The Ordinary vs Hada Labo
The Ordinary and Hada Labo are distinct skincare lines originating from Canada and Japan, respectively. The Canadian brand centers its offerings on targeted serums and moisturizers featuring hyaluronic acid, glycerin, and squalane, while the Japanese brand is deeply loved for its hydrating toners, gentle makeup removers, and nourishing moisturizers. Both brands suit dry skin best, though the former additionally caters to sensitive and acne-prone skin with standalone treatments, and the latter expertly restores moisture and soothes irritation for acne-prone skin. They differ primarily in their formulation philosophies, as the North American range focuses on single-ingredient efficacy for mature skin and dark spots, whereas the Asian line relies on advanced, harmonious formulas to support a healthy skin barrier.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..
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This page compares some of the most popular The Ordinary and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs Hada Labo products
People Say
Affordable value and great price Mostly MentionedSometimes Noted
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
- “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
- “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
- “bottle lasts forever — Hada Labo Gokujyun Lotion”
Gentle and non-irritating formula Sometimes NotedMostly Mentioned
- “leaves skin soft and hydrated — Hada Labo Gokujyun Cleansing Oil”
- “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
- “No fragrance/alcohol — Hada Labo Gokujun Premium”
- “Leaves my face feeling soft and not tight at all. — The Ordinary Squalane Cleanser”
Deep hydration and plumping Sometimes NotedMostly Mentioned
- “skin drinks it up — Hada Labo Gokujyun Lotion”
- “Plumps fine lines — Hada Labo Gokujun Premium”
- “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Lightweight absorption and texture Sometimes NotedOften Mentioned
- “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
- “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
- “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
Fades dark spots and marks Sometimes NotedSometimes Noted
- “scars lightened up quite a bit — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “Dark spots have faded noticeably — The Ordinary Alpha Arbutin 2% + HA”
- “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
- “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
Clears and improves acne Often MentionedNot noted
- “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
- “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
- “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
Sticky or tacky finish Sometimes NotedOften Mentioned
- “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”
- “feels very sticky — The Ordinary Salicylic Acid 2% Solution”
- “Can feel tacky on the skin — The Ordinary Alpha Arbutin 2% + HA”
- “Tacky residue — Hada Labo Gokujun Premium”
Breakouts and clogging Rarely NotedOften Mentioned
- “broke me out in cysts — The Ordinary Niacinamide 10% + Zinc 1%”
- “broke me out in cysts — The Ordinary Hyaluronic Acid 2% + B5”
- “gave me cystic acne — The Ordinary Glycolic Acid 7% Toning Solution”
- “gave me tiny bumps — Hada Labo Gokujyun Lotion”
Thick texture and issues Often MentionedRarely Noted
- “Greasy in humidity — Hada Labo Gokujun Premium”
- “foams up like soap — The Ordinary Salicylic Acid 2% Solution”
The Ordinary vs Hada Labo routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
€19.75
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Hydrating Toner
Gokujyun Lotion
Morning
€25.57
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Moisturizer
d'Alba First Spray Serum
Morning · Evening · Once a week
€16.99
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SPF
Australian Gold Botanical Lotion SPF 30
Morning
€21.04
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
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Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
€9.99
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.95
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
€12.59
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€11.50
-
SPF
Australian Gold Botanical Lotion SPF 30
Morning
€21.04
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
-
Serum or Treatment
Mandelic Acid 10% + HA
Evening · Once a week
€8.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
€19.00
The Ordinary vs Hada Labo routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€11.75
-
Hydrating Toner
Shirojyun Premium Whitening Lotion
Morning · Once a week
€19.95
-
Moisturizer
CeraVe PM Facial Moisturizing Lotion
Morning · Evening · Once a week
€38.99
-
SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€32.80
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
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Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
The Ordinary Niacinamide 10% + Zinc 1%
Evening · Once a week
€5.80
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
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Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
€81.80
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.95
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
€16.59
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€11.50
-
SPF
make p:rem UV Defense Me Blue Ray Sun Cream
Morning
€32.80
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
€13.90
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
€5.80
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
€15.20
The Ordinary vs Hada Labo routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€39.99
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Hydrating Toner
Premium Whitening Lotion (Light)
Morning · Once a week
€19.95
-
Moisturizer
Some By Mi Yuja Niacin Brightening Moisture Gel Cream
Morning · Evening · Once a week
€13.67
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Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
€9.99
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
-
Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
€12.95
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
€11.50
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€104.00
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
€13.90
-
Serum or Treatment
Mandelic Acid 10% + HA
Evening · Once a week
€8.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
€15.20
Questions and answers
The Ordinary or Hada Labo: which is better?
Both brands offer an equal routine fit for dry, oily, combination, acne-prone, mature, and dark-spot-prone skin on this page, while The Ordinary does better for affordable value and Hada Labo does better for deep hydration and gentle formulations. Hyaluronic acid helps provide moisture and anti-aging benefits for skin quality.
What is the difference between The Ordinary and Hada Labo?
Both The Ordinary and Hada Labo provide fragrance-free skincare, but The Ordinary excels in affordable value and clearing acne, whereas Hada Labo delivers deeper hydration and lighter absorption. Topical hyaluronic acid, a key ingredient in products from both brands, helps improve skin quality and signs of aging.
The Ordinary or Hada Labo for dry skin?
Both The Ordinary and Hada Labo achieve a Superior routine fit for dry skin. The Ordinary offers products like Natural Moisturizing Factors + HA which helps moisturize dry skin, while Hada Labo provides deeply hydrating toners like Gokujyun Lotion.
The Ordinary or Hada Labo: which moisturizer is better?
Both The Ordinary and Hada Labo provide moisturizers that fit dry skin at a Superior level, while Hada Labo tends to offer deeper hydration and plumping for the skin on the products on this page.
Which is more affordable, The Ordinary or Hada Labo?
The Ordinary provides more affordable value and great price compared to Hada Labo for the products on this page.
The Ordinary or Hada Labo: which is better for fading dark spots?
Both The Ordinary and Hada Labo perform equally well for fading dark spots as products on this page help improve hyperpigmentation. Niacinamide helps reduce cutaneous pigmentation and suppress melanosome transfer.
Which brand has a more gentle formula, The Ordinary or Hada Labo?
Hada Labo does better for a gentle and non-irritating formula. Every product on the Hada Labo page lists no fragrance in its ingredients.
The Ordinary or Hada Labo: which provides deeper hydration and plumping?
Hada Labo does better for deep hydration and plumping. The products on this page help deliver intense moisture through key ingredients like hyaluronic acid.
The Ordinary or Hada Labo for oily skin?
Both The Ordinary and Hada Labo provide a Superior routine fit for oily skin. Reviewers indicate that The Ordinary excels in providing affordable value and clearing acne, while Hada Labo delivers better deep hydration, lightweight absorption, and gentle formulas.
The Ordinary or Hada Labo for acne-prone skin?
Both The Ordinary and Hada Labo provide a Superior routine fit for acne-prone skin. The Ordinary offers products on this page that help clear acne and improve skin.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Preparation and characterization of a lecithin nanoemulsion as a topical delivery system
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
The anti-wrinkles properties of sodium acetylated hyaluronate
Topical lycopene emulgel significantly improves biophysical parameters of human skin
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Combined Effect of Silybin and Sodium Acetylated Hyaluronate on UV-Induced Photoaging
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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