# Murad AHA/BHA Exfoliating Cleanser for sensitive skin

**Lovi Fit: High fit for sensitive skin.**
Normal Skin Fit: High · Effectiveness: High · Safety: High.

Page: https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Arab Emirates.

Brand: [Murad](https://lovi.care/skincare/ae/brands/murad)
Category: [Exfoliants](https://lovi.care/skincare/ae/best/exfoliators)

This fit is calculated for the concerns frequently associated with sensitive skin: redness, stinging, and reactions to new products. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

A great choice for sensitive skin; a few products fit it even better.

## Why this fit

- Offers moderate exfoliation for your redness and irritation due to the presence of glycolic acid, lactic acid, and salicylic acid, which provide mild skin renewal beneficial for your normal skin type. These acids work synergistically to smooth texture and reduce blemishes without causing irritation.
- The inclusion of dipotassium glycyrrhizate and sodium ascorbyl phosphate further aids in soothing and brightening your skin, enhancing overall radiance.
- The product is safe for your sensitive skin as it lacks prohibited or harsh ingredients, ensuring no risks of irritation.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/oily-skin): Superior
- [Dry skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/dry-skin): Average
- [Combination skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/combination-skin): High
- [Sensitive skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin): High (this page)
- [Acne-prone skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/acne-prone-skin): Superior
- [Skin with dark spots](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/dark-spots): Superior
- [Mature skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/mature-skin): High
- [Dry sensitive skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/dry-sensitive-skin): Average
- [Oily acne-prone skin](https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/oily-acne-prone-skin): Superior

## Key ingredients

Glycolic Acid, Lactic Acid, Salicylic Acid, Jojoba Esters, Sodium Ascorbyl Phosphate

## What the research says

- Twice daily application of a multitargeted dermocosmetic cream provided comparable efficacy to benzoyl peroxide 5% gel in reducing inflammatory, non-inflammatory, and total lesions in 150 Caucasian subjects with mild-to-moderate acne over 56 days, while demonstrating superior skin tolerability. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/37941097/))
- A moisturizer containing licochalcone A, 1,2-decanediol, L-carnitine, and salicylic acid significantly reduced noninflammatory, inflammatory, and total acne lesion counts compared to a vehicle control in Thai patients during a 12-week maintenance phase. ([BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/33150170/))
- The use of a salicylic acid-based dermocosmetic significantly reduces the needed quantity of benzoyl peroxide without impacting efficacy in mild to moderate acne, and as maintenance post-benzoyl peroxide allows a significant reduction of acne relapse compared to vehicle. ([Journal of Drugs in Dermatology, 2023](https://pubmed.ncbi.nlm.nih.gov/38051857/))
- The tetrapeptide PKEK exerts skin whitening effects by reducing UVB-stimulated mRNA expression of pigmentation-inducing mediators like POMC and tyrosinase, and significantly fades facial pigment spots when combined with sodium ascorbyl phosphate. ([Experimental Dermatology, 2012](https://pubmed.ncbi.nlm.nih.gov/22142309/))
- Dipotassium glycyrrhizinate-loaded hydroxypropyl chitosan and poly(N-isopropylacrylamide) hydrogels applied to wounds in a mouse full-thickness skin defect model resulted in rapid wound closure, efficient tissue remolding, collagen deposition, and decreased inflammation compared to commercial Tegaderm film and 3M dressing controls. ([Acta Biomaterialia, 2022](https://pubmed.ncbi.nlm.nih.gov/35245682/))
- Repeated short-contact 70% glycolic acid peels provided superior results in atrophic acne scars compared to daily low-strength glycolic acid cream or placebo in 58 women over 24 weeks. ([International Journal of Dermatology, 2000](https://pubmed.ncbi.nlm.nih.gov/11095203/))
- Serial glycolic acid peels combined with a modified Kligman formula significantly reduced facial PIH severity in Indian patients compared to the modified Kligman formula alone. ([Dermatologic Surgery, 2017](https://pubmed.ncbi.nlm.nih.gov/28114204/))
- Application of a cream containing lactic acid 12% and pramoxine HCl 1% significantly improved skin dryness, hydration, and itch compared with a nontreated control in 24 women with a history of dry itchy skin. ([Cutis, 2004](https://pubmed.ncbi.nlm.nih.gov/15027519/))
- Topical 12% ammonium lactate produced a significant sparing of epidermal and dermal atrophy induced by clobetasol propionate in human volunteers, without influencing the corticosteroid's bioavailability or antiinflammatory properties. ([Journal of the American Academy of Dermatology, 1992](https://pubmed.ncbi.nlm.nih.gov/1597538/))
- A lactic acid/ceramide lotion significantly improved skin moisturization and desquamation compared to no treatment in women with dry, rough skin on the anterior shins. ([The Journal of Clinical and Aesthetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/33178384/))
- Cryotherapy with liquid nitrogen achieved a higher cure rate (39%) than salicylic acid (24%) and a wait-and-see approach (16%) for cutaneous warts at 13 weeks in primary care patients. ([CMAJ, 2010](https://pubmed.ncbi.nlm.nih.gov/20837684/))
- Treatment with 2% supramolecular salicylic acid hydrogel resulted in a regression and markedly improvement rate of 51.01% compared to 43.10% for Adapaline gel in patients with mild to moderate facial acne vulgaris, showing no significant difference in efficacy. ([Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38590107/))
- Topical 5% benzoyl peroxide plus salicylic acid achieved the greatest lesion reduction at early 2 to 4 week time points compared to benzoyl peroxide, clindamycin, and combination benzoyl peroxide/clindamycin, while 5% benzoyl peroxide plus salicylic acid and combination benzoyl peroxide/clindamycin showed similar efficacy at 10 to 12 weeks in acne patients. ([Journal of the American Academy of Dermatology, 2010](https://pubmed.ncbi.nlm.nih.gov/20488582/))
- Topical formulations containing 3.75% glycerol and 1.25% hydrolyzed jojoba esters produced significantly lower evaporative TEWL values compared to glycerol alone at 8 and 24 hours posttreatment in human subjects. ([Journal of Cosmetic Dermatology, 2008](https://pubmed.ncbi.nlm.nih.gov/19146603/))
- Clay jojoba oil facial masks reduced total skin lesions by a mean of 54% after 6 weeks in 133 participants with acne-prone, lesioned skin and mild acne compared to baseline. ([Forschende Komplementarmedizin, 2012](https://pubmed.ncbi.nlm.nih.gov/22585103/))
- Topical application of jojoba wax reduced LPS-induced secretion of IL-6, IL-8, and TNFα by approximately 30% and increased the synthesis of pro-collagen III and hyaluronic acid compared to untreated skin in an ex-vivo human skin organ culture model. ([Frontiers in Pharmacology, 2024](https://pubmed.ncbi.nlm.nih.gov/38344180/))
- Topical application of 5% vitamin C cream significantly improved global clinical scores, increased skin microrelief density, and induced elastic tissue repair in photoaged skin compared to excipient control in healthy female volunteers. ([Experimental Dermatology, 2003](https://pubmed.ncbi.nlm.nih.gov/12823436/))
- Ascorbic acid 2-glucoside gel significantly reduced gingival melanin pigmentation after 4 weeks compared to placebo in 73 subjects with symmetric pigmentation. ([Journal of Periodontology, 2009](https://pubmed.ncbi.nlm.nih.gov/19186973/))
- Topical application of VC-IP cream twice daily for 8 weeks reduces periorbital wrinkles in female subjects compared to a placebo cream. ([Journal of Cosmetic Dermatology, 2022](https://pubmed.ncbi.nlm.nih.gov/34910367/))

## What reviewers say

Based on a very large amount of data, this cleanser is highly effective at smoothing skin texture and brightening the complexion, with many users appreciating its ability to clear congestion and provide gentle exfoliation. Some users with sensitive skin have noted that it can be drying or harsh if used too frequently, and a few find the price point to be high.

- Liked: Smoother skin texture (mostly mentioned)
- Liked: Brighter complexion (often mentioned)
- Liked: Clears acne/congestion (sometimes noted)
- Liked: Gentle physical exfoliation (sometimes noted)
- Disliked: Drying or stripping (sometimes noted)
- Disliked: Too harsh/irritating (sometimes noted)
- Liked: Efficient product usage (rarely noted)
- Disliked: Expensive price point (rarely noted)
- Disliked: Not for daily use (rarely noted)
- Disliked: Runny consistency (rarely noted)

## How to apply

- Use your exfoliant PM once a week to help with redness and irritation. Start slowly and only increase frequency if your skin feels happy and comfortable.
- Apply the exfoliant after cleansing and toner , but always before your moisturizer . This ensures the product absorbs properly into the skin.
- Gently press 2-3 drops of the exfoliant into your skin without rubbing . Let it absorb for a minute before moving on.
- Since your skin is sensitive , apply the exfoliant on completely dry skin for the best tolerance. This helps prevent any extra stinging or discomfort.
- Always do a patch test before your first use and avoid the delicate eye area .
- Video: https://storage.pora.ai/028e5e793422a3b665c02ff502cf5a68.mp4

## Questions and answers

### What makes Murad AHA/BHA Cleanser a great fit for sensitive skin?

Murad AHA/BHA Cleanser is a great fit because glycolic acid, lactic acid, and salicylic acid gently smooth texture and clear blemishes. Soothing ingredients like dipotassium glycyrrhizate and sodium ascorbyl phosphate calm the skin and brighten it. The formula lacks harsh ingredients, meaning it is unlikely to cause irritation.
Sources: [Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/37941097/), [Experimental Dermatology, 2012](https://pubmed.ncbi.nlm.nih.gov/22142309/)

### Which ingredients make this cleanser a good fit for sensitive skin?

Glycolic acid, lactic acid, and salicylic acid provide mild renewal to smooth texture, while dipotassium glycyrrhizate and sodium ascorbyl phosphate help soothe and brighten sensitive skin.
Sources: [Experimental Dermatology, 2012](https://pubmed.ncbi.nlm.nih.gov/22142309/)

### What does Glycolic Acid do for sensitive skin?

Glycolic acid can be too harsh for sensitive skin, leaving it dry and irritated, so this type of skin needs a gentler exfoliating ingredient and calming plant extracts to keep the skin barrier safe and comfortable.
Sources: [Cutaneous and Ocular Toxicology, 2022](https://pubmed.ncbi.nlm.nih.gov/35920724/)

### What does Lactic Acid do for sensitive skin?

Lactic acid may cause stinging and irritation on sensitive skin because sensitive skin often has a fragile barrier and enhanced facial blood flow. To care for sensitive skin, a product of this type needs soothing ingredients like ceramides to strengthen the skin barrier and calm discomfort.
Sources: [Archives of Dermatological Research, 2018](https://pubmed.ncbi.nlm.nih.gov/29728858/), [Clinical, Cosmetic and Investigational Dermatology, 2021](https://pubmed.ncbi.nlm.nih.gov/34548802/)

### Where does this cleanser go in a skincare routine for sensitive skin?

This cleanser goes into your morning and evening routines as the cleansing step. It helps smooth texture and reduce blemishes safely since it lacks harsh ingredients, and you can start using it once a week before trying it more often if your skin tolerates it well.

### Can I use this cleanser with retinol, and in what order?

You can use this exfoliating cleanser in your routine, but avoid applying it at the same time as your retinol to prevent redness and irritation. Use this cleanser in the morning or on alternating nights from your retinol, always following with a gentle moisturizer.
Sources: [Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/38102855/)

### How often should I use this cleanser?

Start by using this cleanser once a week, and if your skin feels comfortable and you see good results, you can carefully use it more often. The gentle exfoliating acids help smooth your texture and keep your skin calm without causing irritation.

### Can this cleanser clog pores, cause breakouts or purging for sensitive skin?

Murad AHA/BHA Exfoliating Cleanser is a great fit for your sensitive skin because its acids smooth texture and clear blemishes without causing irritation. However, because it contains exfoliating ingredients like glycolic, lactic, and salicylic acids that speed up skin renewal, it may cause mild purging when you first start using it.
Sources: [Journal of Cosmetic Dermatology, 2024](https://pubmed.ncbi.nlm.nih.gov/37941097/), [BioMed Research International, 2020](https://pubmed.ncbi.nlm.nih.gov/33150170/)

### Is this cleanser fragrance-free and alcohol-free?

Yes, it has no fragrance and no drying alcohol.

## Alternatives for sensitive skin

- [Purito Centella Unscented Serum](https://lovi.care/skincare/ae/p/purito/centella-unscented-serum/for/sensitive-skin) — Superior fit — AED 44.00 at Amazon
- [COSRX Galactomyces 95 Tone Balancing Essence](https://lovi.care/skincare/ae/p/cosrx/galactomyces-95-tone-balancing-essence/for/sensitive-skin) — High fit — AED 40.00 at Amazon

## Pairs well with

- Cleanser: [Fresh Soy Face Cleanser](https://lovi.care/skincare/ae/p/fresh/soy-face-cleanser/for/sensitive-skin) — Superior fit — AED 84.53 at Amazon
- Soothing Toner: [Clarins Toning Lotion with Camomile](https://lovi.care/skincare/ae/p/clarins/soothing-toning-lotion/for/sensitive-skin) — Superior fit — AED 81.41 at Amazon
- Moisturizer with Sun Protection: [Bioderma Bioderma Photoderm Mineral SPF 50+](https://lovi.care/skincare/ae/p/bioderma/photoderm-mineral-fluide-spf50/for/sensitive-skin) — Superior fit — AED 65.10 at Amazon

## Where to buy

- Amazon.ae: AED 188.94 (https://www.amazon.ae/dp/B0DKM6NBBR?tag=lovi00-21&linkCode=osi&th=1&psc=1)
Prices checked 6 Nov 2026.

## Ingredients

Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Jojoba Esters, Acrylates Copolymer, Glycol Stearate, Butylene Glycol, Sodium Pca, Dipotassium Glycyrrhizate, Sodium Ascorbyl Phosphate, Glycolic Acid, Lactic Acid, Salicylic Acid, Polyquaternium-4, Sodium Hydroxide, Sodium Chloride, Citric Acid, Disodium Edta, Phenoxyethanol, Methylparaben, Propylparaben
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- United Kingdom: https://lovi.care/skincare/uk/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Ireland: https://lovi.care/skincare/ie/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Germany: https://lovi.care/skincare/de/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- France: https://lovi.care/skincare/fr/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Italy: https://lovi.care/skincare/it/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Netherlands: https://lovi.care/skincare/nl/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Spain: https://lovi.care/skincare/es/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Canada: https://lovi.care/skincare/ca/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Australia: https://lovi.care/skincare/au/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Singapore: https://lovi.care/skincare/sg/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/murad/aha-bha-exfoliating-cleanser/for/sensitive-skin (this page)