# HERBIVORE skincare

Page: https://lovi.care/skincare/it/brands/herbivore

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Italy.

HERBIVORE is an American skincare brand founded in 2011 and owned by Auréa Group since 2023.

[cosmeticsbusiness.com](https://cosmeticsbusiness.com/herbivore-botanicals-hires-former-supergoop-executive-as-ceo) [pitchbook.com](https://pitchbook.com/profiles/investor/498135-79)

HERBIVORE is cherished for its thoughtful masks and botanical formulas. Its products suit sensitive, dry, and combination skin best because the gentle ingredients soothe irritation while offering deep hydration. The standout products for particular concerns include the Blue Tansy Resurfacing Clarity Mask for acne-prone skin. The brand carefully balances every formula to restore natural radiance and calm.

This page covers some of the most popular HERBIVORE products; for the whole HERBIVORE range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg042b75e9fe).

### HERBIVORE masks

#### Masks

- [Blue Tansy Resurfacing Clarity Mask](https://lovi.care/skincare/it/p/herbivore/blue-tansy-resurfacing-clarity-mask/for/oily-skin) — High fit

## Questions and answers

### Is HERBIVORE worth it?

HERBIVORE is worth it for shoppers seeking effective plant-based care, as Lovi rates HERBIVORE-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Additionally, all HERBIVORE products on this page list no fragrance in their ingredients.

### What are HERBIVORE's best products?

HERBIVORE's best products are its skin routines, which Lovi rates Superior for dry, oily, sensitive, combination, and acne-prone skin. The HERBIVORE products on this page list no fragrance in their ingredients.

### Does HERBIVORE cause breakouts?

HERBIVORE is unlikely to cause breakouts, as its Blue Tansy Resurfacing Clarity Mask receives a High fit rating for oily and acne-prone skin. Lovi rates the HERBIVORE-focused routine Superior for acne-prone skin.

### Is HERBIVORE fragrance-free?

Yes, every one of the HERBIVORE products on this page lists no fragrance in its ingredients.

### What are the key ingredients in HERBIVORE products?

HERBIVORE products feature key ingredients like Blue Tansy, [willow bark extract](https://lovi.care/skincare/it/ingredients/willow-bark), and [papaya](https://lovi.care/skincare/it/ingredients/papaya) fruit [extract](https://lovi.care/skincare/it/ingredients/extract) to smooth, calm, and gently resurface the skin. Lovi rates the brand-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

[Journal of Cosmetic Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/30022595/) [International Journal of Biological Macromolecules, 2023](https://pubmed.ncbi.nlm.nih.gov/36652986/)

### How do I build a HERBIVORE skincare routine?

To build a HERBIVORE skincare routine, Lovi rates the brand-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. The HERBIVORE products on this page are all fragrance-free.

### What are good alternatives to HERBIVORE?

Good alternatives to HERBIVORE with brand pages on Lovi include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. For dry, oily, sensitive, combination, and acne-prone skin, CeraVe offers routines with a High to Superior fit compared to HERBIVORE's Superior routines.

### HERBIVORE vs CeraVe: which is better?

HERBIVORE rates Superior for dry, oily, sensitive, combination, and acne-prone skin, whereas CeraVe rates High for dry skin and Superior for the others. Additionally, all the HERBIVORE products on this page list no fragrance in their ingredients.

### Who owns HERBIVORE, and where is it from?

HERBIVORE is an American brand founded in 2011, owned by Auréa Group since 2023.

[cosmeticsbusiness.com](https://cosmeticsbusiness.com/herbivore-botanicals-hires-former-supergoop-executive-as-ceo) [pitchbook.com](https://pitchbook.com/profiles/investor/498135-79)

### Is HERBIVORE cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list HERBIVORE as cruelty-free.

## Research behind HERBIVORE's key ingredients

- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Effect of a botanical cleansing lotion on skin sebum and erythema of the face: A randomized controlled blinded half-side comparison](https://pubmed.ncbi.nlm.nih.gov/30022595/) Salix nigra bark extract willow bark extract · Journal of Cosmetic Dermatology, 2019
- [An evaluation of the effect of a topical product containing salicin on the visible signs of human skin aging](https://pubmed.ncbi.nlm.nih.gov/20883292/) Salix nigra bark extract willow bark extract · Journal of Cosmetic Dermatology, 2010
- [Anti-Inflammatory Effect of a Novel Topical Herbal Composition (VEL-091604) Consisting of Gentian Root, Licorice Root and Willow Bark Extract](https://pubmed.ncbi.nlm.nih.gov/30690691/) Salix nigra bark extract willow bark extract · Planta Medica, 2019
- [Starch- and carboxymethyl cellulose-based films as active beauty masks with papain incorporation](https://pubmed.ncbi.nlm.nih.gov/36652986/) Carica papaya fruit extract · International Journal of Biological Macromolecules, 2023
- [Salicin and Hederacoside C-Based Extracts and UV-Absorbers Co-Loaded into Bioactive Lipid Nanocarriers with Promoted Skin Antiaging and Hydrating Efficacy](https://pubmed.ncbi.nlm.nih.gov/35889587/) Salix nigra bark extract willow bark extract · Nanomaterials, 2022

## Similar brands

- American skincare: [CeraVe](https://lovi.care/skincare/it/brands/cerave)
- American skincare: [Cetaphil](https://lovi.care/skincare/it/brands/cetaphil)
- American skincare: [Paula's Choice](https://lovi.care/skincare/it/brands/paula-s-choice)
- American skincare: [Neutrogena](https://lovi.care/skincare/it/brands/neutrogena)
- American skincare: [Kiehl's](https://lovi.care/skincare/it/brands/kiehl-s)
- American skincare: [Dermalogica](https://lovi.care/skincare/it/brands/dermalogica)
- American skincare: [Good Molecules](https://lovi.care/skincare/it/brands/good-molecules)
- American skincare: [Clinique](https://lovi.care/skincare/it/brands/clinique)
- American skincare: [SkinCeuticals](https://lovi.care/skincare/it/brands/skinceuticals)
- American skincare: [Estée Lauder](https://lovi.care/skincare/it/brands/estee-lauder)

## Popular brands

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- French skincare: [Caudalie](https://lovi.care/skincare/it/brands/caudalie)

## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/brands/herbivore
- United Kingdom: https://lovi.care/skincare/uk/brands/herbivore
- Ireland: https://lovi.care/skincare/ie/brands/herbivore
- Germany: https://lovi.care/skincare/de/brands/herbivore
- France: https://lovi.care/skincare/fr/brands/herbivore
- Italy: https://lovi.care/skincare/it/brands/herbivore (this page)
- Netherlands: https://lovi.care/skincare/nl/brands/herbivore
- Spain: https://lovi.care/skincare/es/brands/herbivore
- Canada: https://lovi.care/skincare/ca/brands/herbivore
- Australia: https://lovi.care/skincare/au/brands/herbivore
- Singapore: https://lovi.care/skincare/sg/brands/herbivore
- Saudi Arabia: https://lovi.care/skincare/sa/brands/herbivore
- United Arab Emirates: https://lovi.care/skincare/ae/brands/herbivore
