# GATSBY skincare

Page: https://lovi.care/skincare/au/brands/gatsby

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for Australia.

GATSBY is a Japanese skincare brand founded in 1978 and owned by CVC Capital Partners plc since 2026.

[guess-gatsby-wikipedia-demo.firebaseapp.com](https://guess-gatsby-wikipedia-demo.firebaseapp.com/wiki/Mandom/) [gatsbyglobal.com](https://www.gatsbyglobal.com/en/about/) [en.wikipedia.org](https://en.wikipedia.org/wiki/Mandom) [pitchbook.com](https://pitchbook.com/profiles/investor/10157-86)

GATSBY is quietly celebrated for its refreshing cleansers and refined formulas. Its products suit combination, oily, and normal skin types best. For acne-prone skin, the FACIAL WASH stands out as the primary choice for targeted care. These gentle solutions consistently leave the complexion feeling balanced, clean, and renewed.

This page covers some of the most popular GATSBY products; for the whole GATSBY range, with a fit score for every product, [use the Lovi app](https://app.pora.ai/vqqJ/j1xj2b6o?af_sub2=brand&af_sub3=selection_note&af_sub4=pg98d142c1b0).

### GATSBY cleansers

#### Cleansers

- [FACIAL WASH](https://lovi.care/skincare/au/p/gatsby/facial-wash/for/combination-skin) — Average fit

## Questions and answers

### Is GATSBY worth it?

GATSBY is worth it because Lovi rates the brand-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. The GATSBY products on this page are fragrance-free, and FACIAL WASH helps cleanse while Myristic acid helps reduce skin inflammation.

[Journal of Food Biochemistry, 2022](https://pubmed.ncbi.nlm.nih.gov/34811755/)

### What are GATSBY's best products?

GATSBY does not feature standalone best products on this page, but instead offers routines that Lovi rates Superior for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the GATSBY FACIAL WASH as Average for combination, oily, acne-prone, and oily acne-prone skin, Low for dark spots, mature, and sensitive skin, and warns against its use for dry and dry sensitive skin.

### Which GATSBY cleanser is best for oily skin?

FACIAL WASH is the best GATSBY cleanser for oily skin, though Lovi rates its fit for oily skin as Average.

### Does GATSBY cause breakouts?

GATSBY is unlikely to cause breakouts because its products on this page list no fragrance and feature ingredients like [salicylic acid](https://lovi.care/skincare/au/ingredients/salicylic-acid) that help manage acne. Lovi rates the GATSBY-focused routine Superior for acne-prone skin.

[BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/33150170/) [Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/37941097/)

### Is GATSBY fragrance-free?

Yes, every one of the GATSBY products on this page lists no fragrance in its ingredients.

### What are the key ingredients in GATSBY products?

GATSBY uses myristic acid, [glycerin](https://lovi.care/skincare/au/ingredients/glycerin), salicylic acid, [dipotassium glycyrrhizate](https://lovi.care/skincare/au/ingredients/licorice-root), and [bentonite](https://lovi.care/skincare/au/ingredients/bentonite-clay) in its formulation. Glycerin helps maintain skin hydration, while salicylic acid aids in managing acne.

[Journal of Food Biochemistry, 2022](https://pubmed.ncbi.nlm.nih.gov/34811755/) [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### How do I build a GATSBY skincare routine?

To build a GATSBY skincare routine, use the FACIAL WASH cleanser, which is included among the GATSBY products on this page. Lovi rates the GATSBY-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

### What are good alternatives to GATSBY?

Good alternatives to GATSBY include Biore, Hada Labo, Shiseido, SK-II, Shiseido Senka, and DHC, which all have brand pages on Lovi. Biore routines rate Superior for dry, oily, sensitive, combination, and acne-prone skin.

### GATSBY vs Biore: which is better?

GATSBY and Biore both perform similarly, as Lovi rates the GATSBY-focused routine and the Biore-focused routine as Superior for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin.

### Who owns GATSBY, and where is it from?

GATSBY is a Japanese brand founded in 1978, owned by CVC Capital Partners plc since 2026.

[guess-gatsby-wikipedia-demo.firebaseapp.com](https://guess-gatsby-wikipedia-demo.firebaseapp.com/wiki/Mandom/) [gatsbyglobal.com](https://www.gatsbyglobal.com/en/about/) [en.wikipedia.org](https://en.wikipedia.org/wiki/Mandom) [pitchbook.com](https://pitchbook.com/profiles/investor/10157-86)

### Is GATSBY cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list GATSBY as cruelty-free.

## Research behind GATSBY's key ingredients

- [Myristic acid reduces skin inflammation and nociception](https://pubmed.ncbi.nlm.nih.gov/34811755/) Myristic acid · Journal of Food Biochemistry, 2022
- [The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study](https://pubmed.ncbi.nlm.nih.gov/28860834/) Glycerin · Clinical, Cosmetic and Investigational Dermatology, 2017
- [A Double-Blinded, Randomized, Vehicle-Controlled Study of the Efficacy of Moisturizer Containing Licochalcone A, Decanediol, L-Carnitine, and Salicylic Acid for Prevention of Acne Relapse in Asian Population](https://pubmed.ncbi.nlm.nih.gov/33150170/) Salicylic acid · BioMed Research International, 2020
- [Efficacy of a multitargeted, salicylic acid-based dermocosmetic cream compared to benzoyl peroxide 5% in Acne vulgaris: Results from a randomized study](https://pubmed.ncbi.nlm.nih.gov/37941097/) Salicylic acid · Journal of Cosmetic Dermatology, 2024
- [A Salicylic Acid-Based Dermocosmetic is Effective as an Adjunct to Benzoyl Peroxide for Mild to Moderate Acne and as Monotherapy in Maintenance Post Benzoyl Peroxide](https://pubmed.ncbi.nlm.nih.gov/38051857/) Salicylic acid · Journal of Drugs in Dermatology, 2023
- [Efficacy of a Topical Formulation on Skin Hydration and Barrier Function in Individuals With Xerosis: A 28-Day Randomized, Split-Leg, Untreated-Controlled Trial](https://pubmed.ncbi.nlm.nih.gov/42108609/) Dipotassium glycyrrhizate · Journal of Cosmetic Dermatology, 2026
- [The Therapeutic Effects of a Bentonite-Based Facial Mask With Alcea sulphurea Extract on Acne Severity and Patient Experience: Add-On Randomized Controlled Clinical Trial](https://pubmed.ncbi.nlm.nih.gov/41347526/) Bentonite · Journal of Cosmetic Dermatology, 2025

## Similar brands

- Japanese skincare: [Biore](https://lovi.care/skincare/au/brands/biore)
- Japanese skincare: [Hada Labo](https://lovi.care/skincare/au/brands/hada-labo)
- Japanese skincare: [Shiseido](https://lovi.care/skincare/au/brands/shiseido)
- Japanese skincare: [SK-II](https://lovi.care/skincare/au/brands/sk-ii)
- Japanese skincare: [Shiseido Senka](https://lovi.care/skincare/au/brands/shiseido-senka)
- Japanese skincare: [DHC](https://lovi.care/skincare/au/brands/dhc)
- Japanese skincare: [Pair](https://lovi.care/skincare/au/brands/pair)
- Japanese skincare: [Anessa](https://lovi.care/skincare/au/brands/anessa)
- Japanese skincare: [FANCL](https://lovi.care/skincare/au/brands/fancl)
- Japanese skincare: [Shu Uemura](https://lovi.care/skincare/au/brands/shu-uemura)

## Popular brands

- Korean skincare: [SKIN1004](https://lovi.care/skincare/au/brands/skin1004)
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- Canadian skincare: [The Ordinary](https://lovi.care/skincare/au/brands/the-ordinary)
- Korean skincare: [Beauty of Joseon](https://lovi.care/skincare/au/brands/beauty-of-joseon)
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- American skincare: [CeraVe](https://lovi.care/skincare/au/brands/cerave)
- French skincare: [La Roche-Posay](https://lovi.care/skincare/au/brands/la-roche-posay)
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- Korean skincare: [celimax](https://lovi.care/skincare/au/brands/celimax)
- Korean skincare: [Purito](https://lovi.care/skincare/au/brands/purito)
- Korean skincare: [ROUND LAB](https://lovi.care/skincare/au/brands/round-lab)
- American skincare: [Cetaphil](https://lovi.care/skincare/au/brands/cetaphil)
- American skincare: [Paula's Choice](https://lovi.care/skincare/au/brands/paula-s-choice)
- American skincare: [Neutrogena](https://lovi.care/skincare/au/brands/neutrogena)
- Korean skincare: [AXIS-Y](https://lovi.care/skincare/au/brands/axis-y)
- American skincare: [Kiehl's](https://lovi.care/skincare/au/brands/kiehl-s)
- Korean skincare: [d'Alba](https://lovi.care/skincare/au/brands/d-alba)

## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi rates every product from its full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind these ratings: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/brands/gatsby
- United Kingdom: https://lovi.care/skincare/uk/brands/gatsby
- Ireland: https://lovi.care/skincare/ie/brands/gatsby
- Germany: https://lovi.care/skincare/de/brands/gatsby
- France: https://lovi.care/skincare/fr/brands/gatsby
- Italy: https://lovi.care/skincare/it/brands/gatsby
- Netherlands: https://lovi.care/skincare/nl/brands/gatsby
- Spain: https://lovi.care/skincare/es/brands/gatsby
- Canada: https://lovi.care/skincare/ca/brands/gatsby
- Australia: https://lovi.care/skincare/au/brands/gatsby (this page)
- Singapore: https://lovi.care/skincare/sg/brands/gatsby
- Saudi Arabia: https://lovi.care/skincare/sa/brands/gatsby
- United Arab Emirates: https://lovi.care/skincare/ae/brands/gatsby
