🇩🇪Germany

Kiehl's vs Dr. Barbara Sturm

Kiehl's and Dr. Barbara Sturm are two distinct skincare lines known for distinct botanical and scientific approaches. The American brand, founded in 1851, offers thoughtful moisturizers, serums, toners, and eye products utilizing nourishing glycerin and squalane, while the German brand, founded in 2014, is beloved for gentle moisturizers, clarifying exfoliants, and nourishing serums built on scientifically advanced formulas. Kiehl's suits skin with dark spots and combination skin best with targeted formulations, whereas the newer label suits sensitive, dry, and balanced skin best through a focus on deep hydration and barrier support. Both collections offer standout items for acne-prone, dark spot-prone, and mature skin, yet they differ fundamentally in their ingredient philosophies and regional heritage.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

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Dr. Barbara Sturm is a German skincare brand founded in 2014 and owned by Puig since 2024.

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This page compares some of the most popular Kiehl's and Dr. Barbara Sturm products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

People Say

Kiehl'sDr. Barbara Sturm
  • Gentle on Sensitive Skin Often MentionedMostly Mentioned
    • “doesn't irritate my sensitive skin — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “reduced redness — Dr. Barbara Sturm Hyaluronic Serum”
    • “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
  • Deep and Intense Hydration Often MentionedOften Mentioned
    • “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
    • “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
    • “skin drank it up — Dr. Barbara Sturm Hyaluronic Serum”
  • Lightweight and Non-Greasy Texture Often MentionedOften Mentioned
    • “feels like nothing — Kiehl's Better Screen UV Serum”
    • “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “Absorbs quickly — Kiehl's Ultra Facial Cream”
    • “sinks in immediately — Dr. Barbara Sturm Hyaluronic Serum”
  • Skin Barrier and Texture Improvement Often MentionedOften Mentioned
    • “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
    • “skin feels smoother — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “skin texture is immediately more even — Dr. Barbara Sturm Enzyme Cleanser”
  • Visible Plumping and Fine Lines Rarely NotedOften Mentioned
    • “lines less visible — Dr. Barbara Sturm Hyaluronic Serum”
    • “skin feels softer — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “Skin looks noticeably more plump — Kiehl's Hydro-Plumping Serum Concentrate”
  • Fades Dark Spots and Brightens Sometimes NotedOften Mentioned
    • “skin looks brighter — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
  • High Price and Cost Mostly MentionedMostly Mentioned
    • “pricy daily staple — Kiehl's Ultra Facial Cream”
    • “Very expensive product — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “overpriced for what it does — Kiehl's Super Multi-Corrective Cream”
    • “way too expensive — Dr. Barbara Sturm Hyaluronic Serum”
  • Ineffective or Slow Results Sometimes NotedOften Mentioned
    • “Did absolutely nothing — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Takes months to see — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “results were subtle — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “did nothing — Dr. Barbara Sturm Hyaluronic Serum”
  • Insufficient Hydration or Richness Rarely NotedSometimes Noted
    • “skin felt tight after an hour — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “some extremely dry skin types need a thicker balm or oil on top — Kiehl's Ultra Facial Cream”
    • “face feels a bit tight — Dr. Barbara Sturm Enzyme Cleanser”

Questions and answers

Kiehl's or Dr. Barbara Sturm: which is better?

Dr. Barbara Sturm does better for sensitive skin and fading dark spots, whereas Kiehl's offers a more lightweight texture with the products on this page. Lovi rates Dr. Barbara Sturm as having High fit for sensitive skin with the Enzyme Cleanser, and Kiehl's generally has Average fit for sensitive skin.

What is the difference between Kiehl's and Dr. Barbara Sturm?

Kiehl's offers a larger range of products known for lightweight textures, while Dr. Barbara Sturm better targets sensitive skin and visible plumping according to reviewer themes.

Kiehl's or Dr. Barbara Sturm: which moisturizer is better?

When it comes to moisturizers, Kiehl's offers the products on this page that generally provide a lightweight and non-greasy texture, while Dr. Barbara Sturm achieves equal deep and intense hydration. Lovi rates Kiehl's Super Multi-Corrective Cream as High for dry skin and mature skin, and the products on this page often help with deep hydration.

Which is more affordable, Kiehl's or Dr. Barbara Sturm?

Kiehl's is more affordable, as Dr. Barbara Sturm is noted for its high price point. Lovi indicates high price and cost as a negative review theme specifically for Kiehl's among the products on this page, though Dr. Barbara Sturm commands an even more luxury positioning.

Which causes fewer breakouts, Kiehl's or Dr. Barbara Sturm?

Dr. Barbara Sturm does better than Kiehl's for being gentle on sensitive skin. Reviewers often mention that Kiehl's causes breakouts and skin irritation.

Between Kiehl's and Dr. Barbara Sturm, which brand is gentler on sensitive skin?

Dr. Barbara Sturm does better than Kiehl's for being gentle on sensitive skin.

How do the founding years and countries of origin compare between Kiehl's and Dr. Barbara Sturm?

Kiehl's was founded in 1851 in the United States, whereas Dr. Barbara Sturm was established in 2014 in Germany. Both brands are currently under different corporate ownership.

Which brand performs better for fading dark spots and brightening according to reviewer themes?

Dr. Barbara Sturm performs better for fading dark spots and brightening according to reviewer themes.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.