# Avène Vitamin Activ Cg Radiance Concentrated Serum for dry skin

**Lovi Fit: Average fit for dry skin.**
Dry Skin Fit: High · Effectiveness: Average · Safety: Low Risk.

Page: https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for France.

Brand: [Avène](https://lovi.care/skincare/fr/brands/avene)
Category: [Serums and treatments](https://lovi.care/skincare/fr/best/serums)

This fit is calculated for the concerns frequently associated with dry skin: flakiness, tightness, dehydration, fine lines, and wrinkles. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

Works for dry skin; other serums fit it better.

## Why this fit

- Offers moderate brightening and smoothing benefits for your dry skin, as Ascorbyl Glucoside and Bakuchiol work to improve radiance and texture. Glycerin and Hyaluronic Acid provide essential hydration, supporting your dry or flaky skin concerns.
- The formula is generally safe for your dry skin, with Ascorbic Acid being the primary ingredient that may cause mild irritation.
- This serum provides general skincare benefits that are supportive for your dry skin, though it does not specifically target dryness or flakiness as its primary function.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/oily-skin): Average
- [Dry skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin): Average (this page)
- [Combination skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/combination-skin): Average
- [Sensitive skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/sensitive-skin): Average
- [Acne-prone skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dark-spots): High
- [Mature skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/mature-skin): High
- [Dry sensitive skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-sensitive-skin): Average
- [Oily acne-prone skin](https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/oily-acne-prone-skin): Average

## Key ingredients

Ascorbic Acid Activ Cg, Avene Thermal Spring Water Avene Aqua, Niacinamide, Hyaluronic Acid, Bakuchiol

## What the research says

- Topical bakuchiol 0.5% applied twice daily compared with retinol 0.5% applied daily significantly decreased wrinkle surface area and hyperpigmentation with no statistical difference between the compounds in 44 patients over 12 weeks, while retinol users reported more facial skin scaling and stinging. ([The British Journal of Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/29947134/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- Topical application of 5% vitamin C cream significantly improved global clinical scores, increased skin microrelief density, and induced elastic tissue repair in photoaged skin compared to excipient control in healthy female volunteers. ([Experimental Dermatology, 2003](https://pubmed.ncbi.nlm.nih.gov/12823436/))
- Ascorbic acid 2-glucoside gel significantly reduced gingival melanin pigmentation after 4 weeks compared to placebo in 73 subjects with symmetric pigmentation. ([Journal of Periodontology, 2009](https://pubmed.ncbi.nlm.nih.gov/19186973/))
- Topical application of VC-IP cream twice daily for 8 weeks reduces periorbital wrinkles in female subjects compared to a placebo cream. ([Journal of Cosmetic Dermatology, 2022](https://pubmed.ncbi.nlm.nih.gov/34910367/))
- Topical treatment with 5% vitamin C and 0.1% madecassoside significantly improved clinical scores for wrinkles, suppleness, firmness, roughness, and skin hydration, along with functional and structural remodeling of the elastic fiber network in 20 female volunteers with photoaged skin after 6 months compared to baseline. ([Experimental Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18503551/))
- Balneotherapy with thermal water altered specific skin microbiota at genus and species levels in healthy female volunteers compared to tap water, which produced no significant microbiome changes. ([Life, 2023](https://pubmed.ncbi.nlm.nih.gov/36983902/))
- Malaysian thermal spring water as an adjunct to standard acne therapy improved skin hydration, reduced dryness and stinging, enhanced overall tolerability, and improved the acne disability index in patients with mild to moderate acne. ([The Medical Journal of Malaysia, 2024](https://pubmed.ncbi.nlm.nih.gov/38553920/))
- A 2% Sphingomonas xenophaga ferment extract cream applied twice daily for 4 weeks significantly decreased facial vascular disorder scores compared to vehicle in 86 Caucasian female subjects, alongside dose-dependent inhibition of pre-kallikrein activity in vitro. ([International Journal of Cosmetic Science, 2025](https://pubmed.ncbi.nlm.nih.gov/40545753/))
- Topical post-laser application of human adipocyte-derived mesenchymal stem cell media combined with niacinamide significantly improved wrinkle index, melanin index, patient satisfaction, and investigator esthetic improvement scores compared to vehicle cream in patients with aging skin. ([Journal of Cosmetic Dermatology, 2021](https://pubmed.ncbi.nlm.nih.gov/33103316/))
- Topical nicotinamide prevented solar-simulated UV-induced immunosuppression in healthy volunteers, and men experienced immunosuppression at solar-simulated UV doses three times lower than those required for women. ([The Journal of Investigative Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/17882270/))
- Topical 5% niacinamide applied twice daily for 12 weeks reduced fine lines and wrinkles, hyperpigmented spots, red blotchiness, and skin sallowness, and improved skin elasticity compared to vehicle control in 50 female white subjects with facial photoaging. ([Dermatologic Surgery, 2005](https://pubmed.ncbi.nlm.nih.gov/16029679/))
- Topical application of 0.1% hyaluronic acid formulations of different molecular weights led to significant improvements in skin hydration and elasticity, with low-molecular-weight formulations also significantly reducing wrinkle depth in seventy-six female subjects compared to a vehicle control. ([Journal of Drugs in Dermatology, 2011](https://pubmed.ncbi.nlm.nih.gov/22052267/))
- Topical application of hyaluronic acid in conjunction with free gingival graft significantly reduced donor site postoperative pain until day 7 compared to normal saline, with no significant differences in graft dimensions or patient satisfaction. ([Clinical Oral Investigations, 2022](https://pubmed.ncbi.nlm.nih.gov/34623507/))
- Treatment with a hyaluronic acid-containing mouth rinse or topical gel led to significant lesion reduction, pain relief, and normalization of lesion color in adult patients with minor recurrent aphthous stomatitis, with the gel formulation showing an earlier healing onset at 3 days. ([BMC Oral Health, 2019](https://pubmed.ncbi.nlm.nih.gov/31311529/))
- A dermocosmetic containing bakuchiol, Ginkgo biloba extract, and mannitol improves inflammatory lesions, Investigator Global Assessment, and seborrhea intensity when added to adapalene 0.1% gel in patients with acne vulgaris. ([Clinical, Cosmetic and Investigational Dermatology, 2015](https://pubmed.ncbi.nlm.nih.gov/25914553/))
- Topical application of a serum containing supramolecular Bakuchiol and Terminalia chebula extract significantly improved barrier function, reduced redness and sensitivity, and improved wrinkles and elasticity in 34 Chinese subjects with sensitive skin after 28 days. ([Health Science Reports, 2025](https://pubmed.ncbi.nlm.nih.gov/41424674/))
- Bakuchiol functions as an anti-aging compound through retinol-like regulation of gene expression, producing significant improvements in lines, wrinkles, pigmentation, elasticity, firmness, and photo-damage after 12 weeks of twice-a-day facial application without usual retinol therapy-associated undesirable effects. ([International Journal of Cosmetic Science, 2014](https://pubmed.ncbi.nlm.nih.gov/24471735/))

## Why other serums fit dry skin better

- A topical serum containing vitamin C, vitamin E, and raspberry leaf cell culture extract improved skin color, elasticity, radiance, smoothness, scaliness, and wrinkles compared to the untreated contralateral side in fifty female volunteers. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31975502/))
- Treatment with cross-linked hyaluronic acid-based microneedle patches combined with acetyl hexapeptide-8 or epidermal growth factor significantly improved wrinkles and skin hydration compared to the patch alone in Korean females over 29 days. ([Annals of Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/33911590/))

## What reviewers say

Users frequently report that this serum provides immediate radiance and a healthy glow, with a lightweight texture that absorbs quickly without greasiness. Many with sensitive skin find it gentle and effective for improving texture and brightening dark spots. A smaller number of users experienced irritation, breakouts, or found the fragrance too strong.

- Liked: Enhances radiance (mostly mentioned)
- Liked: Lightweight texture (often mentioned)
- Liked: Gentle formula (sometimes noted)
- Liked: Improves texture (sometimes noted)
- Disliked: Lack of results (rarely noted)
- Disliked: Packaging issues (rarely noted)
- Disliked: Skin irritation (rarely noted)
- Disliked: Strong fragrance (rarely noted)

## How to apply

- Apply this serum PM, starting 3×/week and working up to daily use as your skin adjusts.
- Place the serum after cleansing and toner, but right before your moisturizer.
- Gently press 2-3 drops of the serum into your skin and let it absorb for a minute.
- Apply the serum on slightly damp skin to help lock in extra moisture.
- Avoid the eye area and do a patch test before your first use.
- Video: https://storage.pora.ai/c879dda8655a61c19d3d8c9ebad6b06d.mp4

## Questions and answers

### How well does Avene Vitamin Activ Cg Serum work for dry skin?

This serum works moderately well for dry skin, offering basic hydration and brightness through ingredients like glycerin and hyaluronic acid, though it is not specifically designed to target dryness or flakiness. A product for this skin needs rich, highly effective soothing ingredients that provide deep hydration and support the skin barrier, such as ceramides, peptides, and barrier-repairing elements, without any risk of irritation.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Which ingredients make this serum a good fit for dry skin?

Glycerin and hyaluronic acid help provide essential hydration to support dry skin, while bakuchiol and ascorbic acid improve radiance and texture. To work best for dry skin, a treatment of this type needs rich ingredients that specifically target deep hydration, barrier support, and soothing nourishment without any risk of irritation.
Sources: [The British Journal of Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/29947134/), [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### What does Ascorbic Acid do for dry skin?

Ascorbic acid helps improve moisture levels and makes dry skin feel smoother by supporting the skin barrier. Clinical studies show that topical formulations with vitamin C increase hydration and enhance surface texture on human skin.
Sources: [Experimental Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/18503551/), [Skin Research and Technology, 2008](https://pubmed.ncbi.nlm.nih.gov/19159387/)

### What does Avene Thermal Spring Water do for dry skin?

Avène Thermal Spring Water helps calm and soothe dry skin while improving overall skin comfort and reducing stinging. It is unlikely to alter skin thickness or elasticity, so dry skin typically needs a richer cream or lotion alongside it to lock in moisture.
Sources: [The Medical Journal of Malaysia, 2024](https://pubmed.ncbi.nlm.nih.gov/38553920/), [Experimental Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38855894/)

### Where does this serum go in a skincare routine for dry skin?

This serum goes in your evening routine after cleansing and before your moisturizer. Putting it in the evening keeps things simple and adds extra safety around sun exposure, though this type of product also needs rich hydrators like hyaluronic acid and glycerin to properly care for dry skin.

### Can I use this serum with retinol, and in what order?

You can use this serum with retinol, but it is best to apply retinol at night and this serum in the morning to help prevent irritation on dry skin. Because this product is an average fit for dry skin, a product of this type needs rich hydrators like glycerin and hyaluronic acid along with gentle smoothing ingredients to keep dry or flaky skin comfortable.
Sources: [The British Journal of Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/29947134/), [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### How often should I use this serum?

You can use this treatment in your evening routine, applying it after cleansing and before moisturizing. A product of this type for dry skin needs extra hydrating ingredients like hyaluronic acid and glycerin along with gentle soothing agents to keep your skin soft and comfortable.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### Can this serum clog pores, cause breakouts or purging for dry skin?

This serum is unlikely to clog pores or cause breakouts for dry skin. The formula includes ingredients that generally have a very low risk of blocking pores, though the active ingredients may occasionally cause mild irritation.

### Is this serum fragrance-free and alcohol-free?

It has no drying alcohol and contains fragrance (parfum).

## Alternatives for dry skin

- [Beauty of Joseon Propolis + Niacinamide Glow Serum](https://lovi.care/skincare/fr/p/beauty-of-joseon/propolis-niacinamide-glow-serum/for/dry-skin) — Superior fit — €18.25 at Amazon
- [Paula's Choice RESIST Super Antioxidant Concentrate Serum](https://lovi.care/skincare/fr/p/paula-s-choice/resist-super-antioxidant-concentrate-serum/for/dry-skin) — Superior fit — €57.00 at Amazon
- [ma:nyo Bifida Biome Complex Ampoule](https://lovi.care/skincare/fr/p/ma-nyo/bifida-biome-complex-ampoule/for/dry-skin) — Superior fit — €29.58 at Amazon

## Pairs well with

- Cleanser: [CeraVe Hydrating Cleanser](https://lovi.care/skincare/fr/p/cerave/hydrating-facial-cleanser/for/dry-skin) — Superior fit — €7.50 at Amazon
- Hydrating Toner: [COSRX Propolis Synergy Toner](https://lovi.care/skincare/fr/p/cosrx/propolis-synergy-toner/for/dry-skin) — Superior fit — €18.55 at Amazon
- Moisturizer: [Elizabeth Arden Ceramide Lift and Firm Night Cream](https://lovi.care/skincare/fr/p/elizabeth-arden/advanced-ceramide-lift-and-firm-night-cream/for/dry-skin) — Superior fit — €76.29 at Amazon

## Where to buy

- Lookfantastic: €25.79 (https://www.lookfantastic.fr/p/avene-vitamin-activ-cg-radiance-concentrated-serum-30ml/15299453/)
- Notino: €37.50 (https://www.notino.fr/avene/vitamin-activ-cg-serum-concentre-pour-une-peau-lumineuse/p-16232135/)
Prices checked 10 Oct – 26 Oct 2026.

## Ingredients

Avene Thermal Spring Water Avene Aqua, Avene Aqua, Glycerin, Niacinamide, Pentylene Glycol, C9-12 Alkane, Caprylic Capric Triglyceride, Pentaerythrityl Tetracaprylate Tetracaprate, Ascorbyl Glucoside, Bakuchiol, 1,2-Hexanediol, Acacia Senegal Gum, Butylene Glycol, Citric Acid, Coco-Caprylate Caprate, Parfum, Glyceryl Behenate, Glyceryl Dibehenate, Sodium Citrate, Sodium Dilauramidoglutamide Lysine, Hyaluronic Acid, Sodium Hydroxide, Tocopheryl Glucoside, Tribehenin, Water, Xanthan Gum
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- United Kingdom: https://lovi.care/skincare/uk/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Ireland: https://lovi.care/skincare/ie/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Germany: https://lovi.care/skincare/de/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- France: https://lovi.care/skincare/fr/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin (this page)
- Italy: https://lovi.care/skincare/it/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Netherlands: https://lovi.care/skincare/nl/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Spain: https://lovi.care/skincare/es/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Canada: https://lovi.care/skincare/ca/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Australia: https://lovi.care/skincare/au/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Singapore: https://lovi.care/skincare/sg/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/avene/vitamin-activ-cg-radiance-concentrated-serum/for/dry-skin