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Hada Labo vs Dr. Barbara Sturm

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Hada Labo and Dr. Barbara Sturm are two acclaimed skincare brands built on scientifically advanced formulas. Hada Labo offers hydrating toners, gentle makeup removers, and nourishing moisturizers that suit dry skin and acne-prone skin best, while the brand provides standout options such as the Gokujyun Lotion, Shirojyun Premium Whitening Lotion, and Gokujun Premium. Meanwhile, Dr. Barbara Sturm features gentle moisturizers, clarifying exfoliants, and nourishing serums that suit sensitive, dry, and balanced skin best, with standout products like The Good C Vitamin C Serum, the Enzyme Cleanser, and the Hyaluronic Serum. Both brands use ingredients that work harmoniously to support a healthy skin barrier, differing primarily in their distinct product types and targeted skin profiles.

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

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Dr. Barbara Sturm is a German skincare brand founded in 2014 and owned by Puig since 2024.

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This page compares some of the most popular Hada Labo and Dr. Barbara Sturm products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Hada Labo vs Dr. Barbara Sturm products

People Say

Hada LaboDr. Barbara Sturm
  • Gentle and fragrance-free formulation Mostly MentionedMostly Mentioned
    • “leaves skin soft and hydrated — Hada Labo Gokujyun Cleansing Oil”
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “doesn't irritate my sensitive skin — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “deep yet gentle cleanse — Dr. Barbara Sturm Enzyme Cleanser”
  • Intense and deep hydration Mostly MentionedOften Mentioned
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
    • “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “skin drank it up — Dr. Barbara Sturm Hyaluronic Serum”
  • Lightweight and fast absorption Often MentionedOften Mentioned
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
    • “sinks in immediately — Dr. Barbara Sturm Hyaluronic Serum”
  • Skin plumping Sometimes NotedOften Mentioned
    • “lines less visible — Dr. Barbara Sturm Hyaluronic Serum”
    • “skin feels softer — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “Makes my skin plump and hydrating. — Hada Labo Gokujyun Perfect Gel”
  • Dark spots and brightening Sometimes NotedOften Mentioned
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
    • “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
    • “skin looks brighter — Dr. Barbara Sturm The Good C Vitamin C Serum”
  • Value and affordability Sometimes NotedSometimes Noted
    • “bottle lasts forever — Hada Labo Gokujyun Lotion”
    • “Lasts forever — Hada Labo Gokujun Premium”
    • “lasts almost 5 months — Dr. Barbara Sturm Enzyme Cleanser”
  • High price and expensive Not notedMostly Mentioned
    • “way too expensive — Dr. Barbara Sturm Hyaluronic Serum”
  • Sticky and tacky finish Often MentionedSometimes Noted
    • “tacky finish — Dr. Barbara Sturm Hyaluronic Serum”
    • “Tacky residue — Hada Labo Gokujun Premium”
  • Slow results or brightening Sometimes NotedOften Mentioned
    • “takes months to see results — Hada Labo Shirojyun Premium Whitening Lotion”
    • “takes time to see results — Hada Labo Premium Whitening Lotion (Light)”
    • “did nothing — Dr. Barbara Sturm Hyaluronic Serum”
  • Clogged pores and breakouts Often MentionedRarely Noted
    • “appearance of imperfections — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “gave me tiny bumps — Hada Labo Gokujyun Lotion”

Questions and answers

Hada Labo or Dr. Barbara Sturm: which is better?

Hada Labo is better for deep hydration and value, while Dr. Barbara Sturm achieves better skin plumping for the products on this page. Topical hyaluronic acid helps improve skin quality and signs of aging.

Dermatologic Therapy, 2022

What is the difference between Hada Labo and Dr. Barbara Sturm?

Hada Labo delivers intense and deep hydration with hyaluronic acid, whereas Dr. Barbara Sturm achieves better skin plumping. The products on this page for Hada Labo fit dry, acne-prone, and mature skin best, and reviewers note that Hada Labo tends to have a more affordable value compared to Dr. Barbara Sturm.

Dermatologic Therapy, 2022

Hada Labo or Dr. Barbara Sturm: which moisturizer is better?

For moisturizers, Hada Labo is a better fit for dry skin, where Lovi rates its Gokujyun Lotion as Superior, while Dr. Barbara Sturm's Hyaluronic Serum only reaches an Average fit for dry skin. Hyaluronic acid helps provide deep hydration in both brands' products.

Dermatologic Therapy, 2022

Which is more affordable, Hada Labo or Dr. Barbara Sturm?

Hada Labo and Dr. Barbara Sturm are considered equal in value and affordability based on reviewers on this page.

Which causes fewer breakouts, Hada Labo or Dr. Barbara Sturm?

Hada Labo causes fewer breakouts because Dr. Barbara Sturm has a review theme of clogged pores and breakouts, whereas Hada Labo does not.

Between Hada Labo and Dr. Barbara Sturm, which brand is better for deep hydration?

Hada Labo is better for deep hydration, as the products on this page provide intense and deep hydration that outperforms Dr. Barbara Sturm. Hyaluronic acid helps maintain this deep moisturization across the range.

Dermatologic Therapy, 2022

How do the founding years and corporate ownership of Hada Labo and Dr. Barbara Sturm compare?

Hada Labo was founded in Japan in 2004 and is owned by Rohto Pharmaceutical Co., Ltd., while Dr. Barbara Sturm was founded in Germany in 2014 and has been owned by Puig since 2024.

Which brand offers better skin plumping effects according to reviewers, Hada Labo or Dr. Barbara Sturm?

Dr. Barbara Sturm offers better skin plumping effects according to reviewers.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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