# Erno Laszlo Pore Cleansing Clay Mask for mature skin

**Lovi Fit: Average fit for mature skin.**
Normal Skin Fit: High · Effectiveness: Average · Safety: Excellent.

Page: https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin

The Lovi Fit is the same in every country; only the stores and prices differ, and the ones here are for the United Arab Emirates.

Brand: Erno Laszlo
Category: [Face masks](https://lovi.care/skincare/ae/best/face-masks)

This fit is calculated for the concerns frequently associated with mature skin: fine lines, wrinkles, and loss of firmness. For scores based on a full skin profile (12D face scan, goals, preferences), use the Lovi app.

Works for mature skin; other cleansing masks fit it better.

## Why this fit

- This product offers moderate benefits for your normal skin, with kaolin and bentonite clays providing excellent pore cleansing by absorbing excess oil and impurities, while glycerin offers humectant action.
- While the formula is generally safe and soothing for normal skin due to ingredients like Rosa Damascena Flower Water and Portulaca Oleracea Extract, it does not specifically target your primary concerns of wrinkles and fine lines.
- The safety profile is excellent, with no risks of irritation for your normal skin due to the absence of harsh ingredients and the presence of soothing components.

## Fit by skin type

- [Oily skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/oily-skin): Average
- [Dry skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/dry-skin): Low
- [Combination skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/combination-skin): Average
- [Sensitive skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/sensitive-skin): High
- [Acne-prone skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/acne-prone-skin): Average
- [Skin with dark spots](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/dark-spots): Average
- [Mature skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin): Average (this page)
- [Dry sensitive skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/dry-sensitive-skin): Caution
- [Oily acne-prone skin](https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/oily-acne-prone-skin): Average

## Key ingredients

Kaolin, Bentonite, Glycerin, Calamine, Hibiscus Sabdariffa Flower Extract

## What the research says

- A single application of a moisturizing fluid containing hyaluronic acid 1%, glycerin 5%, and Centella asiatica stem cells extract significantly increased skin hydration by 29% and reduced transepidermal water loss at 24 hours compared to baseline and an untreated control site in twenty healthy women. ([Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/))
- Facial masks containing low-temperature extracted Portulaca oleracea protect sensitive skin from photothermal stimulation and improve skin barrier function during photorejuvenation. ([Cutaneous and Ocular Toxicology, 2025](https://pubmed.ncbi.nlm.nih.gov/41182319/))
- Quaternized carboxymethyl chitosan/organic montmorillonite nanocomposite demonstrated superior moisture-adsorption and retention compared to hyaluronic acid, good UV-protection ability, negligible dermal irritation, and prominent moisture-retention efficacy on human stratum corneum when formulated into a cosmetic cream. ([Carbohydrate Polymers, 2017](https://pubmed.ncbi.nlm.nih.gov/28732847/))
- Topical application of uncoated or silane-coated zinc oxide nanoparticles under occlusive conditions and on barrier-impaired skin of human volunteers results in no measurable penetration into or local toxicity in the viable epidermis. ([European Journal of Pharmaceutics and Biopharmaceutics, 2016](https://pubmed.ncbi.nlm.nih.gov/27131753/))
- Hibiscus sabdariffa calyx aqueous extract decreased ultraviolet B-induced reactive oxygen species, reduced matrix metalloproteinase expression, increased tissue inhibition of metalloproteinase-1, enhanced collagen content, and blocked melanin production pathway factors in skin fibroblasts without cytotoxicity. ([Journal of the Science of Food and Agriculture, 2020](https://pubmed.ncbi.nlm.nih.gov/31583701/))
- Vectorization of high molecular weight hyaluronic acid with clay enabled its penetration into deeper skin layers and led to a significant clinical reduction in fine lines in the crow's feet area compared to placebo after 28 days. ([Skin Research and Technology, 2024](https://pubmed.ncbi.nlm.nih.gov/38591218/))
- Twice-weekly use of a clay mask over 4 weeks in 75 adults with oily or combination skin improved acne-related outcomes, sebum content, skin evenness, hydration, and reduced dryness and irritation. ([Skin Research and Technology, 2023](https://pubmed.ncbi.nlm.nih.gov/38009030/))
- Clay jojoba oil facial masks reduced total skin lesions by a mean of 54% after 6 weeks in 133 participants with acne-prone, lesioned skin and mild acne compared to baseline. ([Forschende Komplementarmedizin, 2012](https://pubmed.ncbi.nlm.nih.gov/22585103/))
- A novel water-in-oil emulsion with a lecithin-modified bentonite prevented epidermal degradation and inflammatory protein secretion induced by urban dust and cedar pollen more effectively than a conventional water-in-oil emulsion in a reconstructed human epidermis model. ([International Journal of Cosmetic Science, 2020](https://pubmed.ncbi.nlm.nih.gov/31995229/))
- Bentonite nanoparticles and honey co-administration improved skin wound healing in BALB/c mice by reducing inflammatory cell infiltration and increasing fibroblastosis, new epithelium thickness, granulation area, and collagen density compared to the untreated control group. ([The International Journal of Lower Extremity Wounds, 2025](https://pubmed.ncbi.nlm.nih.gov/35950795/))
- A novel electrospun chitosan/polyvinyl alcohol/montmorillonite clay scaffold proved to be a suitable material for cell proliferation and demonstrated strong antimicrobial and scavenging efficacy for wound healing applications. ([International Journal of Biological Macromolecules, 2024](https://pubmed.ncbi.nlm.nih.gov/38657925/))
- The emollient V0034CR significantly reduced TEWL compared to vehicle and vehicle plus glycerol, and significantly increased corneometry scores compared to vehicle and vehicle plus petrolatum in healthy volunteers with dry skin, demonstrating combined barrier function improvement from petrolatum and hydration improvement from glycerol. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31532576/))
- Ten days of treatment with a cream containing 20% glycerin significantly increased skin hydration measured by corneometer values in 17 healthy volunteers compared to a placebo cream, but showed no influence on transepidermal water loss or skin sensitivity to an irritating surfactant. ([International Journal of Cosmetic Science, 2001](https://pubmed.ncbi.nlm.nih.gov/18498456/))
- Niacinamide/glycerin body moisturizers provided better rapid and prolonged improvement of cosmetic xerosis through functional improvement of stratum corneum barrier function compared to no treatment and conventional moisturizers in female subjects. ([Journal of Drugs in Dermatology, 2012](https://pubmed.ncbi.nlm.nih.gov/22206073/))
- Topical 0.5% hyaluronic-ZnO nanogel applied twice daily reduced inflammatory-lesion counts by 58% at week four in human subjects compared to baseline without causing erythema. ([Biomedicines, 2025](https://pubmed.ncbi.nlm.nih.gov/41007718/))
- Topical zinc oxide 20% ointment achieved a complete cure in 50% of patients with warts compared to 42% in the salicylic acid-lactic acid group, with no serious side-effects. ([International Journal of Dermatology, 2007](https://pubmed.ncbi.nlm.nih.gov/17442091/))
- Hibiscus syriacus ethanolic extract stimulated fibronectin and collagen synthesis, fibroblast contractility, and wound healing activity in human skin cells and explants, while increasing skin hydration gene expression. ([BioMed Research International, 2017](https://pubmed.ncbi.nlm.nih.gov/29333453/))
- Polydeoxyribonucleotide derived from Hibiscus sabdariffa callus at 5 μg/mL promoted wound healing and upregulated related genes and proteins in human keratinocytes. ([Biochemical and Biophysical Research Communications, 2024](https://pubmed.ncbi.nlm.nih.gov/38996695/))
- Water extracts from Roselle leaves and callus cells exhibited different biochemical components, transcriptome profiles, and effects on human skin cells, with the callus extract demonstrating anti-melanogenic, skin barrier, and antioxidant activities, while the plant extract affected angiogenesis, oxidation-reduction, and glycolysis. ([International Journal of Molecular Sciences, 2023](https://pubmed.ncbi.nlm.nih.gov/37446030/))

## Why other cleansing masks fit mature skin better

- Topical palmitoyl pentapeptide (pal-KTTKS) provided significant improvement versus placebo control in the reduction of wrinkles and fine lines in Caucasian female subjects. ([International Journal of Cosmetic Science, 2005](https://pubmed.ncbi.nlm.nih.gov/18492182/))
- Topical cream containing saffron extract and avocado oil improved wrinkle grading, reduced nasolabial fold area and volume, and increased skin elasticity in twenty healthy volunteers over 12 weeks without allergic reactions. ([Journal of Cosmetic Dermatology, 2020](https://pubmed.ncbi.nlm.nih.gov/31957954/))
- Profhilo treatment led to significant improvements in superficial skin hydration and transepidermal water loss over time in Chinese females, while demonstrating good product tolerability. ([Aesthetic Plastic Surgery, 2026](https://pubmed.ncbi.nlm.nih.gov/40921777/))

## What reviewers say

Users with combination and oily skin types frequently praise this mask for effectively detoxifying pores without the harsh, cracking sensation typical of other clay treatments. The majority of reviewers report immediate improvements in skin texture and softness, noting that the formula leaves the face feeling hydrated and refreshed rather than stripped or tight.

- Liked: Non-drying formula (mostly mentioned)
- Liked: Effective pore cleansing (often mentioned)
- Disliked: High price point (often mentioned)
- Liked: Gentle on sensitive skin (sometimes noted)
- Liked: Pleasant rose scent (sometimes noted)
- Liked: Smooth application (sometimes noted)
- Disliked: Small quantity (sometimes noted)
- Disliked: Average results (rarely noted)
- Disliked: Stains fabrics (rarely noted)
- Disliked: Strong fragrance (rarely noted)

## How to apply

- Use this cleansing mask PM as part of your weekly routine, starting once a week and increasing slowly if needed.
- Apply this cleansing mask after using your cleanser and enzyme powder, but before your toner and moisturizer.
- Smooth an even layer of the cleansing mask over your face, making sure to gently avoid rubbing .
- Apply the cleansing mask to clean and completely dry skin to help target your fine lines effectively.
- Be sure to avoid the sensitive eye area and do a patch test before your first use.
- Video: https://storage.pora.ai/6089f210022bdd96805c3bf12c9a44a3.mp4

## Questions and answers

### How well does the Erno Laszlo Pore Cleansing Clay Mask work for mature skin?

This cleansing mask works reasonably well for mature skin, though other products fit it better because they target wrinkles and fine lines. To truly suit mature skin, a product of this type needs effective ingredients that address fine lines and wrinkles while remaining gentle.

### Which ingredients make this mask a good fit for mature skin?

This mask works for mature skin because kaolin and bentonite clays absorb excess oil and impurities, while glycerin helps keep the skin soft. To truly fit mature skin well, a product of this type needs nourishing ingredients that actively target wrinkles and fine lines while providing rich hydration.
Sources: [Clinical, Cosmetic and Investigational Dermatology, 2017](https://pubmed.ncbi.nlm.nih.gov/28860834/)

### What does Kaolin Clay do for mature skin?

Kaolin clay helps absorb excess oil and impurities from mature skin while providing a gentle purifying effect. To properly care for mature skin, this type of product needs hydrating ingredients and barrier-supporting components that prevent dryness and keep the skin feeling soft and smooth.

### What does Bentonite Clay do for mature skin?

Bentonite Clay helps draw out impurities and absorb excess oil, which can leave mature skin feeling refreshed. However, mature skin typically needs extra moisture and ingredients that support firmness to stay smooth and soft.
Sources: [Carbohydrate Polymers, 2017](https://pubmed.ncbi.nlm.nih.gov/28732847/)

### Where does this mask go in a skincare routine for mature skin?

This cleansing mask works best as a weekly step in a routine for mature skin. To best support this skin type, a product of this kind also needs nourishing ingredients and anti-aging components that target fine lines and wrinkles.

### Can I use this mask with retinol, and in what order?

You can use this mask in your routine, but apply it on a different night than your retinol to keep your skin calm. This mask helps clear out pores with clay, but a product of this type for mature skin needs added nourishing ingredients and moisture-boosting agents to smooth fine lines.

### How often should I use this mask?

This cleansing mask works for mature skin, though other products fit it better, so a product of this type needs extra anti-aging ingredients and nourishing components to smooth fine lines and wrinkles. It is generally used as a weekly step in your routine to clear out pores by absorbing excess oil and impurities.

### Can this mask clog pores, cause breakouts or purging for mature skin?

This mask is unlikely to clog pores or cause breakouts for mature skin because it contains clays that absorb excess oil and impurities without harsh ingredients. However, it does not target wrinkles, so mature skin also needs nourishing ingredients and moisturizers that smooth and firm.

### Is this mask fragrance-free and alcohol-free?

It has no drying alcohol and contains fragrance (parfum).

## Alternatives for mature skin

- [Dr. Sebagh Deep Exfoliating Mask](https://lovi.care/skincare/ae/p/dr-sebagh/deep-exfoliating-mask/for/mature-skin) — Superior fit — AED 273.58 at Amazon
- [Kora Organics Turmeric Brightening & Exfoliating Mask](https://lovi.care/skincare/ae/p/kora-organics/turmeric-brightening-and-exfoliating-mask/for/mature-skin) — Superior fit — AED 122.93 at Amazon
- [Peach & Lily Super Reboot Resurfacing Mask](https://lovi.care/skincare/ae/p/peach-and-lily/super-reboot-resurfacing-mask/for/mature-skin) — Superior fit — AED 178.74 at Amazon

## Pairs well with

- Cleanser: [Fresh Soy Face Cleanser](https://lovi.care/skincare/ae/p/fresh/soy-face-cleanser/for/mature-skin) — Superior fit — AED 84.53 at Amazon
- Hydrating Toner: [COSRX Propolis Synergy Toner](https://lovi.care/skincare/ae/p/cosrx/full-fit-propolis-synergy-toner/for/mature-skin) — Superior fit — AED 65.43 at Amazon
- Moisturizer: [Elizabeth Arden Ceramide Lift and Firm Night Cream](https://lovi.care/skincare/ae/p/elizabeth-arden/advanced-ceramide-lift-and-firm-night-cream/for/mature-skin) — Superior fit — AED 493.00 at Amazon

## Where to buy

No store in United Arab Emirates has a checked price for this product, so the page shows none.

## Ingredients

Water, Calamine, Kaolin, Glycerin, Glyceryl Stearate, Bentonite, Pentylene Glycol, Montmorillonite, Caprylic Capric Triglyceride, Chondrus Crispus Extract, Polyacrylamide, Saccharum Officinarum Extract, C13-14 Isoparaffin, Xanthan Gum, Caprylyl Glycol, Ethylhexylglycerin, Laureth-7, Propylene Glycol, Butylene Glycol, Disodium Edta, Rosa Damascena Flower Water, Parfum, Red 4 Ci 14700, Malic Acid, Citric Acid, Ascorbic Acid, Hibiscus Sabdariffa Flower Extract, Red 33 Ci 17200, Tartaric Acid, Crataegus Monogyna Flower Extract, Sodium Benzoate, Origanum Vulgare Leaf Extract, Potassium Sorbate, 1,2-Hexanediol, Willow Bark Extract, Chamaecyparis Obtusa Leaf Extract, Viola Tricolor Extract, Octanediol, Portulaca Oleracea Extract, Scutellaria Baicalensis Root Extract, Lactobacillus Soybean Extract Ferment, Cinnamomum Cassia Bark Extract
## About the Lovi Fit

Lovi: Unbiased, science-based skincare AI trained on real user outcomes.

Lovi calculates every fit score from the full ingredient list with brand-independent rules its dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update. Levels from best to worst: Superior, High, Average, Low, Caution, Warning.

Behind this fit score: Nadia Kapleva, MS (Co-founder, Medical Director); Alexey Shagraev, PhD (Co-founder, CEO and CTO); Dr. Sofía Perea Pérez, MD, MSc (Medical Board); Aishani Shah, MD (Medical Board); Asya Zubkova, MS (Medical Board); Hanna Kurets, MD (Medical Board, Medical Advisor); Elina Nazarenko, MD (Medical Board); Victoria Derkova, MS (Medical Board).

Page built Nov 8, 2026.

More from Lovi: https://lovi.care/skincare/llms.txt

## This page in other countries

- United States: https://lovi.care/skincare/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- United Kingdom: https://lovi.care/skincare/uk/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Ireland: https://lovi.care/skincare/ie/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Germany: https://lovi.care/skincare/de/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- France: https://lovi.care/skincare/fr/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Italy: https://lovi.care/skincare/it/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Netherlands: https://lovi.care/skincare/nl/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Spain: https://lovi.care/skincare/es/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Canada: https://lovi.care/skincare/ca/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Australia: https://lovi.care/skincare/au/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Singapore: https://lovi.care/skincare/sg/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- Saudi Arabia: https://lovi.care/skincare/sa/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin
- United Arab Emirates: https://lovi.care/skincare/ae/p/erno-laszlo/pore-cleansing-clay-mask/for/mature-skin (this page)