🇮🇪Ireland

Haruharu Wonder Black Rice Hyaluronic Anti-wrinkle Serum for dry skin

Superior

  • SuperiorDry Skin Fit
  • SuperiorEffectiveness
  • ExcellentSafety

One of the best moisturizers for dry skin.

This fit is calculated for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For scores and recommendations based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.

Page built Nov 8, 2026How the Fit score works

Lovi Assistant explains

  • Excellent suitability for your dry skin is provided by glycerin, sodium hyaluronate, and camellia japonica seed oil, which offer humectant and emollient actions to deeply hydrate and plump your skin. Rice extract and beta-glucan further soothe and support your skin's moisture barrier, addressing dryness and flakiness effectively.
  • The serum's formulation, featuring sodium hyaluronate and rice extract, delivers excellent moisturizing and anti-aging benefits by hydrating and plumping the skin, aligning perfectly with your goal of combating dry or flaky skin.
  • This product is safe for your dry skin, with no risks of irritation due to the absence of harsh ingredients and the inclusion of soothing components like rice extract and beta-glucan.

How to apply

  • Could be used as part of your AM or PM routine. Start using it 3 times a week and work your way up to daily use.
  • Apply your moisturizer after your toner and before your sunscreen in the morning. At night, use it as the final step after your serum.
  • Gently press a small amount of the moisturizer into your skin. Avoid rubbing to keep your dry skin happy.
  • Apply the moisturizer on slightly damp skin to help lock in extra hydration. This is great for soothing dry and flaky areas .
  • Avoid the sensitive eye area and do a patch test before your first use .

People Say

★4.7Overall rating based on 400+ reviews

This serum is highly praised for its lightweight, milky texture that provides deep hydration and plumping effects, smoothing fine lines. Many users appreciate the spa-like lavender scent and improved skin elasticity. Some users find the fragrance too strong, and a few mention that anti-aging results for deep wrinkles are subtle.

Highlights

  • Deep hydration Mostly Mentioned
    • “intense hydration”
    • “skin feels plump”
    • “well-moisturized”
    • “restores suppleness”
  • Elegant texture Mostly Mentioned
    • “lightweight”
    • “absorbs quickly”
    • “milky consistency”
    • “non-sticky”
    • “spreads easily”
  • Skin improvements Often Mentioned
    • “plumps fine lines”
    • “firmer skin”
    • “healthy glow”
    • “improved elasticity”
    • “softer texture”
  • Packaging Sometimes Noted
    • “airless pump”
    • “cute design”
    • “easy to dispense”
    • “hygienic bottle”
  • Quality ingredients Sometimes Noted
    • “fermented black rice”
    • “natural ingredients”
    • “hyaluronic acid”
    • “antioxidant-rich”
    • “gentle formula”
  • Strong scent Sometimes Noted
    • “strong lavender smell”
    • “scent is overpowering”
    • “fragrance too strong”
    • “smell isn't for me”
  • Price point Rarely Noted
    • “a bit pricey”
    • “expensive for size”
    • “wait for sale”
  • Sensitivity issues Rarely Noted
    • “caused dryness”
    • “irritated sensitive skin”
    • “red dots appeared”
  • Subtle results Rarely Noted
    • “no dramatic change”
    • “wrinkles didn't disappear”
    • “temporary plumping only”
    • “needs time to work”

Sources: lovi.care, iherb.com, sokoglam.com, ohlolly.com, stylekorean.com, haruharuwonder.com, and more

Questions and answers

What makes Haruharu Wonder Anti-wrinkle Serum one of the best fits for dry skin?

This serum is an exceptional fit for dry skin because it combines ingredients that pull moisture in and soften the skin with soothing plant extracts that calm dryness and flakiness. It is very safe to use and helps plump the skin while supporting your moisture barrier.

Clinical, Cosmetic and Investigational Dermatology, 2017

Which ingredients make this serum a good fit for dry skin?

Glycerin, sodium hyaluronate, and camellia seed oil make this serum a great fit by deeply hydrating and smoothing dry skin. Rice extract and beta-glucan further soothe the skin and help reduce flakiness.

Clinical, Cosmetic and Investigational Dermatology, 2017

What does Black Rice Extract do for dry skin?

Black Rice Extract helps keep dry skin moisturized and supports a strong moisture barrier. Rice-derived ingredients are safe to use and offer gentle hydration.

Journal of Cosmetic Dermatology, 2022International Journal of Toxicology, 2006

What does Hyaluronic Acid do for dry skin?

Hyaluronic acid draws moisture into dry skin, giving an immediate and lasting boost in hydration that helps smooth out fine lines and soften rough patches. It is very gentle and unlikely to cause irritation while improving overall skin smoothness and plumpness.

Dermatology and Therapy, 2021Journal of Drugs in Dermatology, 2011

Where does this serum go in a skincare routine for dry skin?

This serum goes in the evening routine after cleansing and before your moisturizer. Putting it at night keeps things simple and protects your skin while it rests.

Can I use this serum with retinol, and in what order?

You can use this serum with retinol by applying the serum first to deeply hydrate and plump your dry skin, followed by your retinol product. This layered approach helps reduce dryness and flakiness while keeping your skin calm and comfortable.

Cutis, 2006

How often should I use this serum?

This serum fits into your routine in the evening, applied after cleansing and before your moisturizer. Daily use helps deeply hydrate dry skin and supports your moisture barrier with very low risk of irritation.

Journal of Cosmetic Dermatology, 2020Health Science Reports, 2021

Can this serum clog pores, cause breakouts or purging for dry skin?

This serum is unlikely to clog pores, cause breakouts, or lead to purging on dry skin. It features nourishing ingredients like glycerin and rice extract that deeply hydrate and soothe the skin without heavy oils that tend to trap debris.

International Journal of Cosmetic Science, 2020

Can I use this serum around the eyes or on my body?

This serum is safe to use around the eyes and on the body because its gentle blend of glycerin, sodium hyaluronate, and camellia seed oil deeply hydrates and plumps dry skin without causing irritation. Regular application in these areas helps smooth fine lines and keep the skin soft and comfortable.

Surgical and Radiologic Anatomy, 2002Polymers, 2023

Is this serum fragrance-free and alcohol-free?

It has no fragrance and contains drying alcohol (alcohol).

What the research says

  • A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women.

    Clinical, Cosmetic and Investigational Dermatology, 2017
  • Skin care regimens containing beta-glucan improved hemoglobin index, skin hydration, and transepidermal water loss compared to vehicle control in 20 patients undergoing fractional laser therapy.

    Journal of Cosmetic Dermatology, 2021
  • Daily application of a cream containing niosomes loaded with purple glutinous rice extract in 20 human volunteers for 28 days resulted in a significant decrease in melanin index and skin roughness by -14.05% and -9.95%, and increases in skin hydration and elastic recovery by +48.73% and +35.98% compared to initial values.

    International Journal of Cosmetic Science, 2020
  • Black rice extract treatment downregulated MMP-1 and MMP-3 expression, increased type I procollagen expression, and reduced reactive oxygen species production in ultraviolet-irradiated HaCaT and human dermal fibroblast skin cells.

    International Journal of Molecular Medicine, 2018
  • Black rice hydrolyzed peptides induce a dose-dependent increase in hyaluronan synthase 2 gene expression and effectively increase hyaluronan production in HaCaT keratinocytes.

    Journal of Microbiology and Biotechnology, 2007
  • Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control.

    Journal of Drugs in Dermatology, 2011
  • Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction.

    Clinical Oral Investigations, 2022
  • Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days.

    BMC Oral Health, 2019
  • Enzyme-modified ginseng extract cream significantly reduced the global photo-damage score and various roughness measures including total roughness, smoothness depth, and arithmetic roughness average compared to placebo in 23 human subjects.

    Rejuvenation Research, 2015
  • A red ginseng hydrogel formulation with 1,2-hexanediol promoted selective growth of Staphylococcus epidermidis and decreased Cutibacterium acnes in 20 female subjects.

    Journal of Ginseng Research, 2022
  • A 1% fermented black ginseng cream significantly reduced eye wrinkles and brightened skin color in twenty-three human subjects compared to control cream and baseline.

    Journal of Toxicology and Environmental Health. Part A, 2020
  • Liquid crystalline emulsions formulated with camellia seed oil and four different surfactant combinations reduced transepidermal water loss and increased skin hydration without causing skin irritation, with the formulation containing Lecinol S-10 and Tween 80 demonstrating the best clinical results.

    Scientific Reports, 2023

Ingredients

Deionized Water, Glycerin, Lecithin, Caprylic Capric Triglyceride, Camellia Japonica Seed Oil, Hydrogenated Lecithin, Helianthus Annuus Seed Oil Sunflower Seed Oil, Rice Extract, Phyllostachys Pubescens Shoot Bark Extract, Aspergillus Ferment, Sodium Hyaluronate, Panax Ginseng Root Extract, Cyclodextrin, Sclerotium Gum, C12-16 Alcohols, Palmitic Acid, Alteromonas Extract Ferment, Usnea Barbata Extract, Zanthoxylum Piperitum Fruit Extract, Pulsatilla Koreana Extract, Beta-Glucan, 1,2-Hexanediol, Glycine Soja Soybean Sterols, Behenyl Alcohol, Jojoba Seed Oil, Glyceryl Stearate, Sodium Phytate, Tocopherol, Adenosine, Phenethyl Alcohol, Butylene Glycol, Alcohol, Lavandula Angustifolia Oil Lavender Oil

Behind this fit score

Lovi calculates every fit score from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

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Prices checked 16 Oct – 4 Nov 2026

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