# Curél skincare

Page: https://lovi.care/skincare/de/brands/curel

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Germany.

Curél is an American skincare brand founded in 1984 and owned by Kao Corporation since 1998.

[curel.com](https://www.curel.com/en-us/about/curel-history/) [en.wikipedia.org](https://en.wikipedia.org/wiki/Kao_Corporation) [web.kao.com](https://web.kao.com/sg/curel/philosophy/history/)

Curél is loved for its gentle moisturizers and cleansers, featuring expertly crafted formulas that soothe the complexion. Its products suit dry skin and sensitive skin best, providing a reliable source of daily comfort. The standout products for particular concerns include the Deep Moisture Spray for acne-prone skin, the Moisture Facial Milk for skin with dark spots, and the [Foaming](https://lovi.care/skincare/de/ingredients/foaming) Facial Wash for mature skin. Through thoughtful formulation, the brand delivers steady hydration and balance to the face.

This page covers some of the most popular Curél products; for the whole Curél range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg5521d97f0e).

### Other Curél products

#### Other products

- [Deep Moisture Spray](https://lovi.care/skincare/de/p/curel/deep-moisture-spray/for/dry-skin) — High fit — [€22.79 at Amazon](https://www.amazon.de/dp/B0FXVZGD4V?tag=lovi-care-web-product05-21&linkCode=osi&th=1&psc=1)
- [Intensive Moisture Facial Cream](https://lovi.care/skincare/de/p/curel/intensive-moisture-facial-cream/for/dry-skin) — Superior fit — [€16.96 at Amazon](https://www.amazon.de/dp/B0FXW12DG9?tag=lovi-care-web-product05-21&linkCode=osi&th=1&psc=1)
- [Moisture Facial Milk](https://lovi.care/skincare/de/p/curel/moisture-facial-milk/for/dry-skin) — Superior fit
- [Foaming Facial Wash](https://lovi.care/skincare/de/p/curel/foaming-facial-wash/for/dry-skin) — High fit — [€14.99 at Amazon](https://www.amazon.de/dp/B0FWK3Y3JB?tag=lovi-care-web-product05-21&linkCode=osi&th=1&psc=1)

## People Say

★4.6

Overall rating based on 4.2k+ reviews

Reviewers most often praise Curél for soothing irritation, lightweight texture, and effective hydration. The most common complaints are high price relative to quantity and insufficient moisture for extremely dry skin.

### Highlights

- Hydrating moisturizers Mostly Mentioned “mist action is super fine – not at all hose-like — Deep Moisture Spray” “healed my dry patches — Intensive Moisture Facial Cream” “instant boost of hydration for face and body — Deep Moisture Spray”
- Soothing moisturizers for sensitive skin Mostly Mentioned “calms redness and irritation — Deep Moisture Spray” “no stinging — Intensive Moisture Facial Cream”
- Lightweight moisturizers Mostly Mentioned “light as air — Intensive Moisture Facial Cream” “Absorbs quickly, breathable feel, good under makeup. — Moisture Facial Milk”
- Versatile and convenient application Mostly Mentioned “easy to reach my back — Deep Moisture Spray” “makeup sits beautifully — Intensive Moisture Facial Cream” “Contains ceramides, strengthens skin, restores comfort. — Moisture Facial Milk”
- High price and small quantity Mostly Mentioned “tiny jar — Intensive Moisture Facial Cream” “expensive for the amount you get — Deep Moisture Spray” “runs out faster than tube cleansers — Foaming Facial Wash”
- Insufficient moisture for dry skin Often Mentioned “Needs layering, too light for winter, not occlusive enough. — Moisture Facial Milk” “need a lotion on top, not enough alone — Deep Moisture Spray” “need to layer it — Intensive Moisture Facial Cream”

Sources: lovi.care, boots.com, lookfantastic.com, curel.com, hometesterclub.com, influenster.com, and more

## Questions and answers

### Is Curél good for oily skin?

Curél is generally not the best choice for oily skin, as Lovi rates most of its moisturizers and the cleanser Low for this skin type. Reviewers often mention that the moisturizers are lightweight, but the brand-focused routine for oily skin only reaches a High fit compared to other options.

### Is Curél worth it?

Curél may be worth it for shoppers looking for hydrating and soothing moisturizers, though some reviewers note a high price and small quantity along with insufficient moisture for dry skin. Lovi rates the Curél-focused routine Superior for dry skin and sensitive skin.

### What are Curél's best products?

Curél's best products for dry and dry sensitive skin are the Intensive Moisture Facial Cream and Moisture Facial Milk, which Lovi rates Superior for dry skin. Reviewers often mention that these moisturizers keep skin feeling hydrated and soft.

### Which Curél moisturizer is best for dry skin?

Moisture Facial Milk is the best option for dry skin, followed closely by Intensive Moisture Facial Cream and Deep Moisture Spray.

### Does Curél cause breakouts?

Curél is unlikely to cause breakouts for most skin types, as Lovi rates acne-prone skin Average to High for the brand's moisturizers and cleansers. The Curél products on this page list no fragrance, which helps calm sensitive skin.

### Is Curél fragrance-free?

Yes, the Curél products on this page list no fragrance in their ingredients. Reviewers often mention that these lightweight moisturizers help soothe dry, sensitive skin.

### What are the key ingredients in Curél products?

Curél products often feature ceramides and [glycerin](https://lovi.care/skincare/de/ingredients/glycerin) to help keep dry and sensitive skin soft and calm. The Curél products on this page list no fragrance in their ingredients.

### How do I build a Curél skincare routine?

To build a Curél routine for dry skin, start your morning with [Foaming](https://lovi.care/skincare/de/ingredients/foaming) Facial Wash, followed by Supple Preparation Unscented Toner, Intensive Moisture Facial Cream, and Botanical Lotion [SPF 30](https://lovi.care/skincare/de/ingredients/spf-30). In the evening, cleanse with Ultra Hyalon Cleansing Cream and Foaming Facial Wash, then apply [Propolis](https://lovi.care/skincare/de/ingredients/propolis) + [Niacinamide](https://lovi.care/skincare/de/ingredients/niacinamide) Glow [Serum](https://lovi.care/skincare/de/ingredients/serum) and Intensive Moisture Facial Cream. Once a week, add Vita Essential Mask to your evening routine before the serum and cream.

### Where can I buy Curél, and how much does it cost?

Curél products are available at stores in Germany, with prices ranging from €14.99 to €22.79.

### What are good alternatives to Curél?

CeraVe, Cetaphil, Paula's Choice, Neutrogena, Kiehl's, and Dermalogica are similar brands with pages on Lovi.

### Curél vs CeraVe: which is better?

Curél is better for dry skin and sensitive skin, where Lovi rates Curél-focused routines Superior compared to High and Superior for CeraVe. For oily skin, combination skin, and acne-prone skin, CeraVe is better with a Superior fit over Curél's High fit.

### Who owns Curél, and where is it from?

Curél is an American brand founded in 1984, owned by Kao Corporation since 1998.

[curel.com](https://www.curel.com/en-us/about/curel-history/) [en.wikipedia.org](https://en.wikipedia.org/wiki/Kao_Corporation) [web.kao.com](https://web.kao.com/sg/curel/philosophy/history/)

### Is Curél cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Curél as cruelty-free.

### Is Curél good for dry skin?

Yes, Curél is a great choice for dry skin, as Lovi rates the brand-focused routine Superior for this skin type. Reviewers often mention its hydrating moisturizers, and the Curél products on this page list no fragrance. Ceramides help repair the skin barrier and soothe dry, irritated areas.

[Scientific Reports, 2022](https://pubmed.ncbi.nlm.nih.gov/35340018/)

### Which Curél cleanser is best for oily skin?

Foaming Facial Wash is the cleanser on this page for oily skin, where Lovi rates it Low for that skin type.

### Is Curél good for sensitive skin?

Yes, Curél rates Superior for sensitive skin and offers soothing moisturizers that reviewers like. Lovi rates the Curél-focused routine Superior for sensitive skin. The Curél products on this page list no fragrance.

### Is Curél good for acne-prone skin?

Curél rates High for acne-prone skin when using the brand-focused routine. Reviewers often mention that the moisturizers are lightweight, and the Curél products on this page list no fragrance.

### Is Curél good for skin with dark spots?

Curél rates High for skin with dark spots with its Moisture Facial Milk, while its other moisturizers and cleansers rate Average. The Curél products on this page list no fragrance in their ingredients.

### Is Curél good for mature skin?

Curél rates High for mature skin with the Moisture Facial Milk, while the Deep Moisture Spray, Intensive Moisture Facial Cream, and Foaming Facial Wash rate Average. Reviewers often mention that the moisturizers feel lightweight and hydrating.

## Research behind Curél's key ingredients

- [Peroxidated squalene induces the production of inflammatory mediators in HaCaT keratinocytes: a possible role in acne vulgaris](https://pubmed.ncbi.nlm.nih.gov/16778793/) Squalane · The Journal of Investigative Dermatology, 2006
- [Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin](https://pubmed.ncbi.nlm.nih.gov/33037252/) Squalane · Scientific Reports, 2020
- [Alteration of barrier properties, stratum corneum ceramides and microbiome composition in response to lotion application on cosmetic dry skin](https://pubmed.ncbi.nlm.nih.gov/35340018/) Ceramides · Scientific Reports, 2022
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Efficacy of a topical gel containing chitosan, chlorhexidine, allantoin and dexpanthenol for pain and inflammation control after third molar surgery: A randomized and placebo-controlled clinical trial](https://pubmed.ncbi.nlm.nih.gov/32683390/) Allantoin · Medicina Oral, Patologia Oral Y Cirugia Bucal, 2020
- [Efficacy of a Topical Formulation on Skin Hydration and Barrier Function in Individuals With Xerosis: A 28-Day Randomized, Split-Leg, Untreated-Controlled Trial](https://pubmed.ncbi.nlm.nih.gov/42108609/) Dipotassium glycyrrhizate · Journal of Cosmetic Dermatology, 2026

## Curél routines

- 96% fit: [Routine for dry skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/dry-skin)
- 84% fit: [Routine for oily skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/oily-skin)
- 85% fit: [Routine for combination skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/combination-skin)
- 93% fit: [Routine for sensitive skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/sensitive-skin)
- 89% fit: [Routine for acne-prone skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/acne-prone-skin)
- 90% fit: [Routine for mature skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/mature-skin)
- 88% fit: [Routine for skin with dark spots](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/dark-spots)
- 91% fit: [Routine for dry sensitive skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/dry-sensitive-skin)
- 87% fit: [Routine for oily acne-prone skin](https://lovi.care/skincare/de/brands/curel/skincare-routine/for/oily-acne-prone-skin)

## Similar brands

- American skincare: [CeraVe](https://lovi.care/skincare/de/brands/cerave)
- American skincare: [Cetaphil](https://lovi.care/skincare/de/brands/cetaphil)
- American skincare: [Paula's Choice](https://lovi.care/skincare/de/brands/paula-s-choice)
- American skincare: [Neutrogena](https://lovi.care/skincare/de/brands/neutrogena)
- American skincare: [Kiehl's](https://lovi.care/skincare/de/brands/kiehl-s)
- American skincare: [Dermalogica](https://lovi.care/skincare/de/brands/dermalogica)
- American skincare: [Good Molecules](https://lovi.care/skincare/de/brands/good-molecules)
- American skincare: [Clinique](https://lovi.care/skincare/de/brands/clinique)
- American skincare: [SkinCeuticals](https://lovi.care/skincare/de/brands/skinceuticals)
- American skincare: [Estée Lauder](https://lovi.care/skincare/de/brands/estee-lauder)

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## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/brands/curel
- United Kingdom: https://lovi.care/skincare/uk/brands/curel
- Ireland: https://lovi.care/skincare/ie/brands/curel
- Germany: https://lovi.care/skincare/de/brands/curel (this page)
- France: https://lovi.care/skincare/fr/brands/curel
- Italy: https://lovi.care/skincare/it/brands/curel
- Netherlands: https://lovi.care/skincare/nl/brands/curel
- Spain: https://lovi.care/skincare/es/brands/curel
- Canada: https://lovi.care/skincare/ca/brands/curel
- Australia: https://lovi.care/skincare/au/brands/curel
- Singapore: https://lovi.care/skincare/sg/brands/curel
- Saudi Arabia: https://lovi.care/skincare/sa/brands/curel
- United Arab Emirates: https://lovi.care/skincare/ae/brands/curel