# Hada Labo skincare

Page: https://lovi.care/skincare/brands/hada-labo

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United States.

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

[en.wikipedia.org](https://en.wikipedia.org/wiki/Hada_Labo) [hadalabosa.co.za](https://hadalabosa.co.za/about-hada-labo/) [hadalabotokyo.pl](https://www.hadalabotokyo.pl/en/the-world-of-hada-labo/brand-history/)

Hada Labo is deeply loved for its hydrating toners, gentle makeup removers, and nourishing moisturizers, all driven by the advanced science of its formulas. Its products suit dry skin and acne-prone skin best, as these expertly crafted solutions restore moisture and soothe irritation without clogging pores. For targeted concerns, the brand offers standout options including the Gokujyun Lotion for acne-prone skin, the Shirojyun Premium Whitening Lotion for skin with dark spots, and the Gokujun Premium for mature skin. Through thoughtful formulation, its ingredients work harmoniously to deliver essential hydration and support a healthy skin barrier.

- [Hyaluronic acid](https://lovi.care/skincare/ingredients/hyaluronic-acid)

This page covers some of the most popular Hada Labo products; for the whole Hada Labo range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg30f65362f2).

### Other Hada Labo products

#### Other products

- [Gokujyun Lotion](https://lovi.care/skincare/p/hada-labo/gokujyun-lotion/for/dry-skin) — Superior fit — [$18.04 at Amazon](https://www.amazon.com/dp/B013HHJV0C?tag=lovi-care-web-product-20&linkCode=osi&th=1&psc=1)
- [Gokujun Premium](https://lovi.care/skincare/p/hada-labo/gokujun-premium/for/dry-skin) — Superior fit
- [Shirojyun Premium Whitening Lotion](https://lovi.care/skincare/p/hada-labo/shirojyun-premium-whitening-lotion/for/dry-skin) — High fit — [$16.79 at Amazon](https://www.amazon.com/dp/B06WP7TZV8?tag=lovi-care-web-product-20&linkCode=osi&th=1&psc=1)
- [Premium Whitening Lotion (Light)](https://lovi.care/skincare/p/hada-labo/premium-whitening-lotion-light/for/dry-sensitive-skin) — High fit
- [Gokujyun Cleansing Oil](https://lovi.care/skincare/p/hada-labo/gokujyun-cleansing-oil/for/dry-skin) — Superior fit
- [Gokujyun Perfect Gel](https://lovi.care/skincare/p/hada-labo/gokujyun-perfect-gel/for/dry-skin) — High fit

## People Say

★4.7

Overall rating based on 6.8k+ reviews

Reviewers most often praise Hada Labo for providing deep hydration, brightening the complexion, and offering gentle makeup removal. The most common complaints are a sticky texture and causing breakouts.

### Highlights

- Deep hydration and moisturization Mostly Mentioned “skin drinks it up — Gokujyun Lotion” “Plumps fine lines — Gokujun Premium” “leaves skin soft, smooth, and hydrated — Shirojyun Premium Whitening Lotion”
- Gentle and fragrance-free formulations Often Mentioned “never stings my sensitive skin — Gokujyun Lotion” “No fragrance/alcohol — Gokujun Premium” “no irritation, no breakouts — Shirojyun Premium Whitening Lotion”
- Value and versatility Often Mentioned “bottle lasts forever — Gokujyun Lotion” “mixes well with oils — Gokujyun Lotion” “Lasts forever — Gokujun Premium”
- Lightweight and fast-absorbing toners Often Mentioned “absorbs super quickly — Premium Whitening Lotion (Light)” “watery and lightweight — Shirojyun Premium Whitening Lotion”
- Brightening and dark spot reduction Often Mentioned “faded considerably — Shirojyun Premium Whitening Lotion” “faded my PIH considerably — Premium Whitening Lotion (Light)”
- Sticky and tacky finishes Often Mentioned “Tacky residue — Gokujun Premium” “Texture Sticky, sticky, sticky! If you have sensory issues, beware. — Gokujyun Perfect Gel” “feels gloopy at first — Gokujyun Lotion”
- Application and environmental issues Often Mentioned “Greasy in humidity — Gokujun Premium” “There is sometimes a film/layer on my skin in the morning. — Gokujyun Perfect Gel” “not enough for dry patches — Premium Whitening Lotion (Light)”
- Breakouts and clogged pores Often Mentioned “gave me tiny bumps — Gokujyun Lotion” “Closed comedones — Gokujun Premium” “gave me closed comedones — Shirojyun Premium Whitening Lotion”

Sources: lovi.care, iherb.com, yesstyle.com, influenster.com, reddit.com, makeupwithdrawal.com, and more

## Questions and answers

### Is Hada Labo good for oily skin?

Yes, Hada Labo is well suited for oily skin and its routine is rated Superior for this skin type. The Hada Labo products on this page help provide deep hydration while remaining lightweight and fast-absorbing.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Is Hada Labo worth it?

Yes, Hada Labo is worth considering for its value and versatility, with reviewers often praising its deep hydration and gentle formulations. Lovi rates the brand-focused routines Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin. Topical [hyaluronic acid](https://lovi.care/skincare/ingredients/hyaluronic-acid) helps improve skin quality and signs of skin aging.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### What are Hada Labo's best products?

Hada Labo features several top choices, with Lovi rating Gokujyun Lotion and Gokujyun Cleansing Oil as Superior for dry skin, while Gokujun Premium and Shirojyun Premium Whitening Lotion excel across multiple skin types. The Hada Labo products on this page help deliver deep hydration with hyaluronic acid.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Which Hada Labo moisturizer is best for dry skin?

Gokujyun Perfect Gel is the best Hada Labo moisturizer for dry skin, and Lovi rates it High for dry skin. Topical hyaluronic acid helps provide deep hydration and moisturization.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Does Hada Labo cause breakouts?

Reviewers note that Hada Labo can sometimes cause breakouts and clogged pores. However, the Hada Labo products on this page are fragrance-free and generally help hydrate the skin without heavy oils.

### Is Hada Labo fragrance-free?

Yes, the Hada Labo products on this page are fragrance-free. Reviewers often mention that the brand features gentle formulations.

### What are the key ingredients in Hada Labo products?

The key ingredient in Hada Labo products is hyaluronic acid. Topical application of hyaluronic acid helps improve skin quality and provides deep hydration.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### How do I build a Hada Labo skincare routine?

To build a Hada Labo routine for dry skin, start your morning with a gentle cleanser, apply Gokujyun Lotion as a hydrating toner, finish with a rich moisturizer, and use an SPF. In the evening, use a pre-cleanser followed by your cleanser and moisturizer, and once a week add a nourishing mask into this routine.

### Where can I buy Hada Labo, and how much does it cost?

You can buy Hada Labo products on Amazon US as shown on this page. Prices generally range from $16.79 to $18.04.

### What are good alternatives to Hada Labo?

Good alternatives to Hada Labo that have pages on Lovi include Biore, Shiseido, SK-II, Shiseido Senka, DHC, and Pair. Lovi rates the routine fit for these brands as Superior for dry, oily, sensitive, combination, and acne-prone skin types.

### Hada Labo vs Biore: which is better?

Hada Labo and Biore are both strong options, as Lovi rates the Hada Labo-focused routine Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin, matching Biore across those same skin types.

### Who owns Hada Labo, and where is it from?

Hada Labo is a Japanese brand founded in 2004, owned by Rohto Pharmaceutical Co., Ltd..

[en.wikipedia.org](https://en.wikipedia.org/wiki/Hada_Labo) [hadalabosa.co.za](https://hadalabosa.co.za/about-hada-labo/) [hadalabotokyo.pl](https://www.hadalabotokyo.pl/en/the-world-of-hada-labo/brand-history/)

### Is Hada Labo cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list Hada Labo as cruelty-free.

### Is Hada Labo good for dry skin?

Yes, Hada Labo is well-suited for dry skin and Lovi rates the brand-focused routine Superior for dry skin. Reviewers often mention deep hydration and moisturization from the products, which helps maintain soft and smooth skin.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Is Hada Labo good for acne-prone skin?

Yes, Hada Labo is well suited for acne-prone skin, as Lovi rates the brand-focused routine Superior for this skin type. The Hada Labo products on this page help provide deep hydration without heavy layers, though reviewers note that some may experience a sticky finish.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Is Hada Labo good for skin with dark spots?

Yes, Hada Labo is helpful for skin with dark spots, as Lovi rates Shirojyun Premium Whitening Lotion and Premium Whitening Lotion (Light) High for this concern. The brand uses ingredients like hyaluronic acid, and reviewers often mention brightening and dark spot reduction.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

### Is Hada Labo good for mature skin?

Yes, Hada Labo is well-suited for mature skin. Lovi rates the Gokujyun Lotion, Gokujun Premium, Shirojyun Premium Whitening Lotion, and Premium Whitening Lotion (Light) High for mature skin, while the Gokujyun Cleansing Oil and Gokujyun Perfect Gel rate Average. Topical hyaluronic acid helps improve skin quality and signs of skin aging.

[Dermatologic Therapy, 2022](https://pubmed.ncbi.nlm.nih.gov/36200921/)

## Research behind Hada Labo's key ingredients

- [The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer](https://pubmed.ncbi.nlm.nih.gov/12100180/) Niacinamide · The British Journal of Dermatology, 2002
- [Benefits of topical hyaluronic acid for skin quality and signs of skin aging: From literature review to clinical evidence](https://pubmed.ncbi.nlm.nih.gov/36200921/) Sodium hyaluronate · Dermatologic Therapy, 2022
- [Alteration of barrier properties, stratum corneum ceramides and microbiome composition in response to lotion application on cosmetic dry skin](https://pubmed.ncbi.nlm.nih.gov/35340018/) Ceramide · Scientific Reports, 2022
- [Preparation and characterization of a lecithin nanoemulsion as a topical delivery system](https://pubmed.ncbi.nlm.nih.gov/20652152/) Hydroxylated lecithin · Nanoscale Research Letters, 2009
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [Randomized controlled study for the anti-aging effect of human adipocyte-derived mesenchymal stem cell media combined with niacinamide after laser therapy](https://pubmed.ncbi.nlm.nih.gov/33103316/) Niacinamide · Journal of Cosmetic Dermatology, 2021
- [Senomorphic activity of a combination of niacinamide and hyaluronic acid: correlation with clinical improvement of skin aging](https://pubmed.ncbi.nlm.nih.gov/39009698/) Niacinamide · Scientific Reports, 2024
- [Efficacy of a topical serum containing L-ascorbic acid, neohesperidin, pycnogenol, tocopherol, and hyaluronic acid in relation to skin aging signs](https://pubmed.ncbi.nlm.nih.gov/35150043/) Vitamin e · Journal of Cosmetic Dermatology, 2022
- [Encapsulation of alpha arbutin, a depigmenting agent, in nanosized ethosomes: Invitro and invivo human studies](https://pubmed.ncbi.nlm.nih.gov/37681127/) Alpha-arbutin · Heliyon, 2023
- [Botulinum toxin injection as a single or combined treatment with non-cross-linked high molecular weight and low molecular weight hyaluronic acid gel for neck rejuvenation: A randomized clinical trial](https://pubmed.ncbi.nlm.nih.gov/35775872/) Hydrolyzed hyaluronic acid · Dermatologic Therapy, 2022
- [Effects of 1,3-propanediol associated, or not, with butylene glycol and/or glycerol on skin hydration and skin barrier function](https://pubmed.ncbi.nlm.nih.gov/37699769/) Propanediol · International Journal of Cosmetic Science, 2024
- [Efficacy of cosmetic formulations containing dispersion of liposome with magnesium ascorbyl phosphate, alpha-lipoic acid and kinetin](https://pubmed.ncbi.nlm.nih.gov/22236139/) Magnesium ascorbyl phosphate · Photochemistry and Photobiology, 2012
- [Topical application of jojoba (Simmondsia chinensis L.) wax enhances the synthesis of pro-collagen III and hyaluronic acid and reduces inflammation in the ex-vivo human skin organ culture model](https://pubmed.ncbi.nlm.nih.gov/38344180/) Jojoba seed oil · Frontiers in Pharmacology, 2024
- [The anti-wrinkles properties of sodium acetylated hyaluronate](https://pubmed.ncbi.nlm.nih.gov/34708918/) Sodium acetylhyaluronate · Journal of Cosmetic Dermatology, 2022
- [Efficacy and Tolerability of Stable Hybrid Cooperative Complexes of High- and Low-Molecular Weight Hyaluronic Acid in Asian Patients: An Open-Label Study](https://pubmed.ncbi.nlm.nih.gov/40921777/) Hydrolyzed hyaluronic acid · Aesthetic Plastic Surgery, 2026
- [Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum](https://pubmed.ncbi.nlm.nih.gov/27430380/) Diglycerin · Journal of Oleo Science, 2016
- [Tocopherol succinate-loaded ethosomal gel synthesized by cold method technique: Deeper biophysical characterizations for translational application on human skin](https://pubmed.ncbi.nlm.nih.gov/38268219/) Vitamin e · Journal of Cosmetic Dermatology, 2024
- [Comparative Study on Epidermal Moisturizing Effects and Hydration Mechanisms of Rice-Derived Glucosylceramides and Ceramides](https://pubmed.ncbi.nlm.nih.gov/36613524/) Glucosyl ceramide · International Journal of Molecular Sciences, 2022
- [Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery](https://pubmed.ncbi.nlm.nih.gov/36279763/) Hydrolyzed hyaluronic acid · Colloids and Surfaces. B, Biointerfaces, 2022
- [Thermostable hyaluronic acid-based dissolving microneedles with high-loading capacity: design, optimization, and transdermal delivery of anti-aging ingredients](https://pubmed.ncbi.nlm.nih.gov/41628877/) 3-o-ethyl ascorbic acid · International Journal of Biological Macromolecules, 2026
- [Combined Effect of Silybin and Sodium Acetylated Hyaluronate on UV-Induced Photoaging](https://pubmed.ncbi.nlm.nih.gov/42728863/) Sodium acetylhyaluronate · Skin Research and Technology, 2026

## Hada Labo routines

- 99% fit: [Routine for dry skin](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/dry-skin)
- 95% fit: [Routine for oily skin](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/oily-skin)
- 94% fit: [Routine for combination skin](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/combination-skin)
- 96% fit: [Routine for acne-prone skin](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/acne-prone-skin)
- 93% fit: [Routine for mature skin](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/mature-skin)
- 92% fit: [Routine for skin with dark spots](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/dark-spots)
- 95% fit: [Routine for oily acne-prone skin](https://lovi.care/skincare/brands/hada-labo/skincare-routine/for/oily-acne-prone-skin)

## Similar brands

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## Compare Hada Labo

- [SKIN1004 vs Hada Labo](https://lovi.care/skincare/compare/skin1004-vs-hada-labo)
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- [Good Molecules vs Hada Labo](https://lovi.care/skincare/compare/good-molecules-vs-hada-labo)

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## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/brands/hada-labo (this page)
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- Ireland: https://lovi.care/skincare/ie/brands/hada-labo
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