# Neutrogena Deep Clean Purifying Clay Cleanser/Mask for mature skin

**Lovi Fit: Caution fit for mature skin.**
Normal Skin Fit: Low · Effectiveness: High · Safety: Risky.

Page: https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Australia.

Brand: [Neutrogena](https://lovi.care/skincare/au/brands/neutrogena)
Category: [Face masks](https://lovi.care/skincare/au/best/face-masks)

This fit is calculated for the concerns frequently associated with mature skin: fine lines, wrinkles, and loss of firmness. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

A poor match for mature skin; the cleansing masks alongside fit it better.

## Why this fit

- Offers moderate exfoliation for wrinkles and fine lines due to the presence of glycolic acid and salicylic acid, which can cause over-exfoliation and irritation for your normal skin, even with glycerin for hydration.
- The kaolin and bentonite clays provide excellent cleansing and pore decongestion, which is beneficial for maintaining clear skin.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/oily-skin): Average
- [Dry skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/dry-skin): Caution
- [Combination skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/combination-skin): Average
- [Sensitive skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/sensitive-skin): Caution
- [Acne-prone skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/dark-spots): Low
- [Mature skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin): Caution (this page)
- [Dry sensitive skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/dry-sensitive-skin): Caution
- [Oily acne-prone skin](https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/oily-acne-prone-skin): High

## Key ingredients

Salicylic Acid, Kaolin, Bentonite, Glycerin, Glycolic Acid

## What the research says

- Cryotherapy with liquid nitrogen achieved a higher cure rate (39%) than salicylic acid (24%) and a wait-and-see approach (16%) for cutaneous warts at 13 weeks in primary care patients. ([CMAJ, 2010](https://pubmed.ncbi.nlm.nih.gov/20837684/))
- A moisturizer containing licochalcone A, 1,2-decanediol, L-carnitine, and salicylic acid significantly reduced noninflammatory, inflammatory, and total acne lesion counts compared to a vehicle control in Thai patients during a 12-week maintenance phase. ([BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/33150170/))
- Treatment with 2% supramolecular salicylic acid hydrogel resulted in a regression and markedly improvement rate of 51.01% compared to 43.10% for Adapaline gel in patients with mild to moderate facial acne vulgaris, showing no significant difference in efficacy. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38590107/))
- Vectorization of high molecular weight hyaluronic acid with clay enabled its penetration into deeper skin layers and led to a significant clinical reduction in fine lines in the crow's feet area compared to placebo after 28 days. ([Skin Research and Technology, 2024](https://pubmed.ncbi.nlm.nih.gov/38591218/))
- Twice-weekly use of a clay mask over 4 weeks in 75 adults with oily or combination skin improved acne-related outcomes, sebum content, skin evenness, hydration, and reduced dryness and irritation. ([Skin Research and Technology, 2023](https://pubmed.ncbi.nlm.nih.gov/38009030/))
- Clay jojoba oil facial masks reduced total skin lesions by a mean of 54% after 6 weeks in 133 participants with acne-prone, lesioned skin and mild acne compared to baseline. ([Forschende Komplementarmedizin, 2012](https://pubmed.ncbi.nlm.nih.gov/22585103/))
- Quaternized carboxymethyl chitosan/organic montmorillonite nanocomposite demonstrated superior moisture-adsorption and retention compared to hyaluronic acid, good UV-protection ability, negligible dermal irritation, and prominent moisture-retention efficacy on human stratum corneum when formulated into a cosmetic cream. ([Carbohydrate Polymers, 2017](https://pubmed.ncbi.nlm.nih.gov/28732847/))
- A novel water-in-oil emulsion with a lecithin-modified bentonite prevented epidermal degradation and inflammatory protein secretion induced by urban dust and cedar pollen more effectively than a conventional water-in-oil emulsion in a reconstructed human epidermis model. ([International Journal of Cosmetic Science, 2020](https://pubmed.ncbi.nlm.nih.gov/31995229/))
- Bentonite nanoparticles and honey co-administration improved skin wound healing in BALB/c mice by reducing inflammatory cell infiltration and increasing fibroblastosis, new epithelium thickness, granulation area, and collagen density compared to the untreated control group. ([The International Journal of Lower Extremity Wounds, 2025](https://pubmed.ncbi.nlm.nih.gov/35950795/))
- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- The emollient V0034CR significantly reduced TEWL compared to vehicle and vehicle plus glycerol, and significantly increased corneometry scores compared to vehicle and vehicle plus petrolatum in healthy volunteers with dry skin, demonstrating combined barrier function improvement from petrolatum and hydration improvement from glycerol. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31532576/))
- Ten days of treatment with a cream containing 20% glycerin significantly increased skin hydration measured by corneometer values in 17 healthy volunteers compared to a placebo cream, but showed no influence on transepidermal water loss or skin sensitivity to an irritating surfactant. ([International Journal of Cosmetic Science, 2001](https://pubmed.ncbi.nlm.nih.gov/18498456/))
- Repeated short-contact 70% glycolic acid peels provided superior results in atrophic acne scars compared to daily low-strength glycolic acid cream or placebo in 58 women over 24 weeks. ([International Journal of Dermatology, 2000](https://pubmed.ncbi.nlm.nih.gov/11095203/))
- Serial glycolic acid peels combined with a modified Kligman formula significantly reduced facial PIH severity in Indian patients compared to the modified Kligman formula alone. ([Dermatologic Surgery, 2017](https://pubmed.ncbi.nlm.nih.gov/28114204/))

## What reviewers say

Based on a very large amount of data, users with oily and acne-prone skin frequently praise this 2-in-1 cleanser and mask for its deep pore cleansing and breakout reduction capabilities. A moderate number of users appreciate the refreshing cooling sensation and acne-fighting properties, with some noting it softens skin texture. Conversely, a low to moderate number of users with sensitive skin report irritation, burning, and dryness, while a moderate number find the scent overpowering and a low number experience difficulty rinsing or report it caused breakouts.

- Liked: Effective deep cleaning (mostly mentioned)
- Liked: Versatile 2-in-1 (often mentioned)
- Liked: Helps with acne (sometimes noted)
- Liked: Refreshing cooling (sometimes noted)
- Liked: Softens skin (sometimes noted)
- Disliked: Drying/Stripping (sometimes noted)
- Disliked: Skin irritation (sometimes noted)
- Disliked: Strong scent (sometimes noted)
- Disliked: Caused breakouts (rarely noted)
- Disliked: Difficult to rinse (rarely noted)

## How to apply

- Use this cleansing mask PM as part of your weekly routine, starting once a week and increasing slowly if needed.
- Apply this cleansing mask after using your cleanser and enzyme powder, but before your toner and moisturizer.
- Smooth an even layer of the cleansing mask over your face, making sure to gently avoid rubbing .
- Apply the cleansing mask to clean and completely dry skin to help target your fine lines effectively.
- Be sure to avoid the sensitive eye area and do a patch test before your first use.
- Video: https://storage.pora.ai/6089f210022bdd96805c3bf12c9a44a3.mp4

## Questions and answers

### Why does Lovi advise caution with Neutrogena Deep Clean Purifying Clay Cleanser/Mask for mature skin?

This cleanser and mask contains glycolic acid and salicylic acid, which may cause over-exfoliation and irritation on your mature skin. A product for this skin needs ingredients that address wrinkles and fine lines while posing no risk of irritation, along with nourishing and hydrating components.

### Which ingredients make this cleanser a poor fit for mature skin?

Glycolic acid and salicylic acid make this cleanser a poor fit because they can cause over-exfoliation and irritation for mature skin, even with glycerin for hydration. A product of this type for mature skin needs gentle exfoliating ingredients and hydrating components that smooth wrinkles without causing irritation.

### What does Salicylic Acid do for mature skin?

Salicylic acid helps smooth and firm mature skin by boosting collagen and elasticity while reducing roughness and wrinkles. It is unlikely to cause irritation when used correctly, but this skin type also needs extra hydrating ingredients to stay soft and plump.
Sources: [Aesthetic Plastic Surgery, 2025](https://pubmed.ncbi.nlm.nih.gov/38926250/)

### What does Kaolin Clay do for mature skin?

Kaolin clay helps absorb excess oil and impurities from mature skin while providing a gentle purifying effect. To properly care for mature skin, this type of product needs hydrating ingredients and barrier-supporting components that prevent dryness and keep the skin feeling soft and smooth.

### Where does this cleanser go in a skincare routine for mature skin?

This cleansing mask requires caution for mature skin because its acids may cause over-exfoliation and irritation. Mature skin needs a mild cleanser paired with hydrating ingredients and moisturizers to keep it soft and comfortable.

### Can I use this cleanser with retinol, and in what order?

It is best to avoid using this cleanser with retinol, because the strong acids and clays can easily cause over-exfoliation and irritation for mature skin. Mature skin needs gentle cleansers and hydrating ingredients that protect the moisture barrier rather than stripping it.

### How often should I use this cleanser?

This cleansing mask can easily cause over-exfoliation and irritation on mature skin, so it is best to use it just once a week. If your skin tolerates it well and you see good results, you may carefully use it a little more often. Mature skin needs gentle cleansers and rich moisturizing ingredients to maintain comfort and protect the skin barrier.

### Can this cleanser clog pores, cause breakouts or purging for mature skin?

This mask is unlikely to clog pores since it contains kaolin and bentonite clays that clean out pores, but it may cause irritation and dryness for mature skin. A product for this skin needs gentle hydrating ingredients and mild cleansers that keep the skin soft without over-exfoliating.

### Is this cleanser fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

## Alternatives for mature skin

- [Herbivore Botanicals Blue Tansy Resurfacing Clarity Mask](https://lovi.care/skincare/au/p/herbivore-botanicals/blue-tansy-bha-and-enzyme-pore-refining-mask/for/mature-skin) — Superior fit — A$118.35 at Amazon
- [Sulwhasoo Clarifying Mask](https://lovi.care/skincare/au/p/sulwhasoo/clarifying-mask/for/mature-skin) — High fit — A$59.98 at Amazon

## Routine for mature skin

### AM

- Cleanser: [Fresh Soy Face Cleanser](https://lovi.care/skincare/au/p/fresh/soy-face-cleanser/for/mature-skin) — Superior fit — A$73.61 at Amazon
- Hydrating Toner: [COSRX Propolis Synergy Toner](https://lovi.care/skincare/au/p/cosrx/full-fit-propolis-synergy-toner/for/mature-skin) — Superior fit — A$37.00 at Amazon
- Moisturizer: [Elizabeth Arden Ceramide Lift and Firm Night Cream](https://lovi.care/skincare/au/p/elizabeth-arden/advanced-ceramide-lift-and-firm-night-cream/for/mature-skin) — Superior fit — A$116.08 at Amazon

### PM

- Pre-Cleanser: [Pyunkang Yul Deep Cleansing Oil](https://lovi.care/skincare/au/p/pyunkang-yul/deep-cleansing-oil/for/mature-skin) — Superior fit — A$30.99 at Amazon
- Cleanser: [Fresh Soy Face Cleanser](https://lovi.care/skincare/au/p/fresh/soy-face-cleanser/for/mature-skin) — Superior fit — A$73.61 at Amazon
- Cleansing Toner: [Pixi Glow Tonic](https://lovi.care/skincare/au/p/pixi/glow-tonic/for/mature-skin) — Superior fit — A$59.95 at Amazon
- Serum or Treatment: [Purito Centella Unscented Serum](https://lovi.care/skincare/au/p/purito/centella-unscented-serum/for/mature-skin) — Superior fit — A$32.00 at Amazon
- Moisturizer: [Elizabeth Arden Ceramide Lift and Firm Night Cream](https://lovi.care/skincare/au/p/elizabeth-arden/advanced-ceramide-lift-and-firm-night-cream/for/mature-skin) — Superior fit — A$116.08 at Amazon

### Weekly

- Pre-Cleanser: [Pyunkang Yul Deep Cleansing Oil](https://lovi.care/skincare/au/p/pyunkang-yul/deep-cleansing-oil/for/mature-skin) — Superior fit — A$30.99 at Amazon
- Cleanser: [Fresh Soy Face Cleanser](https://lovi.care/skincare/au/p/fresh/soy-face-cleanser/for/mature-skin) — Superior fit — A$73.61 at Amazon
- Enzyme Powder: [AmorePacific Treatment Enzyme Peel](https://lovi.care/skincare/au/p/amorepacific/treatment-enzyme-peel/for/mature-skin) — Superior fit — A$83.06 at Amazon
- Nourishing Mask: [MEDIHEAL Vita Essential Mask](https://lovi.care/skincare/au/p/mediheal/vita-essential-mask/for/mature-skin) — Superior fit — A$28.48 at Amazon
- Serum or Treatment: [Purito Centella Unscented Serum](https://lovi.care/skincare/au/p/purito/centella-unscented-serum/for/mature-skin) — Superior fit — A$32.00 at Amazon
- Moisturizer: [Elizabeth Arden Ceramide Lift and Firm Night Cream](https://lovi.care/skincare/au/p/elizabeth-arden/advanced-ceramide-lift-and-firm-night-cream/for/mature-skin) — Superior fit — A$116.08 at Amazon

## Where to buy

No store in Australia has a checked price for this product, so the page shows none.

## Ingredients

Water, Glycerin, Kaolin, Bentonite, Sodium Methyl Cocoyl Taurate, Trideceth-9, Peg-5 Ethylhexanoate, Xanthan Gum, Glycolic Acid, Citric Acid, Menthyl Lactate, Panthenol, Salicylic Acid, Sodium Hydroxide, Sodium Citrate, Disodium Edta, Titanium Dioxide, Green 3
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- United Kingdom: https://lovi.care/skincare/uk/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Ireland: https://lovi.care/skincare/ie/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Germany: https://lovi.care/skincare/de/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- France: https://lovi.care/skincare/fr/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Italy: https://lovi.care/skincare/it/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Netherlands: https://lovi.care/skincare/nl/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Spain: https://lovi.care/skincare/es/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Canada: https://lovi.care/skincare/ca/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Australia: https://lovi.care/skincare/au/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin (this page)
- Singapore: https://lovi.care/skincare/sg/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/neutrogena/deep-clean-purifying-clay-cleanser-mask/for/mature-skin