# Hero skincare Page: https://lovi.care/skincare/it/brands/hero The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Italy. Hero is an American skincare brand founded in 2017 and owned by Church & Dwight Co., Inc. since 2022. [beautymatter.com](https://beautymatter.com/articles/church-dwight-acquires-hero-cosmetics-in-630-million-deal) [marketscreener.com](https://www.marketscreener.com/quote/stock/CHURCH-DWIGHT-CO-INC-12050/news/Church-Dwight-Co-Inc-completed-the-acquisition-of-Hero-Mighty-Patch-Brand-and-Other-Acne-Treatm-42130699/) [tracxn.com](https://tracxn.com/d/companies/hero-cosmetics/__fRYB9YaoWvDxHRiFMfz8UjHohQfjRI9mvqx4egFGWp0) [cosmeticsbusiness.com](https://cosmeticsbusiness.com/church-dwight-buys-mighty-patch-maker-hero-203368) Hero is cherished for its targeted [serums](https://lovi.care/skincare/it/ingredients/serum) and advanced formulas. Its products suit all skin types best. The standout products for particular concerns include the Mighty Patch for acne-prone skin. These thoughtful remedies offer a balanced, gentle approach to daily wellness. This page covers some of the most popular Hero products; for the whole Hero range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg54d950a537). ### Hero [serums](https://lovi.care/skincare/it/ingredients/serum) and treatments #### Serums and treatments - [Mighty Patch](https://lovi.care/skincare/it/p/hero/mighty-patch/for/sensitive-skin) — High fit ## Questions and answers ### Is Hero worth it? Yes, Hero is worth it because Lovi rates the brand's routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Additionally, all Hero products on this page are free of fragrance. ### What are Hero's best products? Hero does not feature a single best product, but Lovi rates its brand-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. The Hero products on this page also list no fragrance in their ingredients. ### Does Hero cause breakouts? Hero is unlikely to cause breakouts, as the Hero products on this page list no fragrance in their ingredients. ### Is Hero fragrance-free? Yes, every one of the Hero products on this page lists no fragrance in its ingredients. ### What are the key ingredients in Hero products? The Hero products on this page list no fragrance in their ingredients. Information on other specific key ingredients is not provided for this selection. ### How do I build a Hero skincare routine? Lovi rates the Hero-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Every product among the Hero selections on this page lists no fragrance in its ingredients. ### What are good alternatives to Hero? Good alternatives to Hero with pages on Lovi include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. ### Hero vs CeraVe: which is better? Hero routines rate Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin, whereas CeraVe routines rate lower or equal across those skin types. Lovi rates the Hero-focused routine Superior for dry skin compared to High for the CeraVe-focused routine. ### Who owns Hero, and where is it from? Hero is an American brand founded in 2017, owned by Church & Dwight Co., Inc. since 2022. [beautymatter.com](https://beautymatter.com/articles/church-dwight-acquires-hero-cosmetics-in-630-million-deal) [marketscreener.com](https://www.marketscreener.com/quote/stock/CHURCH-DWIGHT-CO-INC-12050/news/Church-Dwight-Co-Inc-completed-the-acquisition-of-Hero-Mighty-Patch-Brand-and-Other-Acne-Treatm-42130699/) [tracxn.com](https://tracxn.com/d/companies/hero-cosmetics/__fRYB9YaoWvDxHRiFMfz8UjHohQfjRI9mvqx4egFGWp0) [cosmeticsbusiness.com](https://cosmeticsbusiness.com/church-dwight-buys-mighty-patch-maker-hero-203368) ### Is Hero cruelty-free? PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Hero as cruelty-free. ## Similar brands - American skincare: [CeraVe](https://lovi.care/skincare/it/brands/cerave) - American skincare: [Cetaphil](https://lovi.care/skincare/it/brands/cetaphil) - American skincare: [Paula's Choice](https://lovi.care/skincare/it/brands/paula-s-choice) - American skincare: [Neutrogena](https://lovi.care/skincare/it/brands/neutrogena) - American skincare: [Kiehl's](https://lovi.care/skincare/it/brands/kiehl-s) - American skincare: [Dermalogica](https://lovi.care/skincare/it/brands/dermalogica) - American skincare: [Good Molecules](https://lovi.care/skincare/it/brands/good-molecules) - American skincare: [Clinique](https://lovi.care/skincare/it/brands/clinique) - American skincare: [SkinCeuticals](https://lovi.care/skincare/it/brands/skinceuticals) - American skincare: [Estée Lauder](https://lovi.care/skincare/it/brands/estee-lauder) ## Popular brands - Korean skincare: [SKIN1004](https://lovi.care/skincare/it/brands/skin1004) - Korean skincare: [Anua](https://lovi.care/skincare/it/brands/anua) - Korean skincare: [Medicube](https://lovi.care/skincare/it/brands/medicube) - Canadian skincare: [The Ordinary](https://lovi.care/skincare/it/brands/the-ordinary) - Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/it/brands/beauty-of-joseon) - Korean skincare: [COSRX](https://lovi.care/skincare/it/brands/cosrx) - French skincare: [La Roche-Posay](https://lovi.care/skincare/it/brands/la-roche-posay) - Korean skincare: [Dr. Althea](https://lovi.care/skincare/it/brands/dr-althea) - Korean skincare: [Some By Mi](https://lovi.care/skincare/it/brands/some-by-mi) - Korean skincare: [Torriden](https://lovi.care/skincare/it/brands/torriden) - Korean skincare: [celimax](https://lovi.care/skincare/it/brands/celimax) - Korean skincare: [Purito](https://lovi.care/skincare/it/brands/purito) - Korean skincare: [ROUND LAB](https://lovi.care/skincare/it/brands/round-lab) - Korean skincare: [AXIS-Y](https://lovi.care/skincare/it/brands/axis-y) - Korean skincare: [d'Alba](https://lovi.care/skincare/it/brands/d-alba) - Korean skincare: [LANEIGE](https://lovi.care/skincare/it/brands/laneige) - Korean skincare: [Haruharu Wonder](https://lovi.care/skincare/it/brands/haruharu-wonder) - Korean skincare: [Pyunkang Yul](https://lovi.care/skincare/it/brands/pyunkang-yul) - Korean skincare: [innisfree](https://lovi.care/skincare/it/brands/innisfree) - French skincare: [Caudalie](https://lovi.care/skincare/it/brands/caudalie) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/brands/hero - United Kingdom: https://lovi.care/skincare/uk/brands/hero - Ireland: https://lovi.care/skincare/ie/brands/hero - Germany: https://lovi.care/skincare/de/brands/hero - France: https://lovi.care/skincare/fr/brands/hero - Italy: https://lovi.care/skincare/it/brands/hero (this page) - Netherlands: https://lovi.care/skincare/nl/brands/hero - Spain: https://lovi.care/skincare/es/brands/hero - Canada: https://lovi.care/skincare/ca/brands/hero - Australia: https://lovi.care/skincare/au/brands/hero - Singapore: https://lovi.care/skincare/sg/brands/hero - Saudi Arabia: https://lovi.care/skincare/sa/brands/hero - United Arab Emirates: https://lovi.care/skincare/ae/brands/hero