# m-61 skincare Page: https://lovi.care/skincare/de/brands/m-61 The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Germany. m-61 is an American skincare brand founded in 2012 and owned by Macy's, Inc. since 2015. [glossy.co](https://www.glossy.co/beauty/as-luxury-stalls-bluemercury-charts-growth-in-affluent-neighborhoods-using-high-touch-sales-strategies/) [forbes.com](https://www.forbes.com/sites/viviennedecker/2016/03/08/marla-malcolm-beck-sold-bluemercury-to-macys-for-210-million-now-shes-betting-on-vegan-cosmetics/) m-61's products on this page cover cleansers. For acne-prone skin, Lovi rates the Power Cleanse highest. This page covers some of the most popular m-61 products; for the whole m-61 range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pgf84838598b). ### m-61 cleansers #### Cleansers - [Power Cleanse](https://lovi.care/skincare/de/p/m-61/power-cleanse/for/oily-acne-prone-skin) — High fit ## Questions and answers ### Is m-61 worth it? m-61 is worth considering because Lovi rates the brand-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Additionally, the m-61 products on this page list no fragrance in their ingredients. ### What are m-61's best products? M-61 features routines that rate Superior for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the m-61-focused routine Superior for dry skin compared to High for CeraVe. For oily, sensitive, combination, and acne-prone skin, the m-61-focused routine rates Superior. ### Which m-61 cleanser is best for oily skin? Power Cleanse is the best cleanser for oily skin, where Lovi rates it High. Every m-61 cleanser on this page is free of added fragrance. ### Does m-61 cause breakouts? Power Cleanse helps with breakouts and is well-suited for acne-prone skin, for which Lovi rates the m-61-focused routine Superior. ### Is m-61 fragrance-free? Yes, every one of the m-61 products on this page lists no fragrance in its ingredients. ### What are the key ingredients in m-61 products? m-61 products include ingredients such as [glycolic acid](https://lovi.care/skincare/de/ingredients/glycolic-acid), [panthenol](https://lovi.care/skincare/de/ingredients/panthenol), and [tea tree oil](https://lovi.care/skincare/de/ingredients/tea-tree) across their range. The m-61 products on this page list no fragrance in their ingredients. [Clinical, Cosmetic and Investigational Dermatology, 2019](https://pubmed.ncbi.nlm.nih.gov/30858720/) [American Journal of Clinical Dermatology, 2002](https://pubmed.ncbi.nlm.nih.gov/12113650/) ### How do I build a m-61 skincare routine? To build an m-61 routine, you can use the brand's targeted products, which Lovi rates Superior for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the m-61 routine Superior for dry skin compared to a High fit for a CeraVe-focused routine. ### What are good alternatives to m-61? Good alternatives to m-61 include CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica. These similar brands also have pages on Lovi for easy comparison. ### m-61 vs CeraVe: which is better? For dry skin, m-61 rates Superior while CeraVe rates High. For oily, sensitive, combination, and acne-prone skin, both brands rate Superior. ### Who owns m-61, and where is it from? m-61 is an American brand founded in 2012, owned by Macy's, Inc. since 2015. [glossy.co](https://www.glossy.co/beauty/as-luxury-stalls-bluemercury-charts-growth-in-affluent-neighborhoods-using-high-touch-sales-strategies/) [forbes.com](https://www.forbes.com/sites/viviennedecker/2016/03/08/marla-malcolm-beck-sold-bluemercury-to-macys-for-210-million-now-shes-betting-on-vegan-cosmetics/) ### Is m-61 cruelty-free? PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list m-61 as cruelty-free. ## Research behind m-61's key ingredients - [Topical use of dexpanthenol in skin disorders](https://pubmed.ncbi.nlm.nih.gov/12113650/) Panthenol · American Journal of Clinical Dermatology, 2002 - [The efficacy of 5% topical tea tree oil gel in mild to moderate acne vulgaris: a randomized, double-blind placebo-controlled study](https://pubmed.ncbi.nlm.nih.gov/17314442/) Melaleuca alternifolia tree oil leaf · Indian Journal of Dermatology, Venereology and Leprology, 2007 - [Treatment of acne with a combination of propolis, tea tree oil, and Aloe vera compared to erythromycin cream: two double-blind investigations](https://pubmed.ncbi.nlm.nih.gov/30588129/) Melaleuca alternifolia tree oil leaf · Clinical Pharmacology, 2018 - [Green tea extract reduces induction of p53 and apoptosis in UVB-irradiated human skin independent of transcriptional controls](https://pubmed.ncbi.nlm.nih.gov/18631247/) Camellia sinensis leaf extract · Experimental Dermatology, 2009 - [Comparison of clinical and histological effects between lactobacillus-fermented Chamaecyparis obtusa and tea tree oil for the treatment of acne: an eight-week double-blind randomized controlled split-face study](https://pubmed.ncbi.nlm.nih.gov/25228478/) Melaleuca alternifolia tree oil leaf · Dermatology, 2014 - [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017 - [A new topical panthenol-containing emollient: Results from two randomized controlled studies assessing its skin moisturization and barrier restoration potential, and the effect on skin microflora](https://pubmed.ncbi.nlm.nih.gov/27425824/) Panthenol · The Journal of Dermatological Treatment, 2017 - [Efficacy of a topical gel containing chitosan, chlorhexidine, allantoin and dexpanthenol for pain and inflammation control after third molar surgery: A randomized and placebo-controlled clinical trial](https://pubmed.ncbi.nlm.nih.gov/32683390/) Panthenol · Medicina Oral, Patologia Oral Y Cirugia Bucal, 2020 - [The efficacy of glycolic acid, salicylic acid, gluconolactone, and licochalcone A combined with 0.1% adapalene vs adapalene monotherapy in mild-to-moderate acne vulgaris: a double-blinded within-person comparative study](https://pubmed.ncbi.nlm.nih.gov/30858720/) Glycolic acid · Clinical, Cosmetic and Investigational Dermatology, 2019 - [Comparative Study of 35% Glycolic Acid, 20% Salicylic-10% Mandelic Acid, and Phytic Acid Combination Peels in the Treatment of Active Acne and Postacne Pigmentation](https://pubmed.ncbi.nlm.nih.gov/31619887/) Phytic acid · Journal of Cutaneous and Aesthetic Surgery, 2019 - [Antiacne and antiblotch activities of a formulated combination of Aloe barbadensis leaf powder, Garcinia mangostana peel extract, and Camellia sinensis leaf extract](https://pubmed.ncbi.nlm.nih.gov/31239743/) Camellia sinensis leaf extract · Clinical, Cosmetic and Investigational Dermatology, 2019 - [A randomized controlled study to evaluate the depigmenting activity of L-ascorbic acid plus phytic acid-serum vs. placebo on solar lentigines](https://pubmed.ncbi.nlm.nih.gov/22151934/) Phytic acid · Journal of Cosmetic Dermatology, 2011 - [Evaluation of the Efficacy and Safety of a Panthenol-Enriched Mask for Skin Barrier Recovery After Facial Laser Treatment: Results of a Double-Blind Randomized Controlled Study](https://pubmed.ncbi.nlm.nih.gov/40613435/) Panthenol · Journal of Cosmetic Dermatology, 2025 ## Similar brands - American skincare: [CeraVe](https://lovi.care/skincare/de/brands/cerave) - American skincare: [Cetaphil](https://lovi.care/skincare/de/brands/cetaphil) - American skincare: [Paula's Choice](https://lovi.care/skincare/de/brands/paula-s-choice) - American skincare: [Neutrogena](https://lovi.care/skincare/de/brands/neutrogena) - American skincare: [Kiehl's](https://lovi.care/skincare/de/brands/kiehl-s) - American skincare: [Dermalogica](https://lovi.care/skincare/de/brands/dermalogica) - American skincare: [Good Molecules](https://lovi.care/skincare/de/brands/good-molecules) - American skincare: [Clinique](https://lovi.care/skincare/de/brands/clinique) - American skincare: [SkinCeuticals](https://lovi.care/skincare/de/brands/skinceuticals) - American skincare: [Estée Lauder](https://lovi.care/skincare/de/brands/estee-lauder) ## Popular brands - Korean skincare: [SKIN1004](https://lovi.care/skincare/de/brands/skin1004) - Korean skincare: [Anua](https://lovi.care/skincare/de/brands/anua) - Korean skincare: [Medicube](https://lovi.care/skincare/de/brands/medicube) - Canadian skincare: [The Ordinary](https://lovi.care/skincare/de/brands/the-ordinary) - Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/de/brands/beauty-of-joseon) - Korean skincare: [COSRX](https://lovi.care/skincare/de/brands/cosrx) - French skincare: [La Roche-Posay](https://lovi.care/skincare/de/brands/la-roche-posay) - Korean skincare: [Dr. Althea](https://lovi.care/skincare/de/brands/dr-althea) - Korean skincare: [Some By Mi](https://lovi.care/skincare/de/brands/some-by-mi) - Korean skincare: [Torriden](https://lovi.care/skincare/de/brands/torriden) - Korean skincare: [celimax](https://lovi.care/skincare/de/brands/celimax) - Korean skincare: [Purito](https://lovi.care/skincare/de/brands/purito) - Korean skincare: [ROUND LAB](https://lovi.care/skincare/de/brands/round-lab) - Korean skincare: [AXIS-Y](https://lovi.care/skincare/de/brands/axis-y) - Korean skincare: [d'Alba](https://lovi.care/skincare/de/brands/d-alba) - Korean skincare: [LANEIGE](https://lovi.care/skincare/de/brands/laneige) - Korean skincare: [Haruharu Wonder](https://lovi.care/skincare/de/brands/haruharu-wonder) - Korean skincare: [Pyunkang Yul](https://lovi.care/skincare/de/brands/pyunkang-yul) - Korean skincare: [innisfree](https://lovi.care/skincare/de/brands/innisfree) - French skincare: [Caudalie](https://lovi.care/skincare/de/brands/caudalie) ## About the Lovi Fit Lovi: Unbiased, science-based skincare AI trained on real user outcomes. Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning. Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board). Page built Nov 8, 2026. More from Lovi: https://lovi.care/skincare/llms.txt ## This page in other countries - United States: https://lovi.care/skincare/brands/m-61 - United Kingdom: https://lovi.care/skincare/uk/brands/m-61 - Ireland: https://lovi.care/skincare/ie/brands/m-61 - Germany: https://lovi.care/skincare/de/brands/m-61 (this page) - France: https://lovi.care/skincare/fr/brands/m-61 - Italy: https://lovi.care/skincare/it/brands/m-61 - Netherlands: https://lovi.care/skincare/nl/brands/m-61 - Spain: https://lovi.care/skincare/es/brands/m-61 - Canada: https://lovi.care/skincare/ca/brands/m-61 - Australia: https://lovi.care/skincare/au/brands/m-61 - Singapore: https://lovi.care/skincare/sg/brands/m-61 - Saudi Arabia: https://lovi.care/skincare/sa/brands/m-61 - United Arab Emirates: https://lovi.care/skincare/ae/brands/m-61