# fresh Rose Deep Hydration Oil-Infused Serum for mature skin

**Lovi Fit: Average fit for mature skin.**
Normal Skin Fit: Average · Effectiveness: Average · Safety: Excellent.

Page: https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Canada.

Brand: [fresh](https://lovi.care/skincare/ca/brands/fresh)
Category: [Moisturizers and moisturizing serums](https://lovi.care/skincare/ca/best/moisturizers)

This fit is calculated for the concerns frequently associated with mature skin: fine lines, wrinkles, and loss of firmness. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

Works for mature skin; other moisturizers fit it better.

## Why this fit

- Offers moderate suitability for your normal skin, as glycerin and squalane provide essential hydration and barrier support, though they do not specifically target wrinkles and fine lines.
- The serum delivers excellent moisturizing benefits, enhancing barrier resilience for your skin.
- The product is safe for your normal skin, with no risks of irritation due to the absence of harsh ingredients and the inclusion of soothing rose extracts.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/oily-skin): High
- [Dry skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/dry-skin): Superior
- [Combination skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/combination-skin): High
- [Sensitive skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/sensitive-skin): High
- [Acne-prone skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/dark-spots): High
- [Mature skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin): Average (this page)
- [Dry sensitive skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/dry-sensitive-skin): High
- [Oily acne-prone skin](https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/oily-acne-prone-skin): High

## Key ingredients

Rose Oil, Squalane, Glycerin, Camelina Sativa Seed Oil, Rosa Damascena Flower Extract

## What the research says

- An emulgel containing 20% green tea extract and 5% rose oil provided good hydrating properties and effectiveness on the skin barrier function in ten female subjects. ([Acta Pharmaceutica, 2013](https://pubmed.ncbi.nlm.nih.gov/24451077/))
- Damask rose stem-cell-derived exosome therapy improved scar appearance, skin elasticity, hydration, and tissue quality across four patients with diverse dermatological conditions compared to pretreatment status. ([Pharmaceutics, 2025](https://pubmed.ncbi.nlm.nih.gov/40733118/))
- Liposomal nano-encapsulated Rosa damascena callus extract significantly improved wound healing and showed no skin toxicity, irritation, or sensitivity in animal models compared to the marketed extract. ([Pharmaceutical Nanotechnology, 2026](https://pubmed.ncbi.nlm.nih.gov/41968765/))
- Topical application of Taif rose oil nanoemulsion ameliorated UVB-induced oxidative damage and skin photoaging in rats by modulating antioxidant enzymes, inflammatory markers, MMP-9, and MAPK signaling pathways. ([ACS Omega, 2023](https://pubmed.ncbi.nlm.nih.gov/37744837/))
- Treatment with polyphenol-enriched fractions RF20-(SP-207) and F(IV) significantly decreased the expression and cellular protein secretion of pro-inflammatory biomarkers IL-1β, IL-6, IL-8, RANTES, and MCP-1 in HaCaT keratinocytes under both stimulated and non-stimulated conditions. ([Fitoterapia, 2016](https://pubmed.ncbi.nlm.nih.gov/27575323/))
- A peel-off facial mask containing curcumin, Rosa Damascena extract, and 10% polyvinyl alcohol demonstrates effective antibacterial activity against Propionibacterium acnes while maintaining safe physical application properties. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38406887/))
- Squalane at 0.005-0.015% counteracts UVA-induced oxidative stress, inflammation, and collagen metabolism inhibition while stimulating fibroblast migration in human dermal fibroblasts. ([Molecules, 2025](https://pubmed.ncbi.nlm.nih.gov/40363772/))
- Plant-derived squalane protected human dermal fibroblasts against UVA-induced damage by counteracting ROS formation, suppressing apoptosis-related proteins p53, caspase-3, caspase-9, and PARP, and restoring the pro-survival p-Akt/mTOR pathway. ([Antioxidants, 2025](https://pubmed.ncbi.nlm.nih.gov/40722956/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- The emollient V0034CR significantly reduced TEWL compared to vehicle and vehicle plus glycerol, and significantly increased corneometry scores compared to vehicle and vehicle plus petrolatum in healthy volunteers with dry skin, demonstrating combined barrier function improvement from petrolatum and hydration improvement from glycerol. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31532576/))
- Ten days of treatment with a cream containing 20% glycerin significantly increased skin hydration measured by corneometer values in 17 healthy volunteers compared to a placebo cream, but showed no influence on transepidermal water loss or skin sensitivity to an irritating surfactant. ([International Journal of Cosmetic Science, 2001](https://pubmed.ncbi.nlm.nih.gov/18498456/))
- Treatment with a rose extract activated newly identified skin olfactory receptors and prevented epinephrine-induced skin stress responses in epidermal keratinocytes and human skin explants, while clinically decreasing the appearance of under-eye dark circles in stressed women. ([Molecules, 2020](https://pubmed.ncbi.nlm.nih.gov/33081083/))
- Rose petal extract improves stratum corneum moisture levels in humans by upregulating HAS2 expression via the GLK-MAP2K-MAPK signaling pathway. ([BioFactors, 2023](https://pubmed.ncbi.nlm.nih.gov/36573713/))
- Rosa gallica petal extract (RPE) exerts skin whitening by attenuating tyrosinase activity and melanin accumulation and exhibits anti-wrinkle activity by suppressing MMP-1 levels in human cells. ([Journal of Medicinal Food, 2020](https://pubmed.ncbi.nlm.nih.gov/32609563/))

## Why other moisturizers fit mature skin better

- Daily consumption of fermented pomegranate extract drinks and serums improved skin moisture, brightness, elasticity, and collagen density while reducing spots in healthy subjects compared to baseline. ([Journal of Cosmetic Dermatology, 2022](https://pubmed.ncbi.nlm.nih.gov/34416060/))
- Topical post-laser application of human adipocyte-derived mesenchymal stem cell media combined with niacinamide significantly improved wrinkle index, melanin index, patient satisfaction, and investigator esthetic improvement scores compared to vehicle cream in patients with aging skin. ([Journal of Cosmetic Dermatology, 2021](https://pubmed.ncbi.nlm.nih.gov/33103316/))
- Topical hyaluronic acid filler serum combined with Botulinum toxin type A lengthened the duration of the toxin's effect in reducing wrinkles compared to Botulinum toxin type A alone. ([Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/))

## What reviewers say

Based on a very large amount of data, this serum is highly praised for providing deep, lasting hydration that plumps and softens the skin, leaving a dewy glow with its fast-absorbing texture. The rose fragrance is often found soothing, though some find it too strong. The price is considered high by many, and a small number of users experienced breakouts or found the packaging difficult to use.

- Liked: Deep hydration (mostly mentioned)
- Liked: Dewy glow (often mentioned)
- Liked: Lightweight texture (often mentioned)
- Liked: Pleasant scent (sometimes noted)
- Liked: Softens skin (sometimes noted)
- Disliked: High price point (sometimes noted)
- Disliked: Strong fragrance (sometimes noted)
- Disliked: Awkward packaging (rarely noted)
- Disliked: Caused breakouts (rarely noted)
- Disliked: Left oily residue (rarely noted)

## How to apply

- Use your moisturizer twice a day in your AM and PM routines. Apply it daily to help smooth fine lines.
- Apply this product after your toner and serum, but before your SPF in the morning. Follow your cleanser and toner steps to keep your skin balanced.
- Gently press a small amount into your face and neck. Avoid rubbing the skin too harshly to prevent extra tension.
- Apply the moisturizer on slightly damp skin to help lock in extra moisture. Clean skin helps the product absorb much more evenly.
- Avoid the sensitive eye area during application. Do a quick patch test before your very first use to stay safe.
- Video: https://storage.pora.ai/2f72f5d69f07beeafc30237f829efbff.mp4

## Questions and answers

### How well does fresh Rose Deep Hydration Oil-Infused Serum work for mature skin?

fresh Rose Deep Hydration Oil-Infused Serum works reasonably well for mature skin because glycerin and squalane give your skin essential moisture and keep your moisture barrier strong. However, it is an average fit because it does not specifically target wrinkles and fine lines. A product of this type needs effective hydrating and antioxidant ingredients that address wrinkles and fine lines while posing no risk of irritation.
Sources: [Acta Pharmaceutica, 2013](https://pubmed.ncbi.nlm.nih.gov/24451077/)

### Which ingredients make this serum a good fit for mature skin?

Glycerin and squalane make this serum a good fit for mature skin by providing essential moisture and supporting the skin barrier, although other products fit this skin type better. To better address mature skin, a product of this type needs added ingredients like peptides and natural extracts that specifically target wrinkles and fine lines while keeping the skin smooth and radiant.
Sources: [Acta Pharmaceutica, 2013](https://pubmed.ncbi.nlm.nih.gov/24451077/)

### What does Rose Oil do for mature skin?

Rose oil helps keep mature skin feeling soft and moisturized while supporting the natural skin barrier. It is often paired with nourishing ingredients like green tea extract to help keep dry skin looking smooth and healthy.
Sources: [Acta Pharmaceutica, 2013](https://pubmed.ncbi.nlm.nih.gov/24451077/)

### What does Squalane do for mature skin?

Squalane helps keep mature skin feeling soft and smooth by boosting moisture and protecting the skin barrier. It also provides antioxidant support that helps improve the look of fine lines and wrinkles over time.
Sources: [Journal of Nanobiotechnology, 2025](https://pubmed.ncbi.nlm.nih.gov/40001122/), [Journal of Nanoscience and Nanotechnology, 2010](https://pubmed.ncbi.nlm.nih.gov/21137794/)

### Where does this serum go in a skincare routine for mature skin?

This serum goes in the evening routine after cleansing and before moisturizing, though some serums can also be used in the morning or twice a day. For mature skin, this product type also needs ingredients that specifically target wrinkles and fine lines.

### Can I use this serum with retinol, and in what order?

You can use this serum with retinol by applying the serum first to help build up your skin barrier and make it more comfortable for retinol. Using a moisturizing treatment like this helps keep skin soft and may reduce the dryness often caused by retinol.
Sources: [Cutis, 2006](https://pubmed.ncbi.nlm.nih.gov/17121065/)

### How often should I use this serum?

This serum works well in your evening routine for simplicity and extra safety around sun exposure. It helps keep your skin feeling soft and smooth by delivering essential moisture and barrier support.
Sources: [Health Science Reports, 2021](https://pubmed.ncbi.nlm.nih.gov/34141902/), [Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/32141711/)

### Can this serum clog pores, cause breakouts or purging for mature skin?

This serum is unlikely to cause breakouts for mature skin, as it has a very low complaint rate for clogged pores and contains soothing rose extracts. Mature skin needing a better fit here generally benefits from antioxidant-rich formulas with peptides or retinoids to smooth fine lines.

### Can I use this serum around the eyes or on my body?

You can use this serum around the eyes and on the body because its glycerin and squalane hydrate well and soothe the skin without causing irritation. However, mature skin needs targeted anti-wrinkle ingredients like peptides, retinoids, or potent antioxidants to effectively smooth fine lines.
Sources: [Surgical and Radiologic Anatomy, 2002](https://pubmed.ncbi.nlm.nih.gov/12375070/)

### Is this serum fragrance-free and alcohol-free?

It has no drying alcohol and contains fragrance (citronellol and geraniol).

## Alternatives for mature skin

- [innisfree Green Tea Seed Hyaluronic Acid Hydrating Serum](https://lovi.care/skincare/ca/p/innisfree/green-tea-seed-hyaluronic-acid-hydrating-serum/for/mature-skin) — High fit — CA$40.50 at Amazon
- [Numbuzin No.2 Protein 43% Creamy Serum](https://lovi.care/skincare/ca/p/numbuzin/no-2-protein-43-creamy-serum/for/mature-skin) — High fit — CA$28.99 at Amazon

## Pairs well with

- Cleanser: [Fresh Soy Face Cleanser](https://lovi.care/skincare/ca/p/fresh/soy-face-cleanser/for/mature-skin) — Superior fit — CA$44.95 at Amazon
- Hydrating Toner: [COSRX Propolis Synergy Toner](https://lovi.care/skincare/ca/p/cosrx/full-fit-propolis-synergy-toner/for/mature-skin) — Superior fit — CA$31.98 at Amazon
- SPF: [Torriden DIVE-IN Mild Sunscreen](https://lovi.care/skincare/ca/p/torriden/dive-in-mild-sunscreen/for/mature-skin) — Superior fit — CA$27.34 at Amazon

## Where to buy

- Sephora: CA$87.00 (https://www.sephora.com/ca/en/product/fresh-rose-deep-hydration-oil-serum-P457005?skuId=2346278)
Prices checked 10 Oct 2026.

## Ingredients

Water, Rosa Damascena Flower Water, Coco-Caprylate Caprate, C9-12 Alkane, Propanediol, Ethylhexyl Palmitate, Pentylene Glycol, Glycerin, Squalane, Rosa Damascena Flower Extract, Rosa Damascena Extract, Camelina Sativa Seed Oil, Rosa Rubiginosa Seed Oil, Cucumis Sativus Fruit Extract, Rosa Damascena Oil Flower, Tocopherol, Sodium Citrate, Sodium Chloride, Ethylhexylglycerin, Xanthan Gum, Citric Acid, Caprylic Capric Triglyceride, Sorbitan Sesquioleate, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Potassium Sorbate, Citronellol, Geraniol
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- United Kingdom: https://lovi.care/skincare/uk/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Ireland: https://lovi.care/skincare/ie/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Germany: https://lovi.care/skincare/de/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- France: https://lovi.care/skincare/fr/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Italy: https://lovi.care/skincare/it/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Netherlands: https://lovi.care/skincare/nl/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Spain: https://lovi.care/skincare/es/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Canada: https://lovi.care/skincare/ca/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin (this page)
- Australia: https://lovi.care/skincare/au/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Singapore: https://lovi.care/skincare/sg/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/fresh/rose-deep-hydration-oil-infused-serum/for/mature-skin