://lovi.care/skincare/it/brands/etude-house)
Category: [Face masks](https://lovi.care/skincare/it/best/face-masks)

This fit is calculated for the concerns frequently associated with oily skin: shine, enlarged pores, blackheads, and blemishes. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

A great choice for oily skin; a few cleansing masks fit it even better.

## Why this fit

- Highly suitable for your oily skin, this mask utilizes kaolin and bentonite to absorb excess oil and impurities, while tea tree leaf water and oil provide antimicrobial benefits to combat acne. Allantoin and Madecassoside further soothe your skin, ensuring a gentle yet effective treatment.
- The formula is designed to offer moderate benefits for oily shine by effectively managing sebum production.
- This product has a high safety profile with no risks of irritation for your oily skin.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin): High (this page)
- [Dry skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/dry-skin): Average
- [Combination skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/combination-skin): High
- [Sensitive skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/sensitive-skin): Average
- [Acne-prone skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/acne-prone-skin): High
- [Skin with dark spots](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/dark-spots): Average
- [Mature skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/mature-skin): Average
- [Dry sensitive skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/dry-sensitive-skin): Low
- [Oily acne-prone skin](https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-acne-prone-skin): Superior

## Key ingredients

Calamine, Oil Tree, Madecassoside, Zinc Oxide, Salicylic Acid

## What the research says

- A bentonite-based facial mask with Alcea sulphurea extract combined with oral azithromycin significantly reduced total lesion count and acne severity index while enhancing patient satisfaction in patients with moderate acne compared to placebo plus azithromycin over 8 weeks. ([Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/))
- Co-delivery of paeonol and madecassoside via nanoemulsions improved transdermal delivery, promoted barrier repair proteins, inhibited inflammatory cytokine secretion in cellular and 3D models, and reduced transepidermal water loss and acne in human facial skin compared to free components. ([Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/))
- Topical application of uncoated or silane-coated zinc oxide nanoparticles under occlusive conditions and on barrier-impaired skin of human volunteers results in no measurable penetration into or local toxicity in the viable epidermis. ([European Journal of Pharmaceutics and Biopharmaceutics, 2016](https://pubmed.ncbi.nlm.nih.gov/27131753/))
- Quaternized carboxymethyl chitosan/organic montmorillonite nanocomposite demonstrated superior moisture-adsorption and retention compared to hyaluronic acid, good UV-protection ability, negligible dermal irritation, and prominent moisture-retention efficacy on human stratum corneum when formulated into a cosmetic cream. ([Carbohydrate Polymers, 2017](https://pubmed.ncbi.nlm.nih.gov/28732847/))
- Twice daily application of a multitargeted dermocosmetic cream provided comparable efficacy to benzoyl peroxide 5% gel in reducing inflammatory, non-inflammatory, and total lesions in 150 Caucasian subjects with mild-to-moderate acne over 56 days, while demonstrating superior skin tolerability. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/37941097/))
- Topical 0.5% hyaluronic-ZnO nanogel applied twice daily reduced inflammatory-lesion counts by 58% at week four in human subjects compared to baseline without causing erythema. ([Biomedicines, 2025](https://pubmed.ncbi.nlm.nih.gov/41007718/))
- Topical zinc oxide 20% ointment achieved a complete cure in 50% of patients with warts compared to 42% in the salicylic acid-lactic acid group, with no serious side-effects. ([International Journal of Dermatology, 2007](https://pubmed.ncbi.nlm.nih.gov/17442091/))
- Topical lycopene-enriched virgin olive oil provides effective pain relief similar to a placebo in patients with burning mouth syndrome, showing a strong placebo effect. ([Journal of Oral Rehabilitation, 2014](https://pubmed.ncbi.nlm.nih.gov/24612248/))
- Topical application of 0.05% w/w ECa 233 gel reduced erythema index by 0.03 U and improved early crusting and general wound appearance compared to placebo in thirty individuals undergoing facial laser resurfacing. ([Journal of Alternative and Complementary Medicine, 2020](https://pubmed.ncbi.nlm.nih.gov/32310680/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- Moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese decreased adverse reactions and downtime after ablative fractional carbon dioxide laser resurfacing with comparable efficacy to 0.02% triamcinolone acetonide cream in 20 subjects. ([Journal of Cosmetic Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/30945430/))
- Nels cream achieved a similar reduction in inflammatory and noninflammatory lesion counts compared to 5% benzoyl peroxide in acne vulgaris patients, but caused significantly fewer side-effects such as peeling and dryness. ([Clinical and Experimental Dermatology, 2000](https://pubmed.ncbi.nlm.nih.gov/10671963/))
- Topically applied coated and uncoated zinc oxide nanoparticles under flexing and massage are retained in the stratum corneum with no significant penetration into the viable epidermis and no cellular toxicity in human skin. ([Nanomedicine, 2016](https://pubmed.ncbi.nlm.nih.gov/27102240/))
- Cryotherapy with liquid nitrogen achieved a higher cure rate (39%) than salicylic acid (24%) and a wait-and-see approach (16%) for cutaneous warts at 13 weeks in primary care patients. ([CMAJ, 2010](https://pubmed.ncbi.nlm.nih.gov/20837684/))
- A moisturizer containing licochalcone A, 1,2-decanediol, L-carnitine, and salicylic acid significantly reduced noninflammatory, inflammatory, and total acne lesion counts compared to a vehicle control in Thai patients during a 12-week maintenance phase. ([BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/33150170/))
- Treatment with 2% supramolecular salicylic acid hydrogel resulted in a regression and markedly improvement rate of 51.01% compared to 43.10% for Adapaline gel in patients with mild to moderate facial acne vulgaris, showing no significant difference in efficacy. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38590107/))

## What reviewers say

Based on limited data, this wash-off clay mask is praised for its non-drying and gentle formula, effectively soothing redness and calming irritated skin, making it suitable for sensitive and acne-prone types. Users frequently note its calming properties and hydrating feel, though some find it difficult to wash off and mention a strong scent. While generally well-received for maintenance, it is not typically seen as a treatment for severe acne, and availability is an issue due to discontinuation.

- Liked: Non-drying formula (mostly mentioned)
- Liked: Gentle on sensitive skin (often mentioned)
- Liked: Soothing and calming (often mentioned)
- Disliked: Availability issues (often mentioned)
- Liked: Good texture (sometimes noted)
- Disliked: Difficult removal (sometimes noted)
- Disliked: Mild results (sometimes noted)
- Disliked: Strong scent (sometimes noted)

## How to apply

- Use this cleansing mask PM as part of your weekly routine, starting 1×/week and working up if tolerated.
- Apply this cleansing mask after your cleanser and enzyme powder, and before applying your hydrating toner.
- Smooth an even layer over your face using clean fingers, avoiding harsh rubbing.
- Apply this cleansing mask on clean, dry skin to help control excess oil effectively.
- Avoid the sensitive eye area and always do a patch test before your first use.
- Video: https://storage.pora.ai/6089f210022bdd96805c3bf12c9a44a3.mp4

## Questions and answers

### What makes Etude House AC Clean Up Pink Powder Mask a great fit for oily skin?

This mask is a great fit for your oily skin because it uses kaolin and bentonite to soak up extra oil and impurities, while tea tree and salicylic acid help keep acne under control. Ingredients like allantoin and madecassoside help calm your skin, ensuring the treatment is both gentle and effective with a very low risk of irritation.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/), [Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/)

### Which ingredients make this cleansing mask a good fit for oily skin?

This cleansing mask is a great fit for your oily skin because it uses kaolin and bentonite to soak up extra oil and impurities. It also features tea tree leaf water and oil to fight acne, along with allantoin and madecassoside to help calm your skin.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/), [Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/)

### What does Calamine do for oily skin?

Calamine helps calm oily skin by soothing surface redness and absorbing excess oil. This mineral-based ingredient is generally well-tolerated and is unlikely to irritate sensitive areas.

### What does Tea Tree Oil do for oily skin?

Tea tree oil helps calm oily and breakout-prone skin by disrupting the growth of microbes that lead to blemishes. It may reduce the number of acne spots when used consistently as part of your daily routine.
Sources: [Current Topics in Medicinal Chemistry, 2022](https://pubmed.ncbi.nlm.nih.gov/35642120/), [The Australasian Journal of Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/27000386/)

### Where does this cleansing mask go in a skincare routine for oily skin?

This cleansing mask goes in your weekly routine after the enzyme powder and before the hydrating toner. It is unlikely to cause irritation and helps manage oily shine by clearing away excess oil.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/), [Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/)

### Can I use this cleansing mask with retinol, and in what order?

You can use this cleansing mask with retinol by applying the mask once a week on your weekly routine day, and using your retinol treatment on your regular PM days. This mask helps absorb excess oil and soothe your skin, while remaining unlikely to cause irritation when used in a balanced routine.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/), [Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/)

### How often should I use this cleansing mask?

This cleansing mask is a great fit for your oily skin and is best used once a week as part of your weekly routine. Its clays and tea tree ingredients help absorb excess oil and impurities while keeping your skin calm and comfortable.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/), [Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/)

### Can this cleansing mask clog pores, cause breakouts or purging for oily skin?

This cleansing mask is unlikely to clog pores or cause breakouts for oily skin. The formula has a high safety profile with no risks of irritation and helps soak up extra oil while soothing your skin.
Sources: [Journal of Cosmetic Dermatology, 2025](https://pubmed.ncbi.nlm.nih.gov/41347526/), [Molecules, 2023](https://pubmed.ncbi.nlm.nih.gov/37446936/)

### Is this cleansing mask fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol. Cetearyl alcohol is a fatty alcohol, which soften the skin.

## Alternatives for oily skin

- [Sulwhasoo Clarifying Mask](https://lovi.care/skincare/it/p/sulwhasoo/clarifying-mask/for/oily-skin) — High fit — €49.00 at Amazon
- [INNISFREE Volcanic Calming Pore Clay Mask](https://lovi.care/skincare/it/p/innisfree/volcanic-calming-pore-clay-mask/for/oily-skin) — Average fit — €22.29 at Amazon
- [Kora Organics Turmeric Brightening & Exfoliating Mask](https://lovi.care/skincare/it/p/kora-organics/turmeric-brightening-and-exfoliating-mask/for/oily-skin) — Superior fit — €38.00 at Notino

## Pairs well with

- Cleanser: [CeraVe Foaming Facial Cleanser](https://lovi.care/skincare/it/p/cerave/foaming-facial-cleanser/for/oily-skin) — Superior fit — €24.75 at Amazon
- Hydrating Toner: [La Mer The Tonic](https://lovi.care/skincare/it/p/la-mer/the-tonic/for/oily-skin) — Superior fit — €103.91 at Amazon
- Moisturizer: [COSRX Oil-Free Ultra-Moisturizing Lotion with Birch Sap](https://lovi.care/skincare/it/p/cosrx/oil-free-ultra-moisturizing-lotion-with-birch-sap/for/oily-skin) — Superior fit — €18.47 at Amazon

## Where to buy

No store in Italy has a checked price for this product, so the page shows none.

## Ingredients

Water, Kaolin, Isononyl Isononanoate, Propanediol, Cetearyl Alcohol, Dipropylene Glycol, C14-22 Alcohols, Calamine, 1,2-Hexanediol, Glyceryl Stearate, Titanium Dioxide Ci 77891, Thuja Orientalis Leaf Extract, C12-20 Alkyl Glucoside, Caprylic Capric Triglyceride, Potassium Cetyl Phosphate, Bentonite, Melaleuca Alternifolia Tree Leaf Water, Melaleuca Alternifolia Tree Oil Leaf, Iron Oxides Ci 77491, Polyhydroxystearic Acid, Xanthan Gum, Melaleuca Alternifolia Tree Leaf Powder, Ethylhexylglycerin, Stearic Acid, Disodium Edta, Allantoin, Butylene Glycol, Houttuynia Cordata Extract, Pentylene Glycol, Madecassoside, Witch Hazel Extract, Glycerin, Willow Bark Extract, Gaultheria Procumbens Leaf Extract, Portulaca Oleracea Extract
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- United Kingdom: https://lovi.care/skincare/uk/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Ireland: https://lovi.care/skincare/ie/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Germany: https://lovi.care/skincare/de/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- France: https://lovi.care/skincare/fr/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Italy: https://lovi.care/skincare/it/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin (this page)
- Netherlands: https://lovi.care/skincare/nl/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Spain: https://lovi.care/skincare/es/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Canada: https://lovi.care/skincare/ca/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Australia: https://lovi.care/skincare/au/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Singapore: https://lovi.care/skincare/sg/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/etude-house/ac-clean-up-pink-powder-mask/for/oily-skin