# Tatcha skincare

Page: https://lovi.care/skincare/it/brands/tatcha

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Italy.

Tatcha is an American skincare brand founded in 2009 and owned by Unilever since 2019.

[en.wikipedia.org](https://en.wikipedia.org/wiki/Vicky_Tsai) [happi.com](https://www.happi.com/breaking-news/unilever-acquires-skin-care-brand-tatcha/) [cosmeticsbusiness.com](https://cosmeticsbusiness.com/tatcha-names-diane-kim-as-ceo)

Tatcha is beloved for its refined range of moisturizers, toners, cleansers, sunscreens, and more, all elevated by its signature formulas. Its products suit combination skin and acne-prone skin best, offering gentle care for [complex](https://lovi.care/skincare/it/ingredients/complex) complexions. To address specific concerns, the brand offers standout options including The Essence for acne-prone skin, The Texture Tonic for skin with dark spots, and the Violet-C Brightening [Serum](https://lovi.care/skincare/it/ingredients/serum) for mature skin.

- [Cruelty-free · PETA](https://crueltyfree.peta.org/company/tatcha/)
- [Rice](https://lovi.care/skincare/it/ingredients/rice)
- [Hyaluronic acid](https://lovi.care/skincare/it/ingredients/hyaluronic-acid)
- [Green tea](https://lovi.care/skincare/it/ingredients/green-tea)

This page covers some of the most popular Tatcha products; for the whole Tatcha range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg6e8cae0bc6).

### Other Tatcha products

#### Other products

- [The Dewy Skin Cream](https://lovi.care/skincare/it/p/tatcha/the-dewy-skin-cream/for/sensitive-skin) — High fit
- [The Water Cream](https://lovi.care/skincare/it/p/tatcha/the-water-cream/for/combination-skin) — Superior fit — [€102.88 at Amazon](https://www.amazon.it/dp/B072NNC2LR?tag=lovi-care-web-product09-21&linkCode=osi&th=1&psc=1)
- [Indigo Overnight Repair](https://lovi.care/skincare/it/p/tatcha/indigo-overnight-repair/for/dry-skin) — High fit
- [The Rice Wash](https://lovi.care/skincare/it/p/tatcha/the-rice-wash/for/mature-skin) — High fit
- [The Matcha Cleanse](https://lovi.care/skincare/it/p/tatcha/the-matcha-cleanse/for/combination-skin) — High fit
- [The Essence](https://lovi.care/skincare/it/p/tatcha/the-essence/for/dry-skin) — High fit
- [The Texture Tonic](https://lovi.care/skincare/it/p/tatcha/the-texture-tonic/for/dark-spots) — High fit
- [The Rice Polish Classic](https://lovi.care/skincare/it/p/tatcha/the-rice-polish-classic/for/sensitive-skin) — High fit
- [The Clarifying Clay Mask](https://lovi.care/skincare/it/p/tatcha/the-clarifying-clay-mask/for/oily-skin) — Superior fit
- [The Silk Sunscreen SPF 50](https://lovi.care/skincare/it/p/tatcha/the-silk-sunscreen-spf-50/for/combination-skin) — Superior fit
- [Violet-C Brightening Serum](https://lovi.care/skincare/it/p/tatcha/violet-c-brightening-serum/for/dry-sensitive-skin) — Superior fit

## People Say

★4.5

Overall rating based on 34.0k+ reviews

Reviewers most often praise Tatcha for lightweight textures, deep hydration, and radiant finishes. The most common complaints are high prices and skin irritation or breakouts.

### Highlights

- Hydrating and dewy moisturizers Mostly Mentioned “Gives me that glass skin look — The Dewy Skin Cream” “feels like a drink of water for the skin — The Water Cream” “leaves skin plump and hydrated — Indigo Overnight Repair”
- Gentle, hydrating, and effective cleansers Mostly Mentioned “gentle daily polish — The Rice Wash” “never feels tight — The Rice Wash” “clean without stripping — The Matcha Cleanse”
- Hydrating and radiant toners Mostly Mentioned “skin feels instantly hydrated and plump — The Essence” “sinks in immediately — The Essence” “smooths rough texture — The Texture Tonic”
- High price point and expensive products Mostly Mentioned “very expensive — The Rice Polish Classic” “stuff is not cheap — The Clarifying Clay Mask”
- Defective and poor packaging Often Mentioned “leaks easily — The Matcha Cleanse” “purple paint flakes off — The Silk Sunscreen SPF 50” “ingredients degrade with exposure to air — The Water Cream”
- Strong fragrance and scent issues Sometimes Noted “Scent is too overpowering — The Dewy Skin Cream” “scent is too strong — The Rice Wash” “smells like fennel — The Texture Tonic”

Sources: lovi.care, sephora.com, ulta.com, influenster.com, amazon.com, spacenk.com, and more

## Questions and answers

### Is Tatcha good for oily skin?

Tatcha offers suitable options for oily skin, as Lovi rates the Tatcha-focused routine Superior for this skin type. Specifically, The Clarifying [Clay](https://lovi.care/skincare/it/ingredients/clay) Mask fits oily skin at a Superior level.

### Is Tatcha worth it?

Tatcha offers hydrating and dewy moisturizers along with gentle, hydrating cleansers that reviewers mostly mention as effective, though shoppers note a high price point and expensive products. Lovi rates the Tatcha-focused routines Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin. The Tatcha products on this page list no fragrance in 7 out of 11 items, helping shoppers avoid strong scent issues.

[Drug Delivery, 2017](https://pubmed.ncbi.nlm.nih.gov/28155509/) [Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### What are Tatcha's best products?

Tatcha's best products are determined by its top fit levels and routines for combination, acne-prone, and dry skin. The Tatcha products on this page include top performers like The [Silk](https://lovi.care/skincare/it/ingredients/silk) Sunscreen SPF 50 and Violet-C Brightening [Serum](https://lovi.care/skincare/it/ingredients/serum) for dry skin, as well as The [Water](https://lovi.care/skincare/it/ingredients/water) Cream for combination skin. Reviewers also frequently mention hydrating and dewy moisturizers as well as gentle, hydrating cleansers among its standout offerings.

### Which Tatcha moisturizer is best for dry skin?

[Indigo](https://lovi.care/skincare/it/ingredients/indigo) Overnight Repair is the best Tatcha moisturizer for dry skin, followed by The Dewy Skin Cream and The Water Cream.

### Does Tatcha cause breakouts?

Tatcha is unlikely to cause breakouts for most users, and Lovi rates the brand-focused routine Superior for acne-prone skin. Key ingredients like [hyaluronic acid](https://lovi.care/skincare/it/ingredients/hyaluronic-acid) help keep skin balanced, though reviewers sometimes note fragrance in certain items that might affect sensitive skin.

[Drug Delivery, 2017](https://pubmed.ncbi.nlm.nih.gov/28155509/) [Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Is Tatcha fragrance-free?

Not all Tatcha products on this page are fragrance-free, as 4 of the 11 items list added scent. Reviewers sometimes note strong fragrance and scent issues with certain items.

### What are the key ingredients in Tatcha products?

The key ingredients in the Tatcha products on this page are [rice](https://lovi.care/skincare/it/ingredients/rice), hyaluronic acid, and [green tea](https://lovi.care/skincare/it/ingredients/green-tea). Hyaluronic acid helps provide hydration and anti-aging benefits to the skin.

[Drug Delivery, 2017](https://pubmed.ncbi.nlm.nih.gov/28155509/) [Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### How do I build a Tatcha skincare routine?

To build a Tatcha routine for dry skin, start your morning with a cleanser, followed by a calming toner, The Water Cream moisturizer, and sunscreen, while evening care uses a pre-cleanser, cleanser, treatment, and the same moisturizer. For your weekly step, add a nourishing mask into that same evening routine after cleansing.

### Where can I buy Tatcha, and how much does it cost?

Tatcha is sold in Italy through the page stores, with prices on the page ranging from €102.88 to €102.88. Reviewers mention that the brand has a high price point and expensive products.

### What are good alternatives to Tatcha?

Similar brands with pages on Lovi that can serve as alternatives to Tatcha include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These brands offer a variety of skincare options tailored to different skin types and concerns.

### Tatcha vs CeraVe: which is better?

Lovi rates the Tatcha-focused routines as Superior for dry, oily, sensitive, combination, and acne-prone skin, compared to High or Superior for CeraVe routines. Reviewers mention that Tatcha offers hydrating moisturizers and gentle cleansers, though it has a high price point.

### Who owns Tatcha, and where is it from?

Tatcha is an American brand founded in 2009, owned by Unilever since 2019.

[en.wikipedia.org](https://en.wikipedia.org/wiki/Vicky_Tsai) [happi.com](https://www.happi.com/breaking-news/unilever-acquires-skin-care-brand-tatcha/) [cosmeticsbusiness.com](https://cosmeticsbusiness.com/tatcha-names-diane-kim-as-ceo)

### Is Tatcha cruelty-free?

Yes: PETA lists Tatcha as cruelty-free.

[PETA](https://crueltyfree.peta.org/company/tatcha/)

### Is Tatcha good for dry skin?

Yes, Tatcha is well suited for dry skin, and Lovi rates the Tatcha-focused routine Superior for dry skin. Key ingredients like hyaluronic acid help provide hydration and improve skin quality.

[Drug Delivery, 2017](https://pubmed.ncbi.nlm.nih.gov/28155509/) [Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Which Tatcha cleanser is best for oily skin?

The Matcha Cleanse is the best cleanser on this page for oily skin, rating Average, followed by The Rice Wash, which also rates Average.

### Is Tatcha good for sensitive skin?

Yes, Tatcha works well for sensitive skin, and Lovi rates the Tatcha-focused routine Superior for sensitive skin. Reviewers often mention that the brand's cleansers are gentle and hydrating, and 7 of the 11 products on this page list no fragrance. However, some items such as The Clarifying Clay Mask may require caution for sensitive skin.

### Which Tatcha sunscreen is best for sensitive skin?

The Silk Sunscreen SPF 50 is available for sensitive skin, where Lovi rates it Average.

### Is Tatcha good for acne-prone skin?

Yes, Tatcha is well-suited for acne-prone skin, as Lovi rates the brand-focused routine Superior for this skin type. Several products in the range, such as The Water Cream and The Rice Wash, help support balanced skin without heavy feeling.

### Is Tatcha good for skin with dark spots?

Tatcha offers several products that help with dark spots, such as The Silk Sunscreen SPF 50, which Lovi rates Average for skin with dark spots. Additionally, key ingredients like rice help improve skin quality and signs of aging.

[Pharmaceutical Biology, 2012](https://pubmed.ncbi.nlm.nih.gov/22235888/)

### Is Tatcha good for mature skin?

Tatcha offers several products that are helpful for mature skin, including The Essence, Indigo Overnight Repair, The Rice Wash, and Violet-C Brightening Serum. Lovi rates the Tatcha-focused routines High to Superior for mature skin. Topical hyaluronic acid and [rice bran](https://lovi.care/skincare/it/ingredients/rice-bran) bioactive compounds, which are key ingredients in the range, may help improve skin quality and signs of aging.

[Drug Delivery, 2017](https://pubmed.ncbi.nlm.nih.gov/28155509/) [Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

## Research behind Tatcha's key ingredients

- [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002
- [Skin delivery of epigallocatechin-3-gallate (EGCG) and hyaluronic acid loaded nano-transfersomes for antioxidant and anti-aging effects in UV radiation induced skin damage](https://pubmed.ncbi.nlm.nih.gov/28155509/) Sodium hyaluronate · Drug Delivery, 2017
- [Mechanistic Basis and Clinical Evidence for the Applications of Nicotinamide (Niacinamide) to Control Skin Aging and Pigmentation](https://pubmed.ncbi.nlm.nih.gov/34439563/) Niacinamide · Antioxidants, 2021
- [Final report on the safety assessment of Benzyl Alcohol, Benzoic Acid, and Sodium Benzoate](https://pubmed.ncbi.nlm.nih.gov/11766131/) Alcohol · International Journal of Toxicology, 2001
- [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Sodium hyaluronate · Dermatologic Therapy, 2022
- [Anti-inflammation activities of mycosporine-like amino acids (MAAs) in response to UV radiation suggest potential anti-skin aging activity](https://pubmed.ncbi.nlm.nih.gov/25317535/) Amino acids · Marine Drugs, 2014
- [Peroxidated squalene induces the production of inflammatory mediators in HaCaT keratinocytes: a possible role in acne vulgaris](https://pubmed.ncbi.nlm.nih.gov/16778793/) Squalane · The Journal of Investigative Dermatology, 2006
- [Topical ascorbic acid on photoaged skin. Clinical, topographical and ultrastructural evaluation: double-blind study vs. placebo](https://pubmed.ncbi.nlm.nih.gov/12823436/) Ascorbic acid ascorbyl tetraisopalmitate · Experimental Dermatology, 2003
- [Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo](https://pubmed.ncbi.nlm.nih.gov/19186973/) Ascorbic acid ascorbyl tetraisopalmitate · Journal of Periodontology, 2009
- [Anti-aging efficacy of topical formulations containing niosomes entrapped with rice bran bioactive compounds](https://pubmed.ncbi.nlm.nih.gov/22235888/) Rice bran · Pharmaceutical Biology, 2012
- [Alteration of barrier properties, stratum corneum ceramides and microbiome composition in response to lotion application on cosmetic dry skin](https://pubmed.ncbi.nlm.nih.gov/35340018/) Ceramides · Scientific Reports, 2022
- [Green tea extract reduces induction of p53 and apoptosis in UVB-irradiated human skin independent of transcriptional controls](https://pubmed.ncbi.nlm.nih.gov/18631247/) Camellia sinensis leaf extract · Experimental Dermatology, 2009
- [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Treatment of human skin with an extract of Fucus vesiculosus changes its thickness and mechanical properties](https://pubmed.ncbi.nlm.nih.gov/11917251/) Algae extract · Journal of Cosmetic Science, 2002
- [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024
- [Sunscreens and Cosmetic Formulations Containing Ascorbyl Tetraisopalmitate and Rice Peptides for the Improvement of Skin Photoaging: A Double-blind, Randomized Placebo-controlled Clinical Study](https://pubmed.ncbi.nlm.nih.gov/33529350/) Ascorbyl tetraisopalmitate · Photochemistry and Photobiology, 2021
- [Clinical evidence of the efficacy and safety of a new 3-in-1 anti-aging topical night serum-in-oil containing melatonin, bakuchiol, and ascorbyl tetraisopalmitate: 103 females treated from 28 to 84 days](https://pubmed.ncbi.nlm.nih.gov/30924254/) Ascorbyl tetraisopalmitate · Journal of Cosmetic Dermatology, 2019
- [Daily Fluctuation of Facial Pore Area, Roughness and Redness among Young Japanese Women; Beneficial Effects of Galactomyces Ferment Filtrate Containing Antioxidative Skin Care Formula](https://pubmed.ncbi.nlm.nih.gov/34198790/) Saccharomyces rice ferment filtrate, Saccharomyces ferment filtrate, Rice ferment filtrate · Journal of Clinical Medicine, 2021
- [Biomimetic hyaluronic acid-stabilized zinc oxide nanoparticles in acne treatment: A preclinical and clinical approach](https://pubmed.ncbi.nlm.nih.gov/40254135/) Zinc oxide · Journal of Controlled Release, 2025
- [Antioxidant-based topical formulations influence on the inflammatory response of Japanese skin: A clinical study using non-invasive techniques](https://pubmed.ncbi.nlm.nih.gov/28385617/) Ascorbyl tetraisopalmitate · European Journal of Pharmaceutics and Biopharmaceutics, 2017
- [Effects of 1,3-propanediol associated, or not, with butylene glycol and/or glycerol on skin hydration and skin barrier function](https://pubmed.ncbi.nlm.nih.gov/37699769/) Propanediol · International Journal of Cosmetic Science, 2024
- [Antiacne and antiblotch activities of a formulated combination of Aloe barbadensis leaf powder, Garcinia mangostana peel extract, and Camellia sinensis leaf extract](https://pubmed.ncbi.nlm.nih.gov/31239743/) Camellia sinensis leaf extract · Clinical, Cosmetic and Investigational Dermatology, 2019
- [Effect of a botanical cleansing lotion on skin sebum and erythema of the face: A randomized controlled blinded half-side comparison](https://pubmed.ncbi.nlm.nih.gov/30022595/) Willow bark extract · Journal of Cosmetic Dermatology, 2019
- [Stability and Anti-Aging of Encapsulated Ferulic Acid in Phosphorylated Rice Starch](https://pubmed.ncbi.nlm.nih.gov/35684401/) Rice powder · Molecules, 2022
- [Epigallocatechin Gallate Enzymatic Alpha Glucosylation Potentiates Its Skin-Lightening Activity-Involvement of Skin Microbiota](https://pubmed.ncbi.nlm.nih.gov/39598779/) Camellia sinensis leaf extract · Molecules, 2024
- [Treatment of mild to moderate acne with a fixed combination of hydroxypinacolone retinoate, retinol glycospheres and papain glycospheres](https://pubmed.ncbi.nlm.nih.gov/25876142/) Papain extract carica papaya extract · Giornale Italiano Di Dermatologia E Venereologia, 2015
- [Topical Zinc Oxide Nanoparticle Formulations for Acne Vulgaris: A Systematic Review of Pre-Clinical and Early-Phase Clinical Evidence](https://pubmed.ncbi.nlm.nih.gov/41007718/) Zinc oxide · Biomedicines, 2025
- [Nanowire-based squalene oleogel repairs skin photoaging](https://pubmed.ncbi.nlm.nih.gov/40001122/) Squalane · Journal of Nanobiotechnology, 2025
- [Algae extract protection effect on oxidized protein level in human stratum corneum](https://pubmed.ncbi.nlm.nih.gov/15247018/) Hadasei-3 · Annals of the New York Academy of Sciences, 2004
- [A controlled, three-part trial to investigate the barrier function and skin hydration properties of six skin protectants](https://pubmed.ncbi.nlm.nih.gov/16439809/) Dimethicone · Ostomy/wound Management, 2005
- [Enhanced Fluctuations in Facial Pore Size, Redness, and TEWL Caused by Mask Usage Are Normalized by the Application of a Moisturizer](https://pubmed.ncbi.nlm.nih.gov/35456214/) Saccharomyces rice ferment filtrate, Saccharomyces ferment filtrate, Rice ferment filtrate · Journal of Clinical Medicine, 2022
- [Propanediol (and) Caprylic Acid (and) Xylitol as a New Single Topical Active Ingredient against Acne: In Vitro and In Vivo Efficacy Assays](https://pubmed.ncbi.nlm.nih.gov/34771112/) Propanediol · Molecules, 2021
- [A new formula for a mild body cleanser: sodium laureth sulphate supplemented with sodium laureth carboxylate and lauryl glucoside](https://pubmed.ncbi.nlm.nih.gov/24617572/) Lauryl glucoside · International Journal of Cosmetic Science, 2014
- [Prospective randomized double-blind comparative study of topical acetyl zingerone with tetrahexyldecyl ascorbate versus tetrahexyldecyl ascorbate alone on facial photoaging](https://pubmed.ncbi.nlm.nih.gov/38525606/) Ascorbyl tetraisopalmitate · Journal of Cosmetic Dermatology, 2024
- [Significant Reversal of Facial Wrinkle, Pigmented Spot and Roughness by Daily Application of Galactomyces Ferment Filtrate-Containing Skin Products for 12 Months-An 11-Year Longitudinal Skin Aging Rejuvenation Study](https://pubmed.ncbi.nlm.nih.gov/36769815/) Saccharomyces rice ferment filtrate, Saccharomyces ferment filtrate · Journal of Clinical Medicine, 2023
- [Pleiotropic effects of a Camellia sinensis leaf extract on in vitro and in vivo skin health characteristics](https://pubmed.ncbi.nlm.nih.gov/40391588/) Hadasei-3 · International Journal of Cosmetic Science, 2025
- [The Effectiveness of Galactomyces Ferment Filtrate, Dexpanthenol, and Centella Asiatica Combination Serum in the Treatment of Post-Acne Hyperpigmentation in Subjects with Skin of Color](https://pubmed.ncbi.nlm.nih.gov/33938432/) Saccharomyces rice ferment filtrate · Skinmed, 2021
- [Novel Glyceryl Ascorbate Derivatives Inhibit Type 2 Alarmin Cytokine Induction and Promote Expression of Epidermal Barrier Function-Related Factors in Human Keratinocytes in vitro](https://pubmed.ncbi.nlm.nih.gov/41999624/) Bis-glyceryl ascorbate · Skin Pharmacology and Physiology, 2026
- [The Therapeutic Effects of a Bentonite-Based Facial Mask With Alcea sulphurea Extract on Acne Severity and Patient Experience: Add-On Randomized Controlled Clinical Trial](https://pubmed.ncbi.nlm.nih.gov/41347526/) Bentonite · Journal of Cosmetic Dermatology, 2025

## Tatcha routines

- 92% fit: [Routine for dry skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/dry-skin)
- 92% fit: [Routine for oily skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/oily-skin)
- 95% fit: [Routine for combination skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/combination-skin)
- 92% fit: [Routine for sensitive skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/sensitive-skin)
- 93% fit: [Routine for acne-prone skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/acne-prone-skin)
- 92% fit: [Routine for mature skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/mature-skin)
- 91% fit: [Routine for skin with dark spots](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/dark-spots)
- 90% fit: [Routine for dry sensitive skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/dry-sensitive-skin)
- 91% fit: [Routine for oily acne-prone skin](https://lovi.care/skincare/it/brands/tatcha/skincare-routine/for/oily-acne-prone-skin)

## Similar brands

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- American skincare: [Paula's Choice](https://lovi.care/skincare/it/brands/paula-s-choice)
- American skincare: [Neutrogena](https://lovi.care/skincare/it/brands/neutrogena)
- American skincare: [Kiehl's](https://lovi.care/skincare/it/brands/kiehl-s)
- American skincare: [Dermalogica](https://lovi.care/skincare/it/brands/dermalogica)
- American skincare: [Good Molecules](https://lovi.care/skincare/it/brands/good-molecules)
- American skincare: [Clinique](https://lovi.care/skincare/it/brands/clinique)
- American skincare: [SkinCeuticals](https://lovi.care/skincare/it/brands/skinceuticals)
- American skincare: [Estée Lauder](https://lovi.care/skincare/it/brands/estee-lauder)

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## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/brands/tatcha
- United Kingdom: https://lovi.care/skincare/uk/brands/tatcha
- Ireland: https://lovi.care/skincare/ie/brands/tatcha
- Germany: https://lovi.care/skincare/de/brands/tatcha
- France: https://lovi.care/skincare/fr/brands/tatcha
- Italy: https://lovi.care/skincare/it/brands/tatcha (this page)
- Netherlands: https://lovi.care/skincare/nl/brands/tatcha
- Spain: https://lovi.care/skincare/es/brands/tatcha
- Canada: https://lovi.care/skincare/ca/brands/tatcha
- Australia: https://lovi.care/skincare/au/brands/tatcha
- Singapore: https://lovi.care/skincare/sg/brands/tatcha
- Saudi Arabia: https://lovi.care/skincare/sa/brands/tatcha
- United Arab Emirates: https://lovi.care/skincare/ae/brands/tatcha