# A+ vs ILIA Beauty

Page: https://lovi.care/skincare/de/compare/a-vs-ilia-beauty

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Germany.

A+ and ILIA Beauty are established skincare brands offering gentle, nourishing formulas designed to support daily moisture balance. The Indian line, founded in 1990, relies on mild compositions that suit sensitive skin best, with the 345 Relief Cream standing out for acne-prone users. Meanwhile, the Canadian line, founded in 2011 and owned by Famille C since 2022, creates hydrating compositions that suit dry, normal, and combination skin best, highlighting The Base Face Milk for acne-prone skin. While both brands are widely beloved for their thoughtful moisturizers, they differ in their heritage and their precise ideal skin types.

A+ is an Indian skincare brand founded in 1990.

[pitchbook.com](https://pitchbook.com/profiles/company/554388-85)

ILIA Beauty is a Canadian skincare brand founded in 2011 and owned by Famille C since 2022.

[tracxn.com](https://tracxn.com/d/companies/ilia-beauty/__9WyJY6jBVsIpf6X5oVASXK-LuJlDTWhr53W5UcX5jlw) [cosmeticsbusiness.com](https://cosmeticsbusiness.com/ilia-beauty-lands-paul-schiraldi-as-ceo)

This page compares some of the most popular A+ and ILIA Beauty products; for every product of both brands, with a fit score for your own skin, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=compare&af_sub3=selection_note&af_sub4=pg3d0e58de41).

### Popular A+ vs ILIA Beauty products

#### A+

- [345 Relief Cream](https://lovi.care/skincare/de/p/a/345-relief-cream/for/sensitive-skin) — Average fit — [€18.53 at Amazon](https://www.amazon.de/dp/B0FKGJYFC8?tag=lovi-care-web-product05-21&linkCode=osi&th=1&psc=1)

#### ILIA Beauty

- [The Base Face Milk](https://lovi.care/skincare/de/p/ilia-beauty/the-base-face-milk/for/dark-spots) — Average fit

### A+ vs ILIA Beauty moisturizers

#### A+

- [345 Relief Cream](https://lovi.care/skincare/de/p/a/345-relief-cream/for/sensitive-skin) — Average fit — [€18.53 at Amazon](https://www.amazon.de/dp/B0FKGJYFC8?tag=lovi-care-web-product05-21&linkCode=osi&th=1&psc=1)

#### ILIA Beauty

- [The Base Face Milk](https://lovi.care/skincare/de/p/ilia-beauty/the-base-face-milk/for/dark-spots) — Average fit

## Questions and answers

### A+ or ILIA Beauty: which is better?

ILIA Beauty is a better match for most skin types on this page, earning an average Lovi fit across all listed categories, while A+ drops to a low fit for combination and oily skin. Both brands ensure that the products on this page list no fragrance in their ingredients.

### What is the difference between A+ and ILIA Beauty?

ILIA Beauty has an average Lovi fit for all listed skin types with The Base Face Milk, whereas A+ fits most skin types on this page at an average level but only low for combination and oily skin. Both brands list no fragrance in any of their products on this page.

### A+ or ILIA Beauty: which moisturizer is better?

ILIA Beauty fits almost all skin types better overall, with the products on this page earning an Average Lovi fit across the board, whereas A+ fits combination and oily skin only at a Low level while other types get an Average fit.

### Which is more affordable, A+ or ILIA Beauty?

The products on this page for both A+ and ILIA Beauty do not list pricing information, so affordability cannot be compared here.

### Which causes fewer breakouts, A+ or ILIA Beauty?

Neither A+ nor ILIA Beauty can be said to cause fewer breakouts, as the products on this page list no fit levels specifically indicating acne prevention.

### When and where were A+ and ILIA Beauty founded?

A+ was founded in 1990 in India, while ILIA Beauty was founded in 2011 in Canada.

### Which company owns ILIA Beauty and when was it acquired?

ILIA Beauty is owned by Famille C, which acquired the brand in 2022.

### How does the Lovi fit level for combination skin compare between A+ and ILIA Beauty?

ILIA Beauty's The Base Face Milk achieves an Average Lovi fit for combination skin, whereas A+'s 345 Relief Cream has a Low fit for this skin type.

## Research behind their key ingredients

- [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002
- [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Sodium hyaluronate · Dermatologic Therapy, 2022
- [Topical use of dexpanthenol in skin disorders](https://pubmed.ncbi.nlm.nih.gov/12113650/) Panthenol · American Journal of Clinical Dermatology, 2002
- [Ceramide 1 and ceramide 3 act synergistically on skin hydration and the transepidermal water loss of sodium lauryl sulfate-irritated skin](https://pubmed.ncbi.nlm.nih.gov/18717861/) Ceramide np · International Journal of Dermatology, 2008
- [Clinical, biometric and structural evaluation of the long-term effects of a topical treatment with ascorbic acid and madecassoside in photoaged human skin](https://pubmed.ncbi.nlm.nih.gov/18503551/) Centella asiatica leaf extract · Experimental Dermatology, 2008
- [Design, characterization, and clinical evaluation of argan oil nanostructured lipid carriers to improve skin hydration](https://pubmed.ncbi.nlm.nih.gov/25143733/) Argania spinosa kernel oil · International Journal of Nanomedicine, 2014
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021
- [A new topical panthenol-containing emollient: Results from two randomized controlled studies assessing its skin moisturization and barrier restoration potential, and the effect on skin microflora](https://pubmed.ncbi.nlm.nih.gov/27425824/) Panthenol · The Journal of Dermatological Treatment, 2017
- [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024
- [Efficacy of a topical gel containing chitosan, chlorhexidine, allantoin and dexpanthenol for pain and inflammation control after third molar surgery: A randomized and placebo-controlled clinical trial](https://pubmed.ncbi.nlm.nih.gov/32683390/) Allantoin · Medicina Oral, Patologia Oral Y Cirugia Bucal, 2020
- [Systematic Study of Paeonol/Madecassoside Co-Delivery Nanoemulsion Transdermal Delivery System for Enhancing Barrier Repair and Anti-Inflammatory Efficacy](https://pubmed.ncbi.nlm.nih.gov/37446936/) Centella asiatica leaf extract · Molecules, 2023
- [A Lipid Mixture Enriched by Ceramide NP with Fatty Acids of Diverse Chain Lengths Contributes to Restore the Skin Barrier Function Impaired by Topical Corticosteroid](https://pubmed.ncbi.nlm.nih.gov/34348350/) Ceramide np · Skin Pharmacology and Physiology, 2022
- [Efficacy and safety of moisturizer containing 5% panthenol, madecassoside, and copper-zinc-manganese versus 0.02% triamcinolone acetonide cream in decreasing adverse reaction and downtime after ablative fractional carbon dioxide laser resurfacing: A split-face, double-blinded, randomized, controlled trial](https://pubmed.ncbi.nlm.nih.gov/30945430/) Centella asiatica leaf extract · Journal of Cosmetic Dermatology, 2019
- [Botulinum toxin injection as a single or combined treatment with non-cross-linked high molecular weight and low molecular weight hyaluronic acid gel for neck rejuvenation: A randomized clinical trial](https://pubmed.ncbi.nlm.nih.gov/35775872/) Hydrolyzed hyaluronic acid · Dermatologic Therapy, 2022
- [Development of solid lipid microparticles (SLMs) containing asiatic acid for topical treatment of acne: Characterization, stability, in vitro and in vivo anti-acne assessment](https://pubmed.ncbi.nlm.nih.gov/38460769/) Centella asiatica leaf extract · International Journal of Pharmaceutics, 2024
- [Evaluation of the Efficacy and Safety of a Panthenol-Enriched Mask for Skin Barrier Recovery After Facial Laser Treatment: Results of a Double-Blind Randomized Controlled Study](https://pubmed.ncbi.nlm.nih.gov/40613435/) Panthenol · Journal of Cosmetic Dermatology, 2025
- [Efficacy and Tolerability of Stable Hybrid Cooperative Complexes of High- and Low-Molecular Weight Hyaluronic Acid in Asian Patients: An Open-Label Study](https://pubmed.ncbi.nlm.nih.gov/40921777/) Hydrolyzed hyaluronic acid · Aesthetic Plastic Surgery, 2026
- [Efficacy and safety of combination cream of stimu-tex AS™ (spent grain wax, Argania Spinosa Kernel oil, Butyrospermum Parkii (shea butter) extract), and saccharide isomerate after fractional CO2 laser procedure: split-face, double blinded, randomized controlled trial](https://pubmed.ncbi.nlm.nih.gov/41134387/) Argania spinosa kernel oil · Lasers in Medical Science, 2025

## The brands

- Indian skincare: [A+](https://lovi.care/skincare/de/brands/a)
- Canadian skincare: [ILIA Beauty](https://lovi.care/skincare/de/brands/ilia-beauty)

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## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this comparison: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/compare/a-vs-ilia-beauty
- United Kingdom: https://lovi.care/skincare/uk/compare/a-vs-ilia-beauty
- Ireland: https://lovi.care/skincare/ie/compare/a-vs-ilia-beauty
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