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b-pure Hydrating Moisturizer for oily skin

High

  • HighOily Skin Fit
  • HighEffectiveness
  • ExcellentSafety

A great choice for oily skin; a few moisturizers fit it even better.

This fit is calculated for the concerns frequently associated with oily skin: shine, enlarged pores, blackheads, and blemishes. For scores and recommendations based on your full skin profile, including your 12D face scan results and any goals or preferences you have, please use the Lovi app.

Page built Nov 8, 2026How the Fit score works

Lovi Assistant explains

  • Offers excellent moisturizing for your oily skin due to the presence of glycerin and hyaluronic acid, which hydrate and plump without exacerbating oiliness.
  • Aloe barbadensis leaf juice and panthenol further support skin hydration and offer soothing benefits, aligning well with your goal of managing oily shine.
  • The product is safe for your oily skin, featuring a formula free of harsh ingredients and enriched with soothing components like aloe and shea butter.

How to apply

  • Could be used as part of your AM or PM routine every day to keep your face fresh.
  • Apply this moisturizer after cleansing and toning, but right before your SPF in the morning.
  • Gently press a small amount into your skin and let it absorb fully.
  • Apply on clean, slightly dry skin to help control that oily shine.
  • Avoid the eye area and do a quick patch test before your first use.

People Say

★4.5Overall rating based on 200+ reviews

This moisturizer is widely appreciated for its hydrating and plumping effects, leaving skin smooth and dewy, especially for dry and mature skin types. It is also noted as an affordable alternative to high-end creams. Some users with sensitive or acne-prone skin have experienced minor irritation, dryness, or clogged pores, possibly due to fragrance and certain ingredients.

Highlights

  • Affordable dupe Mostly Mentioned
    • “perfect dupe for Micro-Sculpting Cream”
    • “comparable performance is just incredible”
    • “gives that plumped, smooth feeling that you'd expect from a much more expensive cream”
    • “fantastic, affordable option”
  • Deeply hydrating Mostly Mentioned
    • “provides such intense hydration”
    • “perfect for dry skin”
    • “noticeably glowing and moisturized skin”
    • “waking up with soft, plump, and refreshed skin”
  • Lightweight, non-greasy Often Mentioned
    • “absorbs beautifully, leaving my skin feeling incredibly soft”
    • “without any greasy residue”
    • “lightweight formula absorbs quickly”
    • “spreads easily without feeling like I'm frosting a cupcake”
  • Good under makeup Sometimes Noted
    • “sits perfectly under makeup”
    • “Using a good hydrating moisturizer before makeup”
    • “gives a silky finish”
    • “makes the skin feel smooth and nice”
  • Fragrance irritation Rarely Noted
    • “contains fragrance, which can irritate sensitive or reactive skin”
    • “most common triggers for sensitive skin”
    • “Patch-test it first”
  • Pore-clogging ingredients Rarely Noted
    • “has a high comedogenic index”
    • “might clog pores if you're prone to it”
    • “contains ingredients that can feed fungal acne”
  • Potential dryness Rarely Noted
    • “potential dryness after use”
    • “users have reported mixed results, notably potential dryness”
    • “need to incorporate hydrating serums post-use”

Sources: lovi.care, lemon8-app.com, reddit.com, inkeedecoder.com, skincarisma.com, lulamaya.com, and more

Questions and answers

What makes b-pure Hydrating Moisturizer a great fit for oily skin?

This moisturizer is a great fit because it uses ingredients like glycerin and hyaluronic acid to hydrate and plump your skin without making oily shine worse. Aloe and panthenol provide soothing benefits while keeping your skin comfortably moisturized.

Clinical, Cosmetic and Investigational Dermatology, 2017The Journal of Dermatological Treatment, 2017

Which ingredients make this moisturizer a good fit for oily skin?

Glycerin and hyaluronic acid hydrate and plump oily skin without adding extra shine. Panthenol and aloe leaf juice also support lasting hydration while helping soothe your skin.

Clinical, Cosmetic and Investigational Dermatology, 2017American Journal of Clinical Dermatology, 2002

What does Hyaluronic Acid do for oily skin?

Hyaluronic acid helps oily skin by reducing extra oil and sebum production without causing irritation. Clinical studies show it successfully balances oil levels while keeping the skin comfortable.

The Journal of Investigative Dermatology, 2017

What does Shea Butter do for oily skin?

Shea butter may feel too heavy for oily skin and is unlikely to be the best fit without careful testing. This skin type needs light, non-greasy moisturizers and ingredients that balance oil production without clogging pores.

Where does this moisturizer go in a skincare routine for oily skin?

This moisturizer goes in both your morning and evening skincare routines, right after toning and before sunscreen in the morning or treatments in the evening. Using it daily helps keep your skin hydrated and smooth without adding extra shine.

The Journal of Dermatological Treatment, 2022Clinical, Cosmetic and Investigational Dermatology, 2017

Can I use this moisturizer with retinol, and in what order?

You can use this moisturizer with retinol by applying it either before or after your treatment to help keep your skin calm and hydrated. Using a gentle moisturizer alongside your retinol routine is unlikely to cause irritation and helps support your skin barrier.

Cutis, 2006The Journal of Dermatology, 2014

How often should I use this moisturizer?

You can use this moisturizer twice a day as part of your morning and evening routine to keep your skin hydrated and calm. Daily application helps maintain moisture and supports your skin barrier without making your face feel greasy.

Health Science Reports, 2021Journal of Cosmetic Dermatology, 2020

Can this moisturizer clog pores, cause breakouts or purging for oily skin?

This moisturizer is unlikely to clog pores or cause breakouts on oily skin, as it features a low risk of pore-clogging ingredients. Its hydrating components like glycerin and hyaluronic acid add moisture without adding extra oil, helping to keep your skin smooth and clear.

Clinical, Cosmetic and Investigational Dermatology, 2017

Can I use this moisturizer around the eyes or on my body?

Yes, you can use this moisturizer around your eyes and on your body because its gentle ingredients suit thin areas and larger skin surfaces alike. The skin around the eyes is the thinnest on the body, making it sensitive, but this formula's soothing components help hydrate without irritation.

Surgical and Radiologic Anatomy, 2002American Journal of Clinical Dermatology, 2002

Is this moisturizer fragrance-free and alcohol-free?

It has no drying alcohol and contains fragrance (parfum). Cetearyl alcohol is a fatty alcohol, which soften the skin.

What the research says

  • A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women.

    Clinical, Cosmetic and Investigational Dermatology, 2017
  • Topical dexpanthenol acts as a moisturizer, improves stratum corneum hydration, accelerates wound healing and epidermal regeneration, reduces erythema, and improves symptoms of skin irritation compared to vehicle or no pretreatment.

    American Journal of Clinical Dermatology, 2002
  • A new topical panthenol-containing emollient significantly improved transepidermal water loss reduction, stratum corneum hydration, and intercellular lipid lamellae length compared with control in healthy subjects without negatively impacting bacterial viability.

    The Journal of Dermatological Treatment, 2017
  • A panthenol-enriched mask significantly decreased erythema and hyperpigmentation, increased sebum and stratum corneum moisture, and reduced transepidermal water loss compared to a saline dressing in 60 subjects undergoing facial laser treatment.

    Journal of Cosmetic Dermatology, 2025
  • A combination cream of stimu-tex AS and saccharide isomerate reduced erythema, increased skin capacitance, and reduced transepidermal water loss compared to placebo in 20 subjects after fractional CO2 laser procedure without causing serious adverse events.

    Lasers in Medical Science, 2025
  • Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control.

    Journal of Drugs in Dermatology, 2011
  • Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction.

    Clinical Oral Investigations, 2022
  • Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days.

    BMC Oral Health, 2019
  • A skin barrier restoring cream with shea butter, silkflo, and vitamin E increased type I procollagen synthesis, enhanced antioxidant enzyme activity, decreased reactive oxygen species generation, and promoted hyaluronic acid production in H2O2-stimulated human keratinocyte cells compared to untreated cells.

    International Journal of Cosmetic Science, 2025
  • Squalane at 0.005-0.015% counteracts UVA-induced oxidative stress, inflammation, and collagen metabolism inhibition while stimulating fibroblast migration in human dermal fibroblasts.

    Molecules, 2025
  • Plant-derived squalane protected human dermal fibroblasts against UVA-induced damage by counteracting ROS formation, suppressing apoptosis-related proteins p53, caspase-3, caspase-9, and PARP, and restoring the pro-survival p-Akt/mTOR pathway.

    Antioxidants, 2025
  • Topical application of an antioxidant serum containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented particulate matter-induced degradation of extracellular matrix components, inflammation, and oxidative stress in the skin of 15 female volunteers compared to untreated controls.

    Journal of Cosmetic Dermatology, 2025
  • Dermatological products containing d-alpha tocopheryl acetate showed non-comedogenic potential with less than a 50% increase in microcomedones in 12 healthy male subjects compared to octyl palmitate.

    Contemporary Clinical Trials Communications, 2021
  • Topical application of an antioxidant mix containing 15% ascorbic acid, 0.5% ferulic acid, and 1% tocopherol prevented PM and UV-induced skin barrier perturbation, lipid peroxidation, inflammatory markers, MMP9 activation, and Type I collagen loss in 15 healthy females compared to untreated exposed skin.

    Journal of Cosmetic Dermatology, 2024
  • Moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese decreased adverse reactions and downtime after ablative fractional carbon dioxide laser resurfacing with comparable efficacy to 0.02% triamcinolone acetonide cream in 20 subjects.

    Journal of Cosmetic Dermatology, 2019
  • Topical dexpanthenol formulated in lipophilic vehicles improved stratum corneum hydration and reduced transepidermal water loss compared to vehicle control in humans.

    Arzneimittel-Forschung, 2000
  • Hyaluronic acid, hyaluronic acid plus dexpanthenol, and isotonic saline nasal sprays all significantly improved dry nose symptoms over four weeks in 240 patients, with hyaluronic acid plus dexpanthenol providing superior nasal moisturisation compared to the other two.

    Auris, Nasus, Larynx, 2020

Ingredients

Water, Glycerin, Caprylic Capric Triglyceride, Cetearyl Alcohol, Butyrospermum Parkii Butter Shea Butter, Squalane, Dimethicone, Glyceryl Stearate, Peg-100 Stearate, Aloe Barbadensis Leaf Juice, Tocopheryl Acetate Vitamin E, Panthenol Vitamin B5, Allantoin, Hyaluronic Acid, Phenoxyethanol, Ethylhexylglycerin, Parfum

Behind this fit score

Lovi calculates every fit score from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

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