# Biore vs Shu Uemura

Page: https://lovi.care/skincare/fr/compare/biore-vs-shu-uemura

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for France.

Biore and Shu Uemura are established Japanese skincare brands rooted in thoughtful, effective formulation. The former is celebrated for its sunscreens, cleansers, masks, and makeup removers, while the latter is deeply loved for its transformative makeup removers. Both suit sensitive and oily skin best, though the latter also accommodates all skin types through gentle and effective nature. They differ primarily in their founding heritage and targeted product strengths.

Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.

[biore.com](https://www.biore.com/en-sa/about-us/our-story/) [kao.com](https://www.kao.com/global/en/newsroom/news/release/2024/20240214-001/)

Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.

[loreal-finance.com](https://www.loreal-finance.com/eng/2024-universal-registration-document/en/article/12/) [pitchbook.com](https://pitchbook.com/profiles/company/168869-71) [en.wikipedia.org](https://en.wikipedia.org/wiki/Shu_Uemura) [sec.gov](https://www.sec.gov/Archives/edgar/vprr/0303/03037595.pdf)

This page compares some of the most popular Biore and Shu Uemura products; for every product of both brands, with a fit score for your own skin, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=compare&af_sub3=selection_note&af_sub4=pgf6528797ec).

### Popular Biore vs Shu Uemura products

#### Shu Uemura

- [cleansing oil](https://lovi.care/skincare/fr/p/shu-uemura/cleansing-oil/for/dry-sensitive-skin) — Average fit — [€104.00 at Amazon](https://www.amazon.fr/dp/B0DNJRC1L4?tag=lovi-care-web-product06-21&linkCode=osi&th=1&psc=1)

#### Biore

- [UV Aqua Rich](https://lovi.care/skincare/fr/p/biore/uv-aqua-rich/for/combination-skin) — High fit
- [Deep Pore Charcoal Cleanser](https://lovi.care/skincare/fr/p/biore/deep-pore-charcoal-cleanser/for/oily-skin) — Average fit
- [Deep Cleansing Pore Strips](https://lovi.care/skincare/fr/p/biore/deep-cleansing-pore-strips/for/oily-skin) — Average fit
- [Makeup Remover Perfect Oil](https://lovi.care/skincare/fr/p/biore/makeup-remover-perfect-oil/for/sensitive-skin) — High fit — [€33.88 at Amazon](https://www.amazon.fr/dp/B000FQMZSE?tag=lovi-care-web-product06-21&linkCode=osi&th=1&psc=1)

## Questions and answers

### Biore or Shu Uemura: which is better?

Biore is the better choice because it offers a wider selection of products on this page and achieves a High fit level for sensitive skin with its Makeup Remover Perfect Oil. Shu Uemura features only a single cleansing oil with lower fit ratings across most skin types.

### What is the difference between Biore and Shu Uemura?

Biore offers a wider range of products on this page, such as sunscreens, cleansers, and masks, whereas Shu Uemura features only a cleansing oil. For Lovi fit, Biore best fits sensitive, oily, and combination skin, while Shu Uemura lists no best-fit skin types.

### Which is more affordable, Biore or Shu Uemura?

The provided page facts do not contain pricing information, so it is not possible to determine which brand is more affordable.

### Which causes fewer breakouts, Biore or Shu Uemura?

Biore offers several products on this page that are less likely to cause breakouts for oily or acne-prone skin, such as UV Aqua Rich with an Average fit, whereas Shu Uemura cleansing oil has a Low fit for acne-prone skin.

[The Journal of Investigative Dermatology, 2006](https://pubmed.ncbi.nlm.nih.gov/16778793/) [BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/33150170/)

### Which brand was founded earlier, Biore or Shu Uemura?

Shu Uemura was founded earlier in 1967 in Japan, while Biore was founded in 1980.

### Do any of the products from Biore or Shu Uemura contain fragrance?

No, every product on this page from both Biore and Shu Uemura lists no fragrance in its ingredients.

### Which parent companies own Biore and Shu Uemura?

Biore is owned by Kao Corporation, while Shu Uemura is owned by L'Oréal S.A.

## Research behind their key ingredients

- [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Hyaluronic acid · Dermatologic Therapy, 2022
- [Peroxidated squalene induces the production of inflammatory mediators in HaCaT keratinocytes: a possible role in acne vulgaris](https://pubmed.ncbi.nlm.nih.gov/16778793/) Squalane · The Journal of Investigative Dermatology, 2006
- [Anti-aging and brightening effects of a topical treatment containing vitamin C, vitamin E, and raspberry leaf cell culture extract: A split-face, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/31975502/) Tocopherol · Journal of Cosmetic Dermatology, 2020
- [Psychophysical study of the effects of topical application of menthol in healthy volunteers](https://pubmed.ncbi.nlm.nih.gov/16527405/) Menthol · Pain, 2006
- [Topical Formulation Containing Naringenin: Efficacy against Ultraviolet B Irradiation-Induced Skin Inflammation and Oxidative Stress in Mice](https://pubmed.ncbi.nlm.nih.gov/26741806/) Grapefruit fruit extract · PloS One, 2016
- [Effect of Camellia japonica oil on human type I procollagen production and skin barrier function](https://pubmed.ncbi.nlm.nih.gov/17386986/) Camellia japonica seed oil · Journal of Ethnopharmacology, 2007
- [Effect of a topical antioxidant serum containing vitamin C, vitamin E, and ferulic acid after Q-switched 1064-nm Nd:YAG laser for treatment of environment-induced skin pigmentation](https://pubmed.ncbi.nlm.nih.gov/32052907/) Tocopherol · Journal of Cosmetic Dermatology, 2020
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [A Double-Blinded, Randomized, Vehicle-Controlled Study of the Efficacy of Moisturizer Containing Licochalcone A, Decanediol, L-Carnitine, and Salicylic Acid for Prevention of Acne Relapse in Asian Population](https://pubmed.ncbi.nlm.nih.gov/33150170/) Salicylic acid · BioMed Research International, 2020
- [High molecular compounds (polysaccharides and proanthocyanidins) from Hamamelis virginiana bark: influence on human skin keratinocyte proliferation and differentiation and influence on irritated skin](https://pubmed.ncbi.nlm.nih.gov/11684194/) Witch hazel leaf extract · Phytochemistry, 2001
- [Efficacy of a multitargeted, salicylic acid-based dermocosmetic cream compared to benzoyl peroxide 5% in Acne vulgaris: Results from a randomized study](https://pubmed.ncbi.nlm.nih.gov/37941097/) Salicylic acid · Journal of Cosmetic Dermatology, 2024
- [A Salicylic Acid-Based Dermocosmetic is Effective as an Adjunct to Benzoyl Peroxide for Mild to Moderate Acne and as Monotherapy in Maintenance Post Benzoyl Peroxide](https://pubmed.ncbi.nlm.nih.gov/38051857/) Salicylic acid · Journal of Drugs in Dermatology, 2023
- [Challenging the safety and efficacy of topically applied chlorogenic acid, apigenin, kaempferol, and naringenin by HET-CAM, HPLC-TBARS-EVSC, and laser Doppler flowmetry](https://pubmed.ncbi.nlm.nih.gov/38831914/) Grapefruit fruit extract · Frontiers in Chemistry, 2024
- [Subclinical, non-erythematous irritation with an open assay model (washing): sodium lauryl sulfate (SLS) versus sodium laureth sulfate (SLES)](https://pubmed.ncbi.nlm.nih.gov/11278060/) Sodium laureth sulfate · Food and Chemical Toxicology, 2001
- [In vivo and in vitro evaluation of octyl methoxycinnamate liposomes](https://pubmed.ncbi.nlm.nih.gov/24376350/) Ethylhexyl methoxycinnamate · International Journal of Nanomedicine, 2013
- [Effect of seasonal and geographical differences on skin and effect of treatment with an osmoprotectant: Sorbitol](https://pubmed.ncbi.nlm.nih.gov/23752031/) Sorbitol · Journal of Cosmetic Science, 2013
- [Squalane as a Promising Agent Protecting UV-Induced Inhibition of Collagen Biosynthesis and Wound Healing in Human Dermal Fibroblast](https://pubmed.ncbi.nlm.nih.gov/40363772/) Squalane · Molecules, 2025
- [Influence of vitamin E acetate on stratum corneum hydration](https://pubmed.ncbi.nlm.nih.gov/9706379/) Tocopheryl acetate · Arzneimittel-Forschung, 1998
- [Nanostructured Lipid Carrier Based Gel Containing α-Tocopherol and α-Tocopheryl Acetate for Synergistic Cutaneous Antiaging Efficacy](https://pubmed.ncbi.nlm.nih.gov/41309687/) Tocopheryl acetate · Scientific Reports, 2025
- [Safety assessment on comedogenicity of dermatological products containing d-alpha tocopheryl acetate in Asian subjects: A double-blind randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/34471722/) Tocopheryl acetate · Contemporary Clinical Trials Communications, 2021
- [Mitigation of ultraviolet-induced erythema and inflammation by para-hydroxycinnamic acid in human skin](https://pubmed.ncbi.nlm.nih.gov/39138602/) Ethylhexyl methoxycinnamate · International Journal of Cosmetic Science, 2025
- [Facial disbiosis and UV filters](https://pubmed.ncbi.nlm.nih.gov/39499337/) Ethylhexyl methoxycinnamate · Archives of Dermatological Research, 2024
- [Impact of dermal emulsions containing diacyl phospholipids, mono acyl phospholipids, sodium lauryl ether sulfate and polysorbate 80 in combination with UVA irradiation on human skin physiology in vivo: A pilot study](https://pubmed.ncbi.nlm.nih.gov/42617898/) Sodium laureth sulfate · International Journal of Pharmaceutics, 2026

## The brands

- Japanese skincare: [Biore](https://lovi.care/skincare/fr/brands/biore)
- Japanese skincare: [Shu Uemura](https://lovi.care/skincare/fr/brands/shu-uemura)

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## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this comparison: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

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- Ireland: https://lovi.care/skincare/ie/compare/biore-vs-shu-uemura
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