# NIVEA vs Anessa

Page: https://lovi.care/skincare/it/compare/nivea-vs-anessa

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Italy.

NIVEA and Anessa are established skincare lines offering reliable daily protection through thoughtful formulations. The German brand is known for nourishing moisturizers, targeted [serums](https://lovi.care/skincare/it/ingredients/serum), and sunscreens featuring skin-softening [glycerin](https://lovi.care/skincare/it/ingredients/glycerin), making it particularly well suited for sensitive skin and mature skin. Meanwhile, the Japanese brand is widely loved for advanced sunscreens and sophisticated formulas that suit all skin types best. While both brands provide dependable care, they differ in their regional heritage, founding eras, and key ingredients.

NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.

[beiersdorf.com](https://www.beiersdorf.com/about-us/our-history/founding-history) [en.wikipedia.org](https://en.wikipedia.org/wiki/Maxingvest_AG)

Anessa is a Japanese skincare brand founded in 1992 and owned by Shiseido Company, Limited.

[anessaco.com](https://anessaco.com/about/) [en.wikipedia.org](https://en.wikipedia.org/wiki/Shiseido) [corp.shiseido.com](https://corp.shiseido.com/en/company/talk/20240625.html) [happi.com](https://www.happi.com/top-company-profile/shiseido/)

This page compares some of the most popular NIVEA and Anessa products; for every product of both brands, with a fit score for your own skin, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=compare&af_sub3=selection_note&af_sub4=pg269715983d).

### Popular NIVEA vs Anessa products

#### Anessa

- [Perfect UV Sunscreen Skincare Milk](https://lovi.care/skincare/it/p/anessa/perfect-uv-sunscreen-skincare-milk/for/oily-skin) — High fit — [€31.00 at Amazon](https://www.amazon.it/dp/B0CSSVF9GQ?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)
- [Perfect UV Sunscreen Skincare Gel](https://lovi.care/skincare/it/p/anessa/perfect-uv-sunscreen-skincare-gel/for/sensitive-skin) — High fit

#### NIVEA

- [Creme](https://lovi.care/skincare/it/p/nivea/creme/for/dry-skin) — High fit — [€5.28 at Amazon](https://www.amazon.it/dp/B00DT3QNKQ?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)
- [Soft](https://lovi.care/skincare/it/p/nivea/soft/for/dry-sensitive-skin) — Average fit — [€8.27 at Amazon](https://www.amazon.it/dp/B0DSPTJ3MH?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)
- [MEN](https://lovi.care/skincare/it/p/nivea/men/for/dark-spots) — Average fit
- [UV Deep Protect & Care Gel](https://lovi.care/skincare/it/p/nivea/uv-deep-protect-and-care-gel/for/combination-skin) — High fit
- [DERMA SKIN CLEAR](https://lovi.care/skincare/it/p/nivea/derma-skin-clear/for/acne-prone-skin) — High fit — [€5.88 at Amazon](https://www.amazon.it/dp/B0C17Q9FGS?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)
- [Express Hydration](https://lovi.care/skincare/it/p/nivea/express-hydration/for/dry-sensitive-skin) — Average fit
- [LUMINOUS630 ANTI-DARK SPOT SERUM](https://lovi.care/skincare/it/p/nivea/luminous630-anti-dark-spot-serum/for/sensitive-skin) — Average fit
- [Protect & Moisture Sun Lotion SPF50+](https://lovi.care/skincare/it/p/nivea/protect-and-moisture-sun-lotion-spf50/for/combination-skin) — High fit — [€15.67 at Amazon](https://www.amazon.it/dp/B01BKOLMZQ?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)

## Questions and answers

### NIVEA or Anessa: which is better?

NIVEA and Anessa both offer great choices depending on your skincare routine, with NIVEA featuring versatile moisturizers and blemish-clearing [serums](https://lovi.care/skincare/it/ingredients/serum), while Anessa provides fragrance-free sunscreens with high fit levels across multiple skin types.

### What is the difference between NIVEA and Anessa?

NIVEA is a German brand offering a wide variety of moisturizers, sunscreens, and blemish-clearing serums that often contain fragrance, whereas Anessa is a Japanese brand focused entirely on fragrance-free sunscreens. [Glycerin](https://lovi.care/skincare/it/ingredients/glycerin) helps provide moisture in the products on this page.

### NIVEA or Anessa: which sunscreen is better?

For sun protection, Anessa offers products like the Perfect UV Sunscreen Skincare Gel that Lovi rates as a High fit for oily, combination, mature, and acne-prone skin while containing no fragrance. NIVEA also has strong options such as the Protect & Moisture Sun Lotion SPF50+, which Lovi rates as a High fit for similar skin types, though some NIVEA sunscreens carry fragrance and users sometimes note a greasy residue.

### Which is more affordable, NIVEA or Anessa?

This public Lovi page does not mention product prices, so it is not possible to say whether NIVEA or Anessa is more affordable.

### Which causes fewer breakouts, NIVEA or Anessa?

Anessa has high fit levels for acne-prone skin across the products on this page, whereas NIVEA has a mix of high and lower fit levels with some reviewers noting occasional breakouts.

### Which brand was founded earlier, NIVEA or Anessa?

NIVEA was founded earlier than Anessa, with NIVEA starting in Germany in 1911 and Anessa launching in Japan in 1992.

### Do NIVEA products or Anessa products contain fragrance?

Some NIVEA products contain fragrance, while every Anessa product on this page lists no fragrance in its ingredients.

### Which NIVEA product is recommended for acne-prone skin in the morning routine?

For acne-prone skin in the morning routine, Lovi rates Protect & Moisture Sun Lotion SPF50+ as having a High fit among the products on this page.

## Research behind their key ingredients

- [Hyaluronic acid and wound healing](https://pubmed.ncbi.nlm.nih.gov/25877441/) Sodium hyaluronate · Journal of Pharmacy & Pharmaceutical Sciences, 2015
- [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002
- [Skin delivery of epigallocatechin-3-gallate (EGCG) and hyaluronic acid loaded nano-transfersomes for antioxidant and anti-aging effects in UV radiation induced skin damage](https://pubmed.ncbi.nlm.nih.gov/28155509/) Hyaluronic acid · Drug Delivery, 2017
- [Mechanistic Basis and Clinical Evidence for the Applications of Nicotinamide (Niacinamide) to Control Skin Aging and Pigmentation](https://pubmed.ncbi.nlm.nih.gov/34439563/) Niacinamide · Antioxidants, 2021
- [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Sodium hyaluronate, Hyaluronic acid · Dermatologic Therapy, 2022
- [Topical use of dexpanthenol in skin disorders](https://pubmed.ncbi.nlm.nih.gov/12113650/) Panthenol · American Journal of Clinical Dermatology, 2002
- [Collagen Supplements for Aging and Wrinkles: A Paradigm Shift in the Fields of Dermatology and Cosmetics](https://pubmed.ncbi.nlm.nih.gov/35223163/) Water-soluble collagen · Dermatology Practical & Conceptual, 2022
- [Skin penetration and stabilization of formulations containing microfine titanium dioxide as physical UV filter](https://pubmed.ncbi.nlm.nih.gov/18503414/) Titanium dioxide · International Journal of Cosmetic Science, 2000
- [Treatment of acne with a combination of propolis, tea tree oil, and Aloe vera compared to erythromycin cream: two double-blind investigations](https://pubmed.ncbi.nlm.nih.gov/30588129/) Aloe barbadensis leaf extract · Clinical Pharmacology, 2018
- [Use of Collagen in Cosmetic Products](https://pubmed.ncbi.nlm.nih.gov/38534748/) Water-soluble collagen · Current Issues in Molecular Biology, 2024
- [Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin](https://pubmed.ncbi.nlm.nih.gov/22584263/) Glyceryl glucoside · Skin Pharmacology and Physiology, 2012
- [Injectable thermo-sensitive and wide-crack self-healing hydrogel loaded with antibacterial anti-inflammatory dipotassium glycyrrhizate for full-thickness skin wound repair](https://pubmed.ncbi.nlm.nih.gov/35245682/) Dipotassium glycyrrhizate · Acta Biomaterialia, 2022
- [Green tea extract reduces induction of p53 and apoptosis in UVB-irradiated human skin independent of transcriptional controls](https://pubmed.ncbi.nlm.nih.gov/18631247/) Camellia sinensis leaf extract · Experimental Dermatology, 2009
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021
- [The human stratum corneum layer: an effective barrier against dermal uptake of different forms of topically applied micronised titanium dioxide](https://pubmed.ncbi.nlm.nih.gov/11509913/) Titanium dioxide · Skin Pharmacology and Applied Skin Physiology, 2001
- [Effective reduction of post-inflammatory hyperpigmentation with the tyrosinase inhibitor isobutylamido-thiazolyl-resorcinol (Thiamidol)](https://pubmed.ncbi.nlm.nih.gov/33559186/) Isobutylamido thiazolyl resorcinol · International Journal of Cosmetic Science, 2021
- [A new topical panthenol-containing emollient: Results from two randomized controlled studies assessing its skin moisturization and barrier restoration potential, and the effect on skin microflora](https://pubmed.ncbi.nlm.nih.gov/27425824/) Panthenol · The Journal of Dermatological Treatment, 2017
- [A Double-Blinded, Randomized, Vehicle-Controlled Study of the Efficacy of Moisturizer Containing Licochalcone A, Decanediol, L-Carnitine, and Salicylic Acid for Prevention of Acne Relapse in Asian Population](https://pubmed.ncbi.nlm.nih.gov/33150170/) Salicylic acid · BioMed Research International, 2020
- [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024
- [Treatment of xerosis with a topical formulation containing glyceryl glucoside, natural moisturizing factors, and ceramide](https://pubmed.ncbi.nlm.nih.gov/22916312/) Glyceryl glucoside · The Journal of Clinical and Aesthetic Dermatology, 2012
- [Fatty acids based α-Tocopherol loaded nanostructured lipid carrier gel: In vitro and in vivo evaluation for moisturizing and anti-aging effects](https://pubmed.ncbi.nlm.nih.gov/32129554/) Vitamin e · Journal of Cosmetic Dermatology, 2020
- [Efficacy of a multitargeted, salicylic acid-based dermocosmetic cream compared to benzoyl peroxide 5% in Acne vulgaris: Results from a randomized study](https://pubmed.ncbi.nlm.nih.gov/37941097/) Salicylic acid · Journal of Cosmetic Dermatology, 2024
- [Biomimetic hyaluronic acid-stabilized zinc oxide nanoparticles in acne treatment: A preclinical and clinical approach](https://pubmed.ncbi.nlm.nih.gov/40254135/) Zinc oxide · Journal of Controlled Release, 2025
- [Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation](https://pubmed.ncbi.nlm.nih.gov/26927034/) Lanolin alcohol eucerit · Molecules, 2016
- [Efficacy of a topical serum containing L-ascorbic acid, neohesperidin, pycnogenol, tocopherol, and hyaluronic acid in relation to skin aging signs](https://pubmed.ncbi.nlm.nih.gov/35150043/) Vitamin e · Journal of Cosmetic Dermatology, 2022
- [A Salicylic Acid-Based Dermocosmetic is Effective as an Adjunct to Benzoyl Peroxide for Mild to Moderate Acne and as Monotherapy in Maintenance Post Benzoyl Peroxide](https://pubmed.ncbi.nlm.nih.gov/38051857/) Salicylic acid · Journal of Drugs in Dermatology, 2023
- [Development of stable tocopherol succinate-loaded ethosomes to enhance transdermal permeation: In vitro and in vivo characterizations](https://pubmed.ncbi.nlm.nih.gov/35274433/) Vitamin e · Journal of Cosmetic Dermatology, 2022
- [Topical application of jojoba (Simmondsia chinensis L.) wax enhances the synthesis of pro-collagen III and hyaluronic acid and reduces inflammation in the ex-vivo human skin organ culture model](https://pubmed.ncbi.nlm.nih.gov/38344180/) Jojoba seed oil · Frontiers in Pharmacology, 2024
- [Clinical evaluation of the efficacy of a facial serum containing dioic acid, glycolic acid, salicylic acid, LHA, citric acid, and HEPES in treating post-inflammatory hyperchromia and controlling oily skin in patients with acne vulgaris](https://pubmed.ncbi.nlm.nih.gov/33617668/) Citric acid · Journal of Cosmetic Dermatology, 2021
- [Antiacne and antiblotch activities of a formulated combination of Aloe barbadensis leaf powder, Garcinia mangostana peel extract, and Camellia sinensis leaf extract](https://pubmed.ncbi.nlm.nih.gov/31239743/) Camellia sinensis leaf extract · Clinical, Cosmetic and Investigational Dermatology, 2019
- [In vivo and in vitro evaluation of octyl methoxycinnamate liposomes](https://pubmed.ncbi.nlm.nih.gov/24376350/) Ethylhexyl methoxycinnamate · International Journal of Nanomedicine, 2013
- [Comparison of methods for assessing photoprotection against ultraviolet A in vivo](https://pubmed.ncbi.nlm.nih.gov/3819071/) Butyl methoxydibenzoylmethane · Journal of the American Academy of Dermatology, 1987
- [Enhancing Photoprotection and Mitigating Ex Vivo Stratum Corneum Oxidative Stress: A Multifunctional Strategy Combining Rosmarinic Acid with UVB Filters](https://pubmed.ncbi.nlm.nih.gov/40227214/) Octocrylene · Antioxidants, 2025
- [Influence of vitamin E acetate on stratum corneum hydration](https://pubmed.ncbi.nlm.nih.gov/9706379/) Tocopheryl acetate · Arzneimittel-Forschung, 1998
- [Topical Zinc Oxide Nanoparticle Formulations for Acne Vulgaris: A Systematic Review of Pre-Clinical and Early-Phase Clinical Evidence](https://pubmed.ncbi.nlm.nih.gov/41007718/) Zinc oxide · Biomedicines, 2025
- [Evaluation of the Efficacy and Safety of a Panthenol-Enriched Mask for Skin Barrier Recovery After Facial Laser Treatment: Results of a Double-Blind Randomized Controlled Study](https://pubmed.ncbi.nlm.nih.gov/40613435/) Panthenol · Journal of Cosmetic Dermatology, 2025
- [Tocopherol succinate-loaded ethosomal gel synthesized by cold method technique: Deeper biophysical characterizations for translational application on human skin](https://pubmed.ncbi.nlm.nih.gov/38268219/) Vitamin e · Journal of Cosmetic Dermatology, 2024
- [Nanostructured Lipid Carrier Based Gel Containing α-Tocopherol and α-Tocopheryl Acetate for Synergistic Cutaneous Antiaging Efficacy](https://pubmed.ncbi.nlm.nih.gov/41309687/) Tocopheryl acetate · Scientific Reports, 2025
- [Facial disbiosis and UV filters](https://pubmed.ncbi.nlm.nih.gov/39499337/) Ethylhexyl methoxycinnamate · Archives of Dermatological Research, 2024
- [Mitigation of ultraviolet-induced erythema and inflammation by para-hydroxycinnamic acid in human skin](https://pubmed.ncbi.nlm.nih.gov/39138602/) Ethylhexyl methoxycinnamate · International Journal of Cosmetic Science, 2025
- [Safety assessment on comedogenicity of dermatological products containing d-alpha tocopheryl acetate in Asian subjects: A double-blind randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/34471722/) Tocopheryl acetate · Contemporary Clinical Trials Communications, 2021
- [Retrospective Review of Dermal Safety Studies of Organic Sunscreens](https://pubmed.ncbi.nlm.nih.gov/40911743/) Ethylhexyl salicylate · Journal of Drugs in Dermatology, 2025
- [Efficacy of a Topical Formulation on Skin Hydration and Barrier Function in Individuals With Xerosis: A 28-Day Randomized, Split-Leg, Untreated-Controlled Trial](https://pubmed.ncbi.nlm.nih.gov/42108609/) Dipotassium glycyrrhizate · Journal of Cosmetic Dermatology, 2026

## The brands

- German skincare: [NIVEA](https://lovi.care/skincare/it/brands/nivea)
- Japanese skincare: [Anessa](https://lovi.care/skincare/it/brands/anessa)

## More comparisons

- [SKIN1004 vs NIVEA](https://lovi.care/skincare/it/compare/skin1004-vs-nivea)
- [SKIN1004 vs Anessa](https://lovi.care/skincare/it/compare/skin1004-vs-anessa)
- [Anua vs NIVEA](https://lovi.care/skincare/it/compare/anua-vs-nivea)
- [Anua vs Anessa](https://lovi.care/skincare/it/compare/anua-vs-anessa)
- [Medicube vs NIVEA](https://lovi.care/skincare/it/compare/medicube-vs-nivea)
- [Medicube vs Anessa](https://lovi.care/skincare/it/compare/medicube-vs-anessa)
- [The Ordinary vs NIVEA](https://lovi.care/skincare/it/compare/the-ordinary-vs-nivea)
- [The Ordinary vs Anessa](https://lovi.care/skincare/it/compare/the-ordinary-vs-anessa)
- [Beauty of Joseon vs NIVEA](https://lovi.care/skincare/it/compare/beauty-of-joseon-vs-nivea)
- [Beauty of Joseon vs Anessa](https://lovi.care/skincare/it/compare/beauty-of-joseon-vs-anessa)
- [COSRX vs NIVEA](https://lovi.care/skincare/it/compare/cosrx-vs-nivea)
- [COSRX vs Anessa](https://lovi.care/skincare/it/compare/cosrx-vs-anessa)
- [CeraVe vs NIVEA](https://lovi.care/skincare/it/compare/cerave-vs-nivea)
- [CeraVe vs Anessa](https://lovi.care/skincare/it/compare/cerave-vs-anessa)
- [La Roche-Posay vs NIVEA](https://lovi.care/skincare/it/compare/la-roche-posay-vs-nivea)
- [La Roche-Posay vs Anessa](https://lovi.care/skincare/it/compare/la-roche-posay-vs-anessa)
- [Dr. Althea vs NIVEA](https://lovi.care/skincare/it/compare/dr-althea-vs-nivea)
- [Dr. Althea vs Anessa](https://lovi.care/skincare/it/compare/dr-althea-vs-anessa)
- [Some By Mi vs NIVEA](https://lovi.care/skincare/it/compare/some-by-mi-vs-nivea)
- [Some By Mi vs Anessa](https://lovi.care/skincare/it/compare/some-by-mi-vs-anessa)

## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this comparison: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/compare/nivea-vs-anessa
- United Kingdom: https://lovi.care/skincare/uk/compare/nivea-vs-anessa
- Ireland: https://lovi.care/skincare/ie/compare/nivea-vs-anessa
- Germany: https://lovi.care/skincare/de/compare/nivea-vs-anessa
- France: https://lovi.care/skincare/fr/compare/nivea-vs-anessa
- Italy: https://lovi.care/skincare/it/compare/nivea-vs-anessa (this page)
- Netherlands: https://lovi.care/skincare/nl/compare/nivea-vs-anessa
- Spain: https://lovi.care/skincare/es/compare/nivea-vs-anessa
- Canada: https://lovi.care/skincare/ca/compare/nivea-vs-anessa
- Australia: https://lovi.care/skincare/au/compare/nivea-vs-anessa
- Singapore: https://lovi.care/skincare/sg/compare/nivea-vs-anessa
- Saudi Arabia: https://lovi.care/skincare/sa/compare/nivea-vs-anessa
- United Arab Emirates: https://lovi.care/skincare/ae/compare/nivea-vs-anessa
